Sales Development Representative, Newsela
$56-80k
OTE
$55k
BASE
+ Eligible for variable compensation
More information about location
Online platform for education content
Be an early applicant
Online platform for education content
201-500 employees
Be an early applicant
$56-80k
OTE
$55k
BASE
+ Eligible for variable compensation
More information about location
201-500 employees
Company mission
To provide meaningful classroom learning for every student.
Role
Who you are
- 3+ years in K-12 education (as a teacher, administrator, managing school attendance, SIS, and compliance, or similar roles) OR 1+ year of inside sales experience (K-12 EdTech inside sales experience highly preferred), with a proven track record of engaging prospects to secure qualified meetings
- Firsthand experience navigating student data and attendance challenges, enabling you to guide high-level, credible conversations with school leaders highly preferred
- Ability to be a strategic thought partner to AEs, continuously researching and staying up-to-date on your region as a territory expert, tracking account activity, and managing thousands of school accounts across designated states
- Intellectually curious and eager to master EveryDay Labs' product, understanding how applied behavioral science drives family engagement
- Actively seek feedback and love refining your approach to get better every single day
- Utilize data insights and maintain meticulous CRM data hygiene to track cadences, prioritize active leads, and ensure efficient pipeline management
- Demonstrate a high intrinsic drive, excellent time management and organization, and a proactive approach to managing your daily responsibilities
- Leverage Salesforce.com experience and sales process training to tactfully manage a pipeline, meet and exceed team goals, and maintain meticulous CRM data hygiene
- Familiar with sales platforms such as Salesloft, Outreach.io, or Yesware
- A strong communicator who can empathize with the unique challenges of our K-12 buyers, translating those insights into compelling value propositions
- Able to establish clear value propositions that connect buyer/user needs to the product and services we offer
- Thrive in a fast-paced environment and use your creativity when partnering with team members to ensure flawless execution
- Experiencing using AI tools to drive greater efficiency and productivity
- Legally authorized to work in the US
- This position is classified as salaried non-exempt and is eligible for overtime in accordance with applicable state and federal laws
What the job involves
- The Sales Development Representative (SDR) serves as the initial point of contact for prospective partners in the K-12 education space
- This role specifically supports Every Day Labs (EDL) growth objectives by identifying, researching, and qualifying leads, serving as a critical pipeline builder for the EDL sales team
- This is a fully remote role and an exciting opportunity to have an impact on student outcomes!
- Drive high-volume outbound prospecting through strategic email cadences and targeted daily phone outreach to key school decision-makers, including administrators and instructional coaches
- Uncover and qualify district needs through consultative conversations, transitioning high-potential leads into qualified opportunities for the EDL Sales team
- Partner with a dedicated Account Executive (AE) to align on territory strategy, coordinate outreach, and book introductory meetings
- Collaborate within the Sales organization to inform strategy and processes that enhance overall sales performance
- Contribute to a highly supportive team environment, backed by robust sales training, enablement, marketing, and operations
- As the initial point of contact with prospects, represent the future of education by empowering districts to boost student attendance rates
- Gather market insights and feedback to influence and drive future product enhancements
- Review calls with the SDR team, share best practices, and iterate on outreach strategies, including crafting customized talk tracks
Application process
- All offers of employment are contingent upon the successful completion of a background check as part of our pre-employment process
Our take
While textbooks have been standard issue in classrooms for centuries, digital instructional materials are now more prevalent. Newsela offers a learning platform that curates and rewrites news articles, historical speeches, and scientific papers to help accelerate learning.
The platform is available in both English and Spanish and includes quizzes, exercises, and writing prompts to help engage students at any level. Millions of teachers and K-12 students use the platform, which has proved extremely popular so far.
In 2021, the company reached unicorn status. Since then, research has shown that Newsela is 70% more effective at promoting reading skills compared to an average summer reading program. This demonstrates the value it brings to the space, and places it well for continued expansion and innovation.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
16% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Feb 2021
$100m
SERIES D
Mar 2019
$50m
SERIES C
Total funding: $172.2m
Company benefits
- Healthcare (pets included)
- Continue your learning - on us!
- Discounts and resources to stay healthy
- Commuter savings (trains/bikes)
- Generous time off for your most important job — maternity, paternity, and adoption
- Unlimited time Off
Company HQ
Theater District, New York, NY
Leadership
Dan Cogan-Drew
(Co-Founder & Chief Academic Officer)A qualified teacher with extensive and varied experience. Recent roles include Director of Programs at EDUCATION CONNECTION and Director of Digital Learning at Achievement First Public Charter Schools.
Matthew Gross
(Co-Founder & Director)Former CEO of the company. Co-founded and was CEO at Grouper Education. Was also a Board Member at New Classrooms, Executive Director at Regents Research Fund and VP at PENCIL.
Pep Carrera
(CEO)Board Member at Follett Higher Education. Was CEO at Nearpod, President at ProQuest, and President and COO at VitalSource Technologies.
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