Senior Consumer Insight Manager, Upstart
$115.6-160k
+ Bonus & equity
AI lending marketplace
Job no longer available
AI lending marketplace
1001+ employees
Job no longer available
$115.6-160k
+ Bonus & equity
1001+ employees
Company mission
To enable effortless credit based on true risk.
Role
Who you are
- 5+ years of relevant consumer insights experience on the client-side or Market Research consultant side with proven expertise in analyzing and communicating insights in a digestible, actionable, storytelling manner to and for internal business partners
- Fluent in a variety of research methodologies with core strength in quantitative approaches and analysis
- Ability to develop and execute research projects end-to-end
- Strong project execution and organization skills, including handling multiple projects
- Passion for building and maintaining strong stakeholder relationships, collaborating with cross-functional teams
- Attention to detail, critical thinking, creative problem-solving, and a strong work ethic
- Self-starter with a desire for continuous improvement and implementing new solutions
- Demonstrated initiative and ability to work independently
- History of excellence and innovation in synthesizing complex findings from various sources
- Ever-curious attitude applied daily
- Strong written and verbal communication skills
- Bachelor's degree in business, marketing, or marketing research required
What the job involves
- As a Consumer Insights Manager, you will bring the voice of the customer to the decision making table
- You will help identify our biggest gaps and build a program that addresses the highest priority of the business
- Your work will generate valuable customer, competitive and market insights that will inform our product strategy, influence our go-to-market strategy, and enable us to create and execute campaigns that drive acquisition and retention
- Consumer Research: Design, execute, and analyze consumer research studies, including surveys, focus groups, interviews, and usability tests, to uncover key insights and consumer preferences. Identify trends, patterns, and opportunities that inform product adoption and marketing strategies
- Data Analysis: Collect, analyze, and interpret large datasets from various sources, such as customer feedback, website analytics, social media, and market research reports. Utilize statistical techniques to derive actionable insights and present findings to cross-functional teams
- Collaborative Insights: Work closely with product managers, marketing teams, and senior leadership to translate consumer insights into actionable recommendations. Collaborate cross-functionally to ensure consumer-centric decision-making and alignment across the organization
- Consumer Behavior Tracking: Develop and implement systems to monitor and track consumer behavior, including customer journey mapping, segmentation, and cohort analysis. Identify opportunities for optimizing the user experience and conversion rates across multiple touchpoints
- Competitive Analysis: Stay up-to-date with industry trends, competitor offerings, and market dynamics. Conduct regular competitive analysis to identify gaps and opportunities, and provide recommendations to enhance our competitive advantage
- Customer Advocacy: Serve as a voice of the customer to senior management (C Suite- VPs and GMs), advocating for their needs and preferences. Champion a customer-centric culture by fostering empathy and understanding among internal teams
Our take
Based in San Mateo, California, Upstart is piositioning itself as a leading AI lending marketplace, connecting millions of consumers with more than 100 banks and credit unions. In a market where credit access can be limited by traditional scoring methods, Upstart aims to make lending fairer and more accessible by using technology to better understand each borrowers true potential.
Upstart builds AI and cloud-based tools that help lenders approve more borrowers at lower rates. Its models analyze thousands of variables (not just credit scores) to predict creditworthiness more accurately. And through its platform, consumers can access personal, auto, and home-equity loans, as well as smaller "relief" loans, all through a seamless digital experience.
So far, its success is reflected in its high loan automation rate (over 90% of loans are fully processed without human intervention) and the billions in loan originations it has facilitated. The company continues to refine its AI models and expand its offerings, with the goal of helping lenders serve more customers while making borrowing easier and more affordable.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-16% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Apr 2019
$50m
SERIES D
Mar 2017
$32.5m
SERIES D
Total funding: $135.7m
Company benefits
- Comprehensive health plans
- 401k Plan
- Annual wellness reimbursement
- Disability insurance
- Generous vacation policy
- Flexible time off
- Parental leave
- Family forming benefits through Carrot
- Technology equipment budget
- Personal development budget
- Various clubs and extracurricular activities
- Catered lunches
- Fully stocked micro-kitchen
Company HQ
South San Mateo, San Mateo, CA
Leadership
David Girouard
(Founder & CEO)They started their career at Accenture and Booz Allen & Hamilton before working in Product Management at Apple and Virage. They left their role of 8 years as President of Enterprise at Google to found Upstart in March 2012.
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