Content Writer, Awesome Motive
Tools to help small businesses improve their digital presence
Job no longer available
Tools to help small businesses improve their digital presence
201-500 employees
Job no longer available
201-500 employees
Company mission
Awesome Motive's mission is to help small businesses grow and compete with the big guys.
Role
Who you are
- You have the ability to research and understand technical concepts, then explain them in simple terms to people who aren’t tech-savvy
- You can accept requested edits with a professional attitude, understanding that even the best writers have room for improvement
- You’re a self-starter who is comfortable creating complete articles with minimal direction like the targeted keywords, and a blog title
- You’re an excellent communicator who makes sure nothing slips through the cracks
- You're results-oriented and focused on the outcome of your writing, not just the words themselves
- You have a passion for digital marketing; it’s the thing you could talk about all day long and that your friends and family wish you STOP talking about
- While you don’t need to be an expert in these areas, it certainly helps if you have a general understanding of blogging, email marketing, lead generation, eCommerce, and search engine optimization. Bonus if you’re familiar with the other Awesome Motive products like WPBeginner, WPForms, AIOSEO, Easy Digital Downloads, SeedProd, Smash Balloon, RafflePress, Push Engage, and many more
What the job involves
- Researching, writing, and self-editing 3-5 assigned blog posts/week that are engaging, actionable, error-free, and follow our style guide
- Creating your own featured images and screenshots for each blog post
- Ensuring your content is well-optimized for search engine rankings following our established guides
- Research competitors and ensure any comparisons made in articles are accurate and adequately position Awesome Motive's benefits above our competitors
- Craft copy to articulate the benefits of new features on our website
- Updating pillar articles and existing content regularly
- Writing guest posts or creating snippets of content related to any Awesome Motive-owned brands when needed
- Collaborate with customers to produce written case studies
- Keeping your content’s status on our editorial calendar up-to-date at all times so the rest of your team can see what articles will be published, and when
- Acting as a peer editor for other colleagues when needed
- Participating as a valuable contributor to our Growth team, which is responsible for growing our website traffic, email list, and new sales
- Help our team craft better internal processes and systems by documenting your work and utilizing our project management tools to keep work on track
- Writing and Editing: You can research and write a well-structured article with impeccable grammar and spelling in a conversational tone. You can edit and proofread your own work to eliminate careless errors instead of relying on an editor to fix them for you
- WordPress.org Experience: You’re comfortable using the WordPress block and classic editors, understand how plug-ins work and know how to install and configure them, and will be able to write WordPress tutorials with minimal oversight
- Copywriting: You can understand our audience and use their own language to position products as solutions to their pain points. Your writing is persuasive and gets conversions, not just traffic
- Ghostwriting: You can collaborate with our brands to bring their ideas, stories, or expertise to life through the written word. You can write compelling and engaging content while adopting the voice and style of each brand
- Image Editing: You can efficiently take screenshots; resize and crop images; add text, borders, or other elements; compress images; and upload and format them in WordPress to make them clear, useful, and look good
- SEO: You understand what SEO is and why it’s important. You know how to research keyword volume and search intent and how to effectively use keywords in your content without keyword stuffing. You have optimized high-ranking content in your portfolio
- Basic HTML: You can use the text editor in WordPress to add attributes to links and to complete basic formatting of lists, subheadings, anchor links, etc. with HTML
- Google Analytics: You know your way around Google Analytics 4, you can use it to analyze the results of your content, and you've tried creating Exploration reports
- Time Management: You can juggle multiple tasks and projects and prioritize your work effectively to meet all deadlines
- Previous freelance or remote work experience
- Personal Computer with Internet Access
- Availability to participate in audio/video meetings between 9 am-1 pm EST
Our take
Awesome Motive is a company that has spawned the likes of OptinMonster, WPForms, and MonsterInsights, making it one of the leading digital marketers and website builders in the industry. Since 2009, the company has been a vessel for apps and websites that create form-making tools, lead generation software, google plugins, and much more - with the aim that its software will help grow small businesses.
Focussing on websites powered by WordPress, Awesome Motive has found massive opportunity, as over 40% of websites are now powered by WP. Due to this, the company has expanded to support over 20 million sites and small businesses, stating that it is "humbly considered" a thought leader in the space because of its growth and innovation.
Lately, Awesome Motive has made a number of acquisitions that have further bolstered its position in the space. These include WP Charitable, a fundraising campaign-creating plugin that has helped 10,000 non-profits to date; Sandhills Development, another company creating Word Press plugins; Duplicator, a popular WordPress backup and migration software; and Thrive Themes, that makes small business growth tools for WP.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
25% employee growth in 12 months
Company
Company benefits
- Flexible Hours
- Open Communication
- Unlimited PTO
- Paid Parental Leave
- Profit Dividend
- Perks Program
- Tech Stipend
- Work From Anywhere
- Company Retreats
- Health, Dental & Vision Insurance
- Yearly Bonus
- Anniversary Present
- Professional Development
- Life Insurance
Company HQ
Palm Beach Lakes, West Palm Beach, FL
Leadership
Syed Balkhi
(CEO & Founder)Founder of WP Beginner, Optin-Monster, WPForms, and MonsterInsights.
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
Submit your salary to help other candidates with crowdsourced salary estimates.
Share this job