Regional Brand Manager Talent Network, Live Nation
LN Media & Sponsorship
$60-69k
Entertainment events promoter and producer
Be an early applicant
Entertainment events promoter and producer
1001+ employees
Be an early applicant
$60-69k
1001+ employees
Company mission
To help live music fans more easily and quickly find concert tickets and information about their favourite artists and venues.
Role
Who you are
- Bachelor’s degree preferred
- 2+ years of direct experience in brand management, client service, media, entertainment, marketing consulting, sales, advertising, or activation agencies
- Strong client service instincts, including diligent follow-up and the ability to build and maintain internal and external relationships
- Proven ability to manage multiple projects simultaneously with strong attention to detail
- Proactive, collaborative, and organized working style, with a willingness to take initiative and meet deadlines
- Strong written, verbal, and presentation communication skills
- Strong problem-solving skills with the ability to adapt quickly, pivot based on business needs, and work well under pressure
- Proficiency in Microsoft Office, including Word, Excel, and PowerPoint
- Experience with Salesforce, Asana, Airtable, social media tools, or graphic design programs preferred
- Passion for music, live events, and current entertainment trends
- Ability to travel and work nights, weekends, and shows as needed
- Reliable transportation to and from venue(s) and office
- Ability to lift items up to 50 pounds as needed
What the job involves
- The Regional Brand Manager leads the execution of regional and national sponsorship activation and venue deliverable across an assigned Live Nation region
- This role is responsible for delivering best in class client service, managing sponsor programs from planning through recap, and serving as a key market expert across venues, internal teams, and client relationships
- Regional Sponsorship Activation & Execution
- Venue Deliverables & Market Ownership
- Client Service & Relationship Management
- Financial Performance, Budget Planning & Reporting
- Cross-Functional Team Collaboration
- Program Recaps, Optimization & Renewal Support
- The Brand Management team is the get stuff done, turn-problems-into-solutions, make our clients look like the rock stars, driving force within the Live Nation Media & Sponsorship division
- We are a collection of resourceful, ambitious, and strategic minded individuals that thrive in an environment full of variables and unknowns
- Understand the role Live Nation Media & Sponsorship plays within the broader Live Nation business, including sponsor KPIs, inventory management, business solutions, and package-building processes
- Support regional and national sponsor programs from planning through execution, recap, and renewal support
- Oversee the legal contract process, approvals, financial documents, and budget management for sponsors within the assigned region
- Provide guidance and recommendations that help optimize programs, improve client satisfaction, and support renewal opportunities
- Ensure delivery of contractual assets, including planning, execution, measurement, and reporting
- Develop deep expertise within the assigned region, including venue operations, sponsorship inventory, existing partner programs, sales opportunities, market dynamics, and operational efficiencies
- Serve as a key regional point of contact for sponsorship activation needs across venues and internal teams
- Identify opportunities to improve regional processes, strengthen program delivery, and create more consistent sponsor experiences across markets
- Build and maintain strong relationships with venue teams, sales, legal, finance, clients, seasonal staff, and senior leadership
- Partner with internal Live Nation teams to ensure sponsorship programs are executed accurately, on time, and in alignment with client objectives
- Collaborate with Brand Management counterparts across regions to share best practices, solve challenges, and strengthen national consistency
- Support on-site activations, hospitality programs, venue deliverables, custom events, and other sponsor-related needs as required
- Develop client-facing materials, recaps, reports, and presentations that communicate program performance and key insights
- Take on additional responsibilities as requested by management
Our take
Live Nation is the world's leading live entertainment company, sitting at the top of the market in live events and ticketing. Formed in 2005, it is a major international company, with key business segments made up of concerts, ticketing, and sponsorship and advertising.
Despite its dominant position in the market, the company saw an 84% drop in revenue during 2020 and the closure of live events. Since then, however, demand has been stronger than ever for their ticket sales. This is a reflection that live events remain a clear priority for consumers and has been further reflected in Live Nation's acquisitions of companies, like Goodlive, that complement and bolster Live Nation's portfolio.
In addition to live events, a key area to watch for Live Nation will be the rise of online concert streaming, like that undertaken by competitors such as Driift. Major festivals such as Glastonbury have trialled online concerts with mixed reviews. If it proves successful, this could be a major new section of the entertainment market and a big potential part of Live Nation's future ventures.
Freddie
Company Specialist at Welcome to the Jungle
Insights
11% employee growth in 12 months
Company
Company benefits
- HEALTH: Medical, Dental and Vision benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)
- YOURSELF: Paid time off policy including holidays, sick time, and day off for your birthday, free concert tickets
- WEALTH: 401(k) program with company match, Stock Program Reimbursement
- FAMILY: New parent programs & support including caregiver leave and baby bonus, infertility support
- CAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainings
- OTHERS: Volunteer time off, crowdfunding network
Company HQ
Beverly Hills, CA
Leadership
Michael Rapino
(CEO & President)Michael joined Live Nation Entertainment in 2005 as CEO and President. Previously, he spent 10 years in various Marketing and Entertainment roles at Labatt's Breweries of Canada. He also held several roles at Clear Channel Communications, including CEO and President of Global Music.
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