Principal Product Marketing Manager, Plume Design
$153-200k
Plus bonus and equity
Platform for communications service providers
Job no longer available
Platform for communications service providers
501-1000 employees
Job no longer available
$153-200k
Plus bonus and equity
501-1000 employees
Company mission
To keep you in the flow with any experiences you turn on.
Role
Who you are
- BS/BA or equivalent with at least 10+ years experience in B2B SaaS Product Marketing
- Proven experience successfully crafting positioning, messaging, and launch plans for technology products/platforms in the Telco or WiFi/Broadband space
- Experience in business case development, market and opportunity sizing, and preparing strategic recommendations for executive-level stakeholders
- Very strong customer focus, naturally including customer perspective in plans, decisions, and actions
- Demonstrated experience gathering competitive insights and category information to stay up-to-date
- Excellent written and oral communication skills
What the job involves
- Reporting into the Chief Marketing Officer, the Principal Product Marketing Manager is responsible for working directly with our product, sales, and marketing teams to translate the product vision and drive delivery of product innovation to market
- The objective is to serve as a subject matter expert on both our product and customers to help inform what we build and how we market and sell
- Develop end-to-end go-to-market strategies and launch plans for our products and partnerships
- Clearly articulate the value proposition through innovative and compelling messaging and positioning that guides marketing collateral, sales material, and thought leadership content
- Build and maintain a deep expertise and understanding of the competitive landscape, business trends, and customer needs by market
- Act as the voice the customer, identifying customer pain points, target audiences, and key use cases
- Work cross-functionally to incorporate and align product launch plans with Plume’s marketing and sales strategies
- Partner with product to ensure products meet customer needs by influencing product vision, strategy, and roadmap
- Define and track customer experience and customer satisfaction metrics
Our take
Smart devices within the home have become the norm, but Plume Design believes that this influx of revolutionary home tech is only as smart as the networks that support them. With many issues concerning smart devices, treatment is reliant on generic WiFi, unsafe networks, and expensive analysis. Plume Design remedies this with cloud-controlled internet platforms that are defined by the needs of the devices that use them.
With home office setups now the norm, Plume has fast become a necessary service for many small businesses and casual users. Its smart Wi-Fi networks are ground-level products upon which Plume offers more smart home services and it now has more than a billion devices on its network.
With substantial funding behind it, Plume’s post-COVID surge in business was one thing, but keeping up the momentum throughout the 2020s is quite another. Time will tell if the company can continue on its upward trajectory. But as long as it keeps its networks fresh (as it did in 2022 through its partnership with OpenSync software agent SamKnows), it shouldn’t have a problem as it scales up.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-15% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Oct 2021
$300m
LATE VC
Feb 2021
$270m
SERIES E
Total funding: $697.4m
Company benefits
- Lifetime Plume HomePass membership
- Allowance for home-office set up
- Monthly data or phone allowance
- Plume employee referral bonus program
- Public transportation reimbursement
- Retirement savings contributions
- Employee discounts
- Patent submission support and incentive award program
- Competitive and comprehensive health insurance coverage and extended benefits such as dental, vision, life, short/long-term disability insurance, and FSA/HSA (detailed coverage may vary by location)
- Employee assistance program
- Generous vacation policy to ensure time to recharge (open paid time off or generous accrued paid time off based on location)
- Health and wellness reimbursement and a Premium Strava membership
- Holistic health platform through Walking on Earth
- Generous parental leave policy
- Online and in-person team-building events
- PlumeStrong - our corporate social responsibility program designed to apply our resources (time, brainpower, product, money) for good
- Remote/flexible work arrangements
- Professional development opportunities
- Immigration support
Company HQ
Downtown North, Palo Alto, CA
Leadership
Sri Nathan
(Co-Founder & Vice President of Major Accounts)Previously Co-Founder & Vice President of Business Development at Menara Networks, Vice President and Executive Consultant at Schema, and CEO at Liwana Technologies and Jasmine Networks.
Adam Hotchkiss
(Co-Founder & Chief Product Officer)Previously Vice President of Menara Networks, Sales at ADVA Optical Networking, Product Line Management at Qtera / Nortel and Product Manager at Fujitsu Network Communications.
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