Paid Social Strategist, Code3
$78-88k
Insight-driven digital marketing agency
Open for applications
Insight-driven digital marketing agency
201-500 employees
Open for applications
$78-88k
201-500 employees
Company mission
Code3's mission is to fuel growth across the most powerful platforms for its clients by providing a performance-driven digital marketing agency that operates at the intersection of media, creative, and commerce.
Role
Who you are
- The ideal candidate will have strong client communication skills, the ability to juggle multiple priorities, and deep expertise in paid social media planning and buying
- Passion for social media inclusive of marketplace trends, data and creative
- Self-starter who is comfortable with a rapidly changing environment
- People person that enjoys close relationships with your team, partners and clients
- Minimum of 3+ years of experience in paid social media buying and planning
- Experience in paid social planning and buying across at least 2 social platforms such as Meta, TikTok, Pinterest, Snapchat, YouTube, etc
- Demonstrated critical thinking ability and appetite to learn additional social platforms and other media channels
- Excellent communication skills, both written and verbal, with the ability to articulate complex ideas to clients and internal teams
- Ability to take initial direction, then transition to a more independent work style
- Excel skills: comfort with pivot tables and large datasets is a must
- Proven ability to navigate client and external communication
- Certifications in digital marketing and/or social media strategy are a plus (Meta Blueprint Buying and Planning Certifications, Snap Focus, Google Analytics Certification, etc.)
- Ecommerce, Beauty, Fashion, Food/Beverage, Beauty, or B2B experience a plus
What the job involves
- The Paid Social Team provides top-tier service and strategy to our diverse clients. We are seeking a Paid Social Strategist to serve as a key client contact and support their needs
- This role will manage paid social buys, oversee strategic deliverables, and offer expert insight across leading social platforms. Critical thinking, curiosity, and resourcefulness are essential
- Develop full funnel paid social strategies that align with client objectives, encompass marketplace trends, and adhere to best practices
- Proficient in building out tactical strategy, platform selection, audience building, content mapping and flight recommendation
- Ability to source, pull and compile competitive, marketplace, platform, audience and campaign performance research that guides media plan strategy
- Establish and evolve your clients’ paid social strategy, including but not limited to: Learning Agendas, A/B Testing, Pixel Tagging & Event Management, client KPI and goal setting, campaign and audience optimizations
- Analyze multi-platform campaign performance to provide detailed insights, key learnings and recommendations
- Act as a trusted touch point with our clients, platform partners & cross-functional teams regarding campaign strategy within the respective vertical
- Prepares and presents strategic / tactical plans and recommendations and is comfortable sharing with the clients and internal team members
- Maintain open and productive communications with platform partners, ensuring our campaigns are of the highest standard
Our take
Deploying effective digital marketing campaigns can be tough, with the landscape becoming increasingly competitive due to data-driven approaches. Some companies can accurately identify their audiences based on data analytics, but this can be tough to do alone without the right infrastructure, strategies, and expertise.
Code3 provides an insight-driven digital marketing agency, helping its clients to identify the right locations and platforms to access their ideal audience. The company achieves this by providing end-to-end digital marketing services such as media auditing and full media execution, digital marketing education, and real-time optimization strategies.
Whilst it is undeniable that Code3 will have many other digital marketing agencies to compete with, the company stands out by allowing its clients to measure and optimize its marketing performance in real-time, facilitating iterative changes as and when they are needed. Through this granular performance analytic approach, the company claims that it can help its clients futureproof its digital marketing campaigns and stay ahead of the curve.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Company benefits
- 401K with match and a generous pension plan
- Work from home, or in our awesome offices
- Thoughtful parental Leave
- Commitment to transparent DE&I practices
- Recharge days (1 per quarter)
- Company closure between Christmas and New Years
- Stipend for continued education
- C3 University (Trainings, L&D, Growth Plans)
- Masterclass subscription
Company values
- Obsess over results - We focus on what matters to drive positive outcomes
- Uncover what's possible - We take a proactive approach to accelerate growth
- Learn early & often - We are constantly ahead of the digital marketing curve
- Empower each other - We elevate our collective knowledge through teamwork
- Find strength in our differences - We embrace diversity and inclusivity in everything
- PMA (Positive Mental Attitude) all day - Positive Mental Attitude. It’s a mindset, a mantra, a choice
Company HQ
Greenwich Village, New York, NY
Articles
Leadership
Craig Atkinson
(CEO (Not Founder))Currently Board Member at Hunch. Previously Founder of MC2 DAO and Interim Chief Marketing Officer at Credit Saint LLC.
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