Principal Product Marketing Manager, SecurityScorecard
$170-210k
OTE
Cybersecurity ratings & risk management
Be an early applicant
Cybersecurity ratings & risk management
501-1000 employees
Be an early applicant
$170-210k
OTE
501-1000 employees
Company mission
SecurityScorecard's mission is to make the world a safer place by transforming the way organisations understand, mitigate, and communicate cybersecurity risk to their boards, employees, and vendors.
Role
Who you are
- 8+ years of product marketing experience, with at least 3 years in B2B enterprise software or cybersecurity
- Proven track record of leading successful product launches with measurable GTM impact
- Exceptional written and verbal communication — you can make complex topics accessible without oversimplifying them
- Deep experience building sales enablement assets and delivering field training
- Strong analytical mindset — you use data to define strategy and measure what matters
- Ability to influence without authority across Product, Sales, and Marketing stakeholders
- Experience with the cybersecurity buyer journey is strongly preferred; familiarity with security ratings, VRM/TPRM and GRC is a plus
- Bachelor's degree required; MBA or relevant advanced degree a plus
What the job involves
- We are looking for a Principal Product Marketing Manager to own the go-to-market strategy for one or more of SecurityScorecard's core product lines
- This is a senior individual contributor role that operates at the intersection of product, sales, and marketing — translating complex cybersecurity capabilities into clear, compelling narratives that resonate with security leaders, risk professionals, and enterprise buyers
- You will be a strategic partner to Product and Sales, shaping how we position and launch products, enabling the field to win competitive deals, and producing thought leadership that establishes SecurityScorecard as the definitive voice in the market
- Positioning & Messaging
- Own end-to-end product positioning and messaging for your product area, grounded in deep buyer research and competitive intelligence
- Develop differentiated value propositions that speak to CISOs, risk leaders, procurement, and technical practitioners across enterprise and mid-market segments
- Translate product capabilities into business outcomes — moving conversations from feature lists to strategic value
- Go-to-Market Execution
- Lead GTM planning and execution for major product launches, from beta through general availability
- Collaborate cross-functionally with Product, Demand Gen, Sales, and Customer Success to align launch timing, messaging, and field readiness
- Monitor and leverage relevant competitive intelligence — and develop GTM responses to market shifts and rival positioning, and identify win/loss patterns to sharpen SSC's product positioning
- Sales Enablement
- Create high-impact sales tools: battlecards, pitch decks, objection handling guides, demo scripts, and ROI frameworks
- Deliver enablement sessions for Account Executives, SEs, and Partner teams — equipping them to confidently articulate value and navigate competitive situations
- Partner with Revenue leadership to identify pipeline gaps and build marketing programs that accelerate deal velocity
- Content & Thought Leadership
- Produce authoritative content — white papers, solution briefs, case studies, executive presentations — that establishes SSC's authority in cybersecurity ratings and risk quantification
- Represent SSC's product vision at industry events, analyst briefings, and customer advisory sessions
- Contribute to analyst relations efforts to strengthen SSC's market positioning
Our take
Organisations understand the value of data and the value of business partnerships that will help them leverage it. However, involving more companies increases the risk of vulnerabilities and, therefore, costly data breaches. SecurityScorecard is a cloud-based enterprise SaaS solution that helps organisations assess and manage cybersecurity risks, offering analyses of potential partner companies using A-F security ratings.
SecurityScorecard looms over its competitors as it covers millions of companies, offering near-instant cybersecurity analyses and an array of capabilities. It has a large, global, and big-name customer base, including 9 of the top 10 pharmaceutical companies and 9 of the top 10 banking institutions, and it is likely to go public in the next few years.
It has both developed and consolidated an impressive lead in a sector that will continue to grow and reward cutting-edge security solutions. Security Scorecard set to remain an industry leader with demonstrable, accessible, and highly attractive customer offerings. In 2024, this included a supply chain cyber risk management platform - MAX - which is driving record revenue.
Freddie
Company Specialist at Welcome to the Jungle
Insights
62% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Mar 2021
$180m
SERIES E
Jun 2019
$50m
SERIES D
Total funding: $292.2m
Company benefits
- Stock options
- 12 weeks of paid maternity leave / 4 weeks paid paternity leave
- Work from home opportunities
- Medical, dental, and vision coverage
- Unlimited PTO
- 401K
- $3k annual education stipend per employee
- Full access to our learning platform and company professional development events
- Up to $10K referral bonus
Company HQ
Midtown South, New York, NY
Leadership
Aleksandr Yampolskiy
(Co-Founder & CEO)Worked at Oracle and Goldman Sachs, before serving for 2 years as CISO of Gilt Group. Founded NYC Technology Startup, Meetup, in 2012 and then worked as CTO of Cinchcast.
Sam Kassoumeh
(Co-Founder & COO)Progressed from Technology Compliance Manager to Head of Security and Compliance at Gilt Groupe within 4 years, and worked as Cyber Security Advisor for Billy.
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