Paid Social Strategist, Proxima

$90-110k

+ Bonus and equity

Facebook Ads

Junior and Mid level

New York

Office located in Soho, NY

Predictive data intelligence

Job no longer available

Predictive data intelligence

21-100 employees

B2BArtificial IntelligenceMarketingAnalyticsSaaSAdvertising

Job no longer available

$90-110k

+ Bonus and equity

Facebook Ads

Junior and Mid level

New York

Office located in Soho, NY

21-100 employees

B2BArtificial IntelligenceMarketingAnalyticsSaaSAdvertising

Company mission

To help modern brands navigate the ever-changing digital landscape and maximize their marketing performance with AI-powered solutions that have traditionally been out of reach for most companies.

Job

Company

Role

Who you are

1-2+ years of paid Facebook advertising experience and driving quantifiable results
At least 1 year of client-facing experience in an agency environment
TikTok advertising experience a bonus
Strong understanding of advertising and marketing principles, particularly for online audiences
Strong written and verbal communication skills
NYC based

What the job involves

The Paid Media Strategist is responsible for analyzing and optimizing Proxima audience performance across both testing and paying clients
They will serve as the bridge between our data and commercial teams to optimize our client onboarding tests and maximize the impact of our solution on performance in our client’s ad accounts
Fully responsible for the day to day optimizations in Facebook Ads Manager for campaigns utilizing our audiences in client ad manager accounts - not manage of the entire ad account
Manage day to day communications on audience performance and tactical Ad Manager optimizations with assigned clients
Conduct bi-weekly performance reviews and contract renewal performance reviews with assigned clientsCollaborate with Proxima’s senior growth marketing consultants on delivering optimal performance for assigned clients
Develop new optimization strategies and tactics with your Media Strategy colleagues to drive better overall performance
Communicate with the Product and Data Science teams to provide feedback and insight on audience strategies
Guide the larger Proxima team on best practices and new developments in media buying strategies across all major social platforms our clients use

Our take

Proxima AI addresses the challenge faced by consumer technology businesses in effectively leveraging data intelligence for growth. With a proprietary database of over 65M unique shoppers, it allows companies to navigate the complexities of consumer behaviour to inform their marketing.

Essentially, Proxima AI helps users get their ads in front of "high-intent" shoppers by taking shopper data and generating the right audiences for the right product. It also supplies AI-powered business analytics, contributing to increased customer acquisition, revenue and growth.

Recent funding positions Proxima to accelerate its innovation trajectory with the expansion of its technology platform. It will also pursue broader market reach as it expands its network of connections and works to solidify its position as a leader in the data intelligence space.

Steph

Company Specialist at Welcome to the Jungle

Company

Funding (1 round)

Apr 2024

$12m

SERIES A

Total funding: $12m

Company HQ

SoHo, New York, NY

Leadership

Alex Song

(Founder & CEO)

Co-founder of Grummies, WellPath, Finn and Innovation Department. Previously co-founded DojoMojo. Also worked as an Investment Analyst at Pershing Square Capital Management and as an Associate at Goldman Sachs.

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