Senior Data Scientist, Samba TV
Measurement
$160-220k
Data & measurement for smarts TVs
Posted today
Data & measurement for smarts TVs
201-500 employees
Posted today
$160-220k
201-500 employees
Company mission
To create data at the heart of TV, powering a more scientific approach to advertising and a better viewing experience for everyone.
Role
Who you are
- Have a Master’s or advanced degree in Statistics, Econometrics, Data Science, Computer Science, or related quantitative field
- 7-10 years of hands-on experience in advertising/marketing analytics, media measurement, or a closely related discipline
- Expert in causal inference techniques (RCT design, difference-in-differences, propensity scoring, synthetic control) and uplift modeling. Background in Bayesian statistics or hierarchical modeling for uncertainty quantification
- Have a proven track record building attribution and incrementality solutions for TV and cross-media campaigns
- Have advanced programming skills in Python and SQL; Familiarity with Spark or other distributed compute frameworks
- Have demonstrated leadership in mentoring small data science teams and managing end-to-end data science projects
- Able to visualize data in a way that makes it easy for others to understand
- Are detail-oriented, highly organized, and proactive
- Have strong verbal and written communication skills, with the ability to explain complex analyses to both technical and non-technical audiences
- Thrive in a dynamic, fast-paced Agile and global environment, and being a team player
- Experience with data platforms (Databricks, Sagemaker, BigQuery, etc.), data orchestration tools (Airflow, dbt) and CI/CD best practices a plus
- Bonus: Strong knowledge or experience working with TV viewership data sources (set-top box, return-path, panel, census-level) and measurement vendors (Samba TV, Nielsen, Comscore, etc.)
- Bonus: Track record of publishing research and white papers or presenting at industry conferences
What the job involves
- Reporting to the VP of Data Science, as the Senior Data Scientist on our Measurement Sciences team, you will design and operationalize robust measurement frameworks—leveraging causal inference, experiment design, and advanced machine learning—to deliver transparent, actionable insights on ad incrementality, audience targeting, and cross-platform attribution
- You will provide thought leadership and help guide the transformation of how advertisers measure, attribute, and optimize TV campaigns across linear and streaming platforms
- Design and implement ad incrementality measurement methodologies (A/B tests, uplift modeling, synthetic controls, Bayesian causal models) for linear TV and Connected TV (CTV) campaigns
- Develop globally scalable audience segmentation and targeting models using our viewership data ecosystem via millions of connected TVs
- Build and validate multi-touch attribution frameworks that reconcile impressions, views, and conversions across linear, CTV, OTT, and digital channels
- Lead the full analytics lifecycle—from data ingestion/ETL (SQL, Spark, Python) through feature engineering, model development, evaluation, and production deployment
- Partner closely with data engineering and DevOps teams to operationalize models in our cloud platform and ensure data quality, security, and scalability
- Translate complex analytical findings into clear, concise presentations and dashboards for internal stakeholders and external clients, driving strategic decision-making
- Support sales and marketing teams with the development of strong positioning stories to highlight the value of our audience media and measurement opportunities
- Mentor junior data scientists and analytics engineers, fostering best practices in experimentation, code quality, and reproducibility
Our take
Samba TV is improving the TV viewing experience by employing analytics to better personalise adverts and recommendations. With a scientific and algorithmic approach to how smart TVs work, the company enables TV businesses to better capture and serve consumers - an offering which has attracted the likes of Disney.
In recent years, Samba TV has focused on making artificial intelligence and machine learning central to its offerings, in part through the acquisition of Disruptel. This has enabled heightened content recognition and non-intrusive ad unit development, both of which enable it to deliver more value.
Moving forwards, Samba continues to partner and integrate with a wide range of companies to expand its product offering and market reach. Its 2022 expansion into Australia suggests that the company has its sights set on becoming a global force to be reckoned with.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-7% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Apr 2018
$7.5m
EARLY VC
Jun 2017
$30m
SERIES B
Total funding: $45.7m
Company benefits
- Health & Wellness
- Health Coverage
- Volunteer Days
- Stock Options
- Unlimited PTO
- Team & Company Events
Company HQ
China Basin, San Francisco, CA
Leadership
Ashwin Navin
(Co-Founder & CEO)Previously co-founded i/o ventures and BitTorrent, serving there as President. Experience as an Analyst for Epoch Partners, Merrill Lynch and Goldman Sachs.
David Harrison
(CTO Emeritius)Previously served as Senior Engineer for BitTorrent, and has experience as a Research Engineer for EECS at UC Berkeley and Rensselaer Polytechnic Institute (RPI).
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