Bleach London is a fast-growth company operating within the hair care industry. Bleach has taken a fresh perspective on the haircare industry with fun and expressive tinted rinses, multicoloured dyes and easy-to-use kits at affordable price tags.
The female-led business was launched by Alex Brownsell and Sam Campbell in 2010 as the world’s first salon focused on colour. With a closely-knit family of international premises, an ever-expanding vegan product range and intuitive digital salon services, the company has reimagined the way people approach their hair.
Starting as a sink in a nail salon, Bleach has grown massively, engaging on online community with hundreds of thousands of followers and high profile clients, demonstrating the appetite for fuss-free, creative and trend-led colour mixes.
To date, the company has sold over £30million worth of products in the UK alone and is carried in retailers including Boots, Cult Beauty and ASOS. The coveted Bleach brand, regularly featured in Vogue, Dazed, i-D and more, paired with its pioneering approach, marks a new era in digital beauty and at-home hair dyeing. New market launches including the USA will continue to reinforce Bleach’s position as a leader in the £40billion hair colourant category.
Kirsty
Company Specialist at Welcome to the Jungle
