Chief Marketing Officer, Forward Partners
2+ days a week in office
Early-stage VC fund for tech
Job no longer available
Early-stage VC fund for tech
21-100 employees
Job no longer available
2+ days a week in office
21-100 employees
Company mission
To build London’s leading and most admired early-stage venture firm.
Role
Who you are
- You have experience taking one or more brands to significant success, and are able to articulate how you did it
- You have a proven track record of developing and executing successful marketing strategies and campaigns across content marketing/SEO, email marketing, performance marketing, social media, PR/media, and events/community
- You’re a strong communicator - you write and speak concisely, confidently and persuasively, and can explain your thinking effectively. And have excellent storytelling skills
- You have the ability to deeply empathise with the needs and ways of thinking of different kinds of customers and stakeholders including students, parents, teachers, and school leaders
- Additionally, please make sure you are comfortable with:
- Working in a growth company / startup environment, where things can change fast
- You’re genuinely passionate about learning and growth - you thrive in a culture of feedback, giving and receiving it
- You set high standards for everything you do, and have enthusiasm, commitment, and ability to deliver results
- You know that being an outstanding executive can be like being a ‘business athlete’ and requires high levels of mental toughness and resilience
- You excel at time management and task prioritisation, adeptly balancing multiple projects and demands while maintaining a healthy work-life balance
- You’re excited to work in an organisation that directly improves students’ lives, and to join us in our mission to solve education
What the job involves
- We’re looking for an experienced Chief Marketing Officer to create a brand around and drive growth for the company that’s transforming education with cognitive science and technology
- This role will involve working directly with the CEO and leading the marketing team at Up Learn
- Brand Positioning & Category Design: You’ll define what category Up Learn should be in customers’ minds (our customers are students, parents, teachers, school leaders) and create the marketing messaging, collateral, and strategy that successfully positions us as the leader of that category. You’ll refine and communicate Up Learn’s brand messaging and make it consistent across all parts of the company and stakeholders’ touchpoints with Up Learn
- Content, Performance, Email & Digital Marketing: You’ll own, manage and optimise Up Learn’s content marketing, performance marketing, email marketing, and social media channels - supported by members of your marketing team - from the development of advertising creative to delivery and optimisation of campaigns that drive growth and positive return on investment
- Budget, Analytics & Reporting: You’ll manage allocation and forecasting of the marketing budget to maximise return on investment, and you’ll establish key performance indicators (KPI) for marketing and brand at Up Learn and report on these regularly to the rest of the management team and wider company
- Public Relations (PR) and Media: You’ll own Up Learn’s press strategy and execution, build relationships with relevant media outlets, influencers, and industry partners to secure press coverage and amplify Up Learn’s brand and reputation
- Market & Customer Research & Competitor Analysis: You’ll conduct market and customer research and competitor analysis and use these insights to inform marketing strategies
- Strategy: You’ll create, implement, and manage a data-driven, multi-channel marketing strategy that aligns with Up Learn’s goals
- Company Leadership: You’ll serve as a member of the company's management team, contributing to overall decision-making, execution, and strategy
- Lead and Manage the Marketing Team: You’ll recruit, train, and inspire a high-performing marketing team to help deliver all of the above
Salary benchmarks
Our take
Forward Partners is a Venture Capital firm focused on Applied AI, Marketplaces and eCommerce, with around 40 active portfolio companies. The firm brings startups into their Hoxton studio. Here, they have helped to build some of the UK's most exciting fast-growth tech companies by investing capital, craft and capability from day zero through Series A.
The firm believes that its focus on close operational support, on top of a relatively narrow sector expertise, sets them apart in an increasingly crowded space. Forwards Partners has also worked on creative initiatives such as the Path Forward Guide, which is a popular online framework for early stage founders or operators. Its revenue-based financing subsidiary Forward Advances, however, was shut down in 2022 after just two years due to "macroeconomic uncertainty", so that the firm could focus on its core VC business.
Freddie
Company Specialist at Welcome to the Jungle
Company
Company benefits
- Flexible home and office working
- Company bonus scheme
- Top of the line hardware (Macbook, Magic Mouse, Magic Keyboard and anything else you need) or PC equivalent
- 25 days of holiday per year (of which 2 can be duvet days) plus bank holidays. 1 extra day awarded per calendar year served
- 4 mental health days annually
- 2 weeks ‘work from anywhere after 1 year of service
- AXA private medical insurance (for you and your partner or family)
- £300 (pro-rata) annual L&D budget to spend via Sunlight (+ additional budget at your manager’s discretion)
- Bonusly recognition platform (accrue points for good work, to redeem against gift vouchers etc)
- Monthly team lunches, as well as free office breakfast, snacks and drinks (whenever you’re in the office)
- Cycle to work scheme
- Travelcard loan
- Paid parental leave
- Company swag!
Company HQ
Finsbury, London, UK
Leadership
Nic Brisbourne
(Managing Partner)Graduated from Cambridge before earning an MBA at London Business School. Became an associate at multiple Venture and Private Equity firms before becoming partner at DFJ Espirit.
Share this job