Senior Product Marketing Manager, Amazon
Books & Kindle
The largest online retailer and technology provider
Open for applications
The largest online retailer and technology provider
1001+ employees
Open for applications
1001+ employees
Company mission
To be Earth's most customer-centric company.
Role
Who you are
- Experience in product or program management, product marketing, business development or technology
- Experience blending skills to execute strategic initiatives about process creation, standardization, and improvement
- Experience owning/driving roadmap strategy and definition
- Experience with feature delivery and tradeoffs of a product
Desirable
- Experience managing products from inception to launch
- Savvy interpersonal skills; ability to work successfully with teams across the organization (e.g. Marketing, Product, Engineering, Design, Legal, Public Relations and Senior Leadership)
- International/inter-cultural work experience
- Additional European languages (e.g. German, Italian, French, Spanish)
What the job involves
- We are seeking a dynamic Store Go To Market Lead to plan and implement the roll-out of new product features and programs to promote reading in EU and make the customer facing activities around these products
- The ideal candidate will operate both at the strategic and operational level (inspecting program milestones, defining right mechanisms with global and local teams, writing business requirements, reporting inputs and outputs etc.), and cross-functional stakeholder management
- You will show hustle, take ownership and help foster a high-energy, high-performance culture
- Strategic Planning:
- Develop and define product portfolio aligned with EU customer needs
- Lead Go-To-Market strategy for existing and potential projects
- Create and maintain a 3-year strategy roadmap for EU5 product launches
- Establish quarterly roadmaps with clear prioritization frameworks for stakeholders
- Go to Market:
- Execute product launches in compliance with EU legal and regulatory requirements
- Design and implement customer-focused marketing initiatives
- Lead product experimentation and optimization programs
- Drive unit growth through data-driven market strategies
- Performance Management & Reporting:
- Define and track key success metrics with focus on unit growth
- Develop and oversee experimentation frameworks across products
- Present performance insights at Weekly and Quarterly Business Reviews
- Build and maintain reporting structures for continuous improvement
- Project Leadership & Stakeholder Management:
- Drive collaboration between global and local teams through cross-functional mechanisms
- Maintain alignment between business objectives and execution
- Balance multiple priorities in a fast-paced environment and make trade-offs clear for the stakeholders
- Navigate and manage evolving customer and marketplace expectations
Salary benchmarks
Our take
Amazon is the world's largest online retailer, and is well-known for its disruption of well-established industries. The company is present in numerous verticals, including cloud computing with Amazon Web Services, AI with its range of Alexa devices and a global marketplace more commonly referred to as 'the everything store'. Acquisitions include Ring, Twitch, Whole Foods Market, and IMDb.
More recently, Amazon has been focused on leading the "third wave in digital advertising". Many businesses are now shifting ad dollars to retailers, which before would have been spent with online media platforms. Amazon's seen great success in the space, with its revenue from advertising now higher than its Amazon Prime membership scheme, audiobooks and digital music combined. This growth is particularly impressive considering its digital ad rivals (like Snap, Alphabet, and Meta) have suffered declines due to wider macroeconomic factors and Apple's iOS privacy changes.
Despite its dominant market position, Amazon will continue to be challenged over the next decade, including sustaining AWS's cloud dominance in the face of Google and Microsoft. On top of this, the company's e-commerce division is facing profitability problems despite its 2023 post-IPO debt funding of 8 billion. It will need to find new ways to stay above their competitors.
Steph
Company Specialist at Welcome to the Jungle
Insights
16% employee growth in 12 months
Company
Company HQ
South Lake Union, Seattle, WA
Leadership
Jeff Bezos
(Founder & Executive Chairman)Jeff is an American business magnate, media proprietor, and investor. As well as founding Amazon, Jeff founded Blue Origin, an aerospace manufacturer and sub-orbital spaceflight services company and also owns The Washington Post.
Andy Jassy
(President & CEO)Joined Amazon as a Marketing Manager in 1997. Developed AWS with Jeff Bezos, and became CEO of Amazon in 2021.
Share this job
View 262 more jobs at Amazon