Senior Brand Manager, Vonage

• To be successful, you will be creative, innovative, and have exceptional project management and brand copywriting skills
• You thrive in collaborative environments, enjoy working with teams across the company, and know how to influence cross-functional teams
• 6-8 years experience in brand management or related marketing field
• Exceptional display ad and script copywriting skills required
• Strong time and project management skills, monday.com experience preferred
• Work virtually with teams spread across North America, EMEA, and APAC

Desirable

• We are looking for a Senior Brand Manager to join the Brand, Content and Creative Team at Vonage
• In this role, you will be responsible for managing the creation of digital creatives and ensuring that they are executed to the highest standard, while maintaining brand consistency
• You will also identify and track key performance metrics, adjust brand strategies as necessary, and manage budgets to achieve marketing objectives
• Collaborate with internal stakeholders across brand, demand generation, social, and various business units to ensure a consistent brand voice and approach for all digital channels
• Leverage your proficiency in writing, integrated marketing communications, and copywriting skills to develop compelling messaging and content across various channels. Ensure brand consistency and adherence to messaging and brand guidelines
• Primary liaison with media agency to measure and report on the efficacy of brand initiatives and OKRs using website metrics (adobe analytics experience required) and reporting on bi-weekly scorecards
• Identify areas of opportunity for brand growth and suggest new strategies and tactics for brand execution
• Manage the brand budget to maximize the return on investment