Product Marketing Specialist, Sonos
Professional
$87-96.8k
+ Eligible for merit increases, discretionary bonuses, and equity
More information about location
Wireless audio experience company
Be an early applicant
Wireless audio experience company
1001+ employees
Be an early applicant
$87-96.8k
+ Eligible for merit increases, discretionary bonuses, and equity
More information about location
1001+ employees
Company mission
To provide music lovers with the tools to enjoy their favourite sounds anywhere, any time.
Role
Who you are
- 3-5 years experience with end-to-end product marketing at technology companies
- Experience crafting compelling value positioning statements and defining the target audience for new products and services
- Creative problem solver that can generate innovative marketing ideas
- Strong analytical skills and results-driven, with a passion for using data to solve business problems, drive product innovation, and advance our brand narrative
- Ability to simplify technical concepts into relevant value propositions targeted to specific consumer and/or external partner audiences
- Extraordinary written communication skills: ability to consolidate sophisticated ideas into clear, succinct executive summaries
- Self starter
What the job involves
- As a Product Marketing Specialist, you will be responsible for helping define go-to-market strategies including target audience identification, feature positioning, messaging definition, and cross-channel execution for Sonos solutions and experiences within the professional portfolio
- You’ll need to be comfortable with ambiguity and eager to create new processes and workflows based on learnings
- The right person for this role possesses marketing experience in technology companies with a focus on B2B software and services; carries a deep passion for increasing customer value; solves multi-dimensional product marketing challenges while advocating for the customer and driving business outcomes
- As part of the Sonos team, you’ll collaborate with people of all styles, skill sets, and backgrounds to realize our vision while fostering a community where everyone feels included and empowered to do the best work of their lives
- Contribute to the go-to-market and channel strategy, core value proposition, and product narrative for core products, services, and experiences in our professional division, spanning both residential and commercial markets
- Drive meaningful insights into the business based on customer research, competitive analysis, and interactions with cross-functional teams
- Represent the product by clearly articulating and enabling the value of our offering to customers and external partners
- Be a key collaborator across a full-funnel marketing approach across hardware, software, and services
Application process
- Your profile will be reviewed and you'll hear from us once we have an update. At Sonos we take the time to hire right and appreciate your patience
Our take
Sonos is a highly reputed global manufacturer of top tier speakers. Since being founded in 2002 it has become a market leading audio product brand, partnering with over 100 music services companies and putting products in nearly 11 million households worldwide.
Sonos' strong brand reputation has seen it carve out space in a competitive market alongside giants like Amazon and Alphabet, who are similarly targeting the connected audio home market. Sonos have perhaps been smart in keeping their product selection relatively modest, focusing instead on strategic partnerships that embed their products across different markets. They are, for example, partnered with Audi to provide their first in-car sound system.
As companies began adopting remote and hybrid work, Sonos benefitted from a period of increased consumer focus on refitting the leisure and work facilities of their homes. This includes speakers and smart speakers, which account for the vast majority of Sonos revenue. This trend is only set to continue, with the global home audio market expected to exceed $70 billion by 2030. As a market leader, Sonos is in good stead to continue its sustained growth.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 6 rounds)
Nov 2013
$25m
LATE VC
Jun 2012
$135m
SERIES F
Total funding: $227m
Company benefits
- Free premium memberships
- Work from home opportunities
- Medical/dental/vision insurance
- 401(k)
Company values
- Respect - We show up on time, listen attentively, assume good intent, and contribute with caring candour
- Transparency - We share motives, decisions, knowledge, issues, and data with everyone who needs to know
- Collaboration - We eagerly request and offer help, and we appreciate diverse viewpoints and healthy debate
- Ownership - We prioritise long-term value over short-term goals and embrace any task
Company HQ
Lower State, Santa Barbara, CA
Articles
Leadership
Patrick Spence
(CEO)Previous Senior VP and Managing Director at BlackBerry.
Salary benchmarks
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