Senior Performance Marketing Manager, Live Nation
Search, Maternity Cover
Entertainment events promoter and producer
Be an early applicant
Entertainment events promoter and producer
1001+ employees
Be an early applicant
1001+ employees
Company mission
To help live music fans more easily and quickly find concert tickets and information about their favourite artists and venues.
Role
Who you are
- If you’re looking to take the next step and play a key role in shaping paid search strategy internationally, this could be a great fit
- Significant experience managing campaigns in Google Ads and SA360
- Previous experience managing teams, desired
- Previous ownership of a multi-million-dollar paid media budget with strong record of delivering growth and ROI improvement through data-driven decision making
- Experience working on e-commerce businesses or equivalent industries with large inventory
- Strong project management skills to stay on top of tactical execution, prioritizing amongst many competing demands to ensure that short-term goals supporting long-term initiatives are achieved with an appropriate sense of urgency
- High attention to detail, top-notch analytical skills, comfortable validating large amounts of data and the ability to make data-informed decisions to drive direction and alignment with business partners (preferred tools: Google Analytics, Tableau…)
- Strong grasp of experimentation techniques, and critical thinking skills to improve testing implementation and infrastructure, driving test-and-learn agenda to advance channel capabilities
- Creative thinking with a track record of driving adoption of new ideas and concepts, and pioneering new approaches within your team or company
- Bachelor's degree or equivalent experience
- Strong experience working with templatised PPC tools, specifically SA360 – experience working with scaled campaign automation
- Google Skillshop Certification and Facebook Blueprint Certification would be a bonus
- You are looking for a step up and be a strategic leader for paid search in a fast-paced, international setting
- Exceptional verbal and written communication and presentation skills - you will be the go-to person for campaign and channel strategies
- Exceptional interpersonal skills are a prerequisite for success - Proven ability to influence
- A quick, creative thinker with attention to detail within a fast-paced environment
- Strong analytical and creative problem-solving skills
- Enthusiastic, self-motivated individual
- Ability to effectively manage targets and deadlines
- Ability to work on multiple projects simultaneously
- Innate willingness to roll up your sleeves
What the job involves
- Line Manager: Director, Digital Marketing
- Contract Terms: Fixed Term 9 Months, Full Time
- Ticketmaster International, a Live Nation Entertainment company, is currently seeking a highly motivated, exceptionally data-oriented and strategic Senior Performance Marketing Manager (Search), (Maternity Cover) to join the International Marketing team as early as April 2026 until February 2027
- The Performance Marketing team is part of the International Marketing department at Ticketmaster
- Our team leads on marketing strategy and best practice for all main paid and organic traffic sources across 35+ markets globally
- We support each market with guidance on campaign activation, reporting and measurement to make sure fans around the world find the tickets they are looking for and clients receive the highest return on their investment with us
- Reporting into our Director, Digital Marketing, you’ll work with a direct report to manage automated PPC campaigns across a diverse portfolio of international markets
- You’ll also provide guidance and best practice support for paid search activity across 35+ markets
- This role calls for a detail-oriented, data-driven approach to campaign management, with a focus on monitoring performance and making improvements where needed
- You’ll help ensure campaigns run smoothly and meet Ticketmaster’s standards for quality and effectiveness
- You’ll enjoy working in a collaborative environment, contributing to campaigns that reach millions of fans worldwide
- You’ll see your work live across 35+ countries, reaching over 50 million fans each year, all while being part of a supportive and dynamic team
- Manage and deliver automated paid search campaigns for 20+ markets, expanding into new markets as part of our 2026 roadmap
- Support local teams across 35+ markets with campaign set-up, troubleshooting, optimisation, and reporting, including monthly regional calls
- Mentor and guide the Senior Paid Search Executive to ensure smooth campaign execution
- Monitor and report on campaign performance, identifying opportunities for improvement and implementing changes to enhance efficiency
- Collaborate with MarTech and Insights teams on projects that improve scale and efficiency, including automation, measurement, attribution, and reporting
- Encourage continuous improvement by reviewing results, testing new approaches, and sharing learnings with the wider team
- Keep up to date with industry trends and platform updates to maintain competitive and compliant campaigns. Because of the scale of our campaign activity, you’ll especially want to keep up to date with the latest AI applications and concerns
Salary benchmarks
Our take
Live Nation is the world's leading live entertainment company, sitting at the top of the market in live events and ticketing. Formed in 2005, it is a major international company, with key business segments made up of concerts, ticketing, and sponsorship and advertising.
Despite its dominant position in the market, the company saw an 84% drop in revenue during 2020 and the closure of live events. Since then, however, demand has been stronger than ever for their ticket sales. This is a reflection that live events remain a clear priority for consumers and has been further reflected in Live Nation's acquisitions of companies - like Goodlive - that complement and bolster Live Nation's portfolio.
In addition to live events, a key area to watch for Live Nation will be the rise of online concert streaming, like that undertaken by competitors such as Driift. Major festivals such as Glastonbury have trialled online concerts with mixed reviews. If it proves successful, this could be a major new section of the entertainment market and a big potential part of Live Nation's future ventures.
Freddie
Company Specialist at Welcome to the Jungle
Insights
11% employee growth in 12 months
Company
Company benefits
- HEALTH: Medical, Dental and Vision benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)
- YOURSELF: Paid time off policy including holidays, sick time, and day off for your birthday, free concert tickets
- WEALTH: 401(k) program with company match, Stock Program Reimbursement
- FAMILY: New parent programs & support including caregiver leave and baby bonus, infertility support
- CAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainings
- OTHERS: Volunteer time off, crowdfunding network
Company HQ
Beverly Hills, CA
Leadership
Michael Rapino
(CEO & President)Michael joined Live Nation Entertainment in 2005 as CEO and President. Previously, he spent 10 years in various Marketing and Entertainment roles at Labatt's Breweries of Canada. He also held several roles at Clear Channel Communications, including CEO and President of Global Music.
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