Senior Field Marketing Manager, Emburse
German/English Speaking
Spend optimization platform
Be an early applicant
Spend optimization platform
501-1000 employees
Be an early applicant
501-1000 employees
Company mission
To humanize work by empowering employees, approvers, finance professionals and CFOs to eliminate manual, time-consuming tasks so they can focus on what matters most.
Role
Who you are
- Regional Expertise: Extensive experience in the UK and German market with professional level language skills
- 5-7 years of Marketing experience
- Marketing Experience: Proven track record in marketing or revenue-focused roles, preferably within a B2B SaaS environment
- Campaign Execution: Strong experience in supporting and executing full-funnel and multi-channel marketing campaigns
- Data-Driven: Proficient in leveraging data to track campaign effectiveness, ROI, and optimize performance
- Continuous Improvement: Mindset geared towards continual improvement and optimization of campaign processes
- Adaptability: Ability to thrive in dynamic global environments and resolve ambiguity quickly
- Collaboration: Passion for working with sales and partner teams to execute cross-functional campaigns
- Customer Focus: Strong interest in engaging with and understanding North EMEA customer needs to tailor campaigns effectively
- Stakeholder Management: Experience working with stakeholders across multiple time zones to coordinate campaign efforts
- Impact-Driven: Desire to make a significant impact and drive change through effective campaign execution
- Curiosity: Solutions-oriented mindset driven by curiosity to explore new campaign approaches
- Bachelor’s Degree required: Marketing or Business Degree preferred
What the job involves
- The Sr. Marketing Managers are responsible for building integrated marketing campaigns that drive pipeline for the sales team
- They are focused on driving high-quality account engagement thru the marketing/sales funnel that results in bookings and revenue for the business
- Sr. Marketing Managers are results-driven, creative and data-driven
- They partner with sales, BDRs and across functions to ensure that our resources are maximized and we are supporting to drive new business at every touchpoint
- They participate in regular team meetings and brainstorms and provide meaningful, actionable data to leadership
- Campaign Support and Execution: Proactively execute North EMEA short and long-term multi-channel campaigns to drive leads and sales pipeline
- Lead Generation: Ensure a consistent flow of qualified leads for the North EMEA Sales teams, and measure and report on critical sales funnel metrics
- Program Effectiveness: Measure and report on the effectiveness of marketing programs and campaigns to improve resource allocation, efficiency, and revenue generation
- Cross-Functional Collaboration: Work closely with sales, the global marketing team, the agencies, and partner teams to deliver full-funnel marketing programs
- Local-First Campaign Execution: Focus on executing campaigns tailored to specific market needs and verticals
- Market Feedback: Provide feedback to broader teams about market conditions, highlighting successful strategies and areas for improvement
- Support Regional Goals: Assist in achieving North EMEA-wide marketing team goals and programs, ensuring their success in the region
- Partner with the BDR team to ensure quality lead delivery and proper follow-up. Build a consistent feedback loop and continuously improve and optimize lead hand-off processes
- Team Updates: Regularly update marketing, sales, and product teams about regional customer behaviours, buying preferences, and patterns
- Post-Campaign Reporting: Conduct post-campaign analysis to report on effectiveness and ROI, providing insights for future campaign improvements
Our take
Keeping track of spend is a vital capability for businesses - one that has been complicated by the switch to digital payments, an increase in remote working, and inflation, among other things. Emburse supplies a platform to manage and optimize spend, that removes the need for manual processes, speeding them up whilst keeping them compliant and delivering insights into spend trends.
Emburse's platform covers travel, employee and centralized spend, with a range of capabilities including automated purchasing, technology assisted human audit, and smart data reporting. Upwards of 18,000 organizations make use of the company's offering, with notable clients including Microsoft and Bosch, and it has been recognized as an industry leader - all boding well for its future.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (2 rounds)
Mar 2016
$0.2m
SEED
Jun 2015
$4.2m
SEED
Total funding: $4.4m
Company benefits
- Keep work and life balanced with generous paid time off for every employee and flexible work schedules
- Every employee can volunteer for a cause that matters to them, because enriching the community matters
- New parents receive paid leave so they can focus on bonding with a new addition to their happy family
- We have medical, dental, vision, disability and life insurance plans that can fit any family size and lifestyle—including health savings accounts (HSA)
- We offer a generous match to pre- or post-tax retirement savings accounts so employees can worry less about the future—plus expert legal planning services for trusts, wills and more. We also offer financial planning services
- Our pre-tax flexible spending account (FSA) helps to pay for approved medical expenses, plus a transit benefit to ease the costs of commuting
- What’s the purpose of living without a little fun? Our offices have quarterly outings, a delicious supply of snacks and beverages, along with Friday get-togethers to build a strong community at work
Company values
- Sincerity
- Empathy
- Empowerment
- Individuality
- Teamwork
Company HQ
Miracle Mile, Los Angeles, CA
Articles
Leadership
Eric Friedrichsen
(CEO, not founder)Previously served as Global Head of Commercial, SMB, and Growth Markets for Marketo. Experience as Senior Vice President and General Manager for SAP and as Senior Vice President for SAP Concur.
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