Statistics are essential in sports to keep viewers up to date and ensure accurate results, but it's difficult for humans to keep track of the vast amount of real-time events. Goal detection technology and other sensor-driven hardware and software have been used to help where human eyes are limited, but this has primarily been used to prevent illegitimate referee decisions.
Sportable develops sports tracking hardware and software solutions to generate frame-by-frame digital blueprints of any game, providing teams with the data they need to improve decision making, giving remote audiences granular insights into the games' statistics, and providing new engagement opportunities for sports broadcasters. The company achieves this through ball and player tracking technology, impact-measuring wearables, and data analysis software.
Hardware sensors in the sports industry are nothing new, but Sportable has uniquely applied the technology to the balls and sportswear itself to provide deeper real-time insights. The company’s data-driven approach has allowed it to not only improve the accuracy and analysis process of sports games but also provide vast new opportunities for broadcasting engagement.
Kirsty
Company Specialist at Welcome to the Jungle
