Director of Digital Tech Operations, Outliant
$120-140k
Digital product development agency
Job no longer available
Digital product development agency
101-200 employees
Job no longer available
$120-140k
101-200 employees
Company mission
To be the one-stop shop digital agency creating your future.
Role
Who you are
- Strategic Execution: Ability to craft and execute a web strategy that aligns with broader marketing goals while leveraging technology for efficiency
- Data-Driven Insights: Expertise in web analytics and data interpretation to guide strategic decisions
- Content Management: Knowledge of content strategy best practices to enhance user engagement
- Collaboration and Influence: Proven ability to work across departments, bringing together marketing, content, IT, and sales teams
- Global Perspective: Experience in adapting web strategies for diverse, international audiences
- AI Proficiency: Strong understanding of AI tools for content generation, web design, and optimization
- Bachelor's degree in Marketing, Computer Science, Web Development, Technical Business, or a related field (Master's preferred)
- 7-10 years of experience in web strategy, digital marketing, or a similar role, with a strong understanding of web development principles and best practices
- Experience with web strategy and content optimization
- Strong background in managing web platforms and ensuring security and compliance
- Proficiency with analytics and reporting tools (e.g., Google Analytics, Looker, Amplitude)
- Exceptional communication and leadership skills to influence cross-functional teams
What the job involves
- The Apollo Growth team is seeking a highly resourceful team player to bring their passion for digital and web operations as the next Director of Digital Tech Operations on the Marketing team, which is tasked with creating unforgettable moments that help The Apollo, donors and brand partners stand apart from the rest
- The Director of Digital Tech Operations will define and execute a forward-thinking vision for Apollo’s web presence, refining and maintaining a website and other digital streaming extensions that enhance the customer journey and drives engagement
- This role demands operational expertise, hands-on ability with analytics tools, and a deep understanding of web technologies. Collaborating with Marketing, Brand, and Programming teams, the Director will establish a web framework that facilitates iterative, data-driven improvements and ensures security, accessibility and compliance with industry standards
- Additionally, this role will focus on ensuring the website and other digital streaming extensions supports global audiences, leveraging market-specific insights to drive user engagement and conversion
- Develop a comprehensive web strategy to accelerate the execution and optimization of content
- Leverage AI, as needed, to iterate swiftly, refine messaging, and enable website changes that drive engagement and build trust throughout the customer journey
- Set and communicate the vision for a streamlined, scalable web experience in alignment with business goals
- Partner with Marketing to structure tiered content:
- Tier 1: Homepage with high-polish, brand-enhanced content
- Tier 2: Product pages with templated messaging (what/why/how)
- Tier 3: Use cases and technical documentation
- Tier 4: Regularly published updates and blogs
- Define the web content framework, co-creating with Brand, Product, and Product teams to ensure cohesive messaging
- Incorporate best practices in content strategy and management to enhance user engagement
- Collaborate with the Content team to showcase key offerings, including thought leadership and product updates
- Manage website technologies, including hosting, CMS, and integrations with MarTech and marketing automation platforms, with proficiency in Webflow and JavaScript
- Ensure website security and compliance with industry standards and regulations
- Develop tailored strategies for markets with varying levels of maturity, optimizing content and design to meet regional and international needs
- Ensure international and market-specific sites align with global strategies while addressing local audience preferences
- Continuously monitor web performance using analytics, making data-driven adjustments to enhance user experience and achieve marketing goals
- Implement SEO strategies, A/B testing, and user feedback loops to improve site functionality and content impact
- Establish a feedback loop from web visitors to inform product marketing and growth strategies
- Collaborate with Marketing to co-define the website strategy, ensuring it aligns with product launches and overall marketing initiatives
- Work with Development and Marketing to ensure fundraising and brand launch moments are effectively represented
- Act as a key liaison between the Web Development team and stakeholders, ensuring technical execution aligns with strategic goals
Application process
- Outliant will be actively involved in the interview process, ensuring that the best talent is selected.
- The chosen candidate will be directly employed by The Apollo, stepping into an exciting leadership role with immense growth potential
- All our current job openings require video interviews conducted in either or both synchronous (via Google Meet) and asynchronous (via Willo) formats
Our take
In a crowded digital agency market, it's tough to stand out. While many agencies boast technical expertise, Outliant prides itself on its team of passionate, creative thinkers. With aims to be the ultimate one-stop shop, offering businesses end-to-end services that cover everything from design and marketing to strategy and implementation.
Outliant's forward-thinking approach pushes the boundaries of creativity, producing top-tier products that keep clients like DocuSign, Purina, and Orange theory coming back. Its diverse client base also speaks volumes about its versatility and ability to deliver results across a range of industries.
Founded by a team with a history of successful collaborations, Outliant is clearly built on a foundation of trust and shared vision. The agency was created to be the kind of place the founders would want to work, blending a fresh, dynamic look with virtual charm. Though still young, Outliant has already made significant strides, from securing an impressive client roster to building a strong online presence, and its clear the team is on a mission.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
11% employee growth in 12 months
Company
Company benefits
- Unlimited PTO
- Non-working holidays per country of residence
- Pro-rated 13th-month bonus in select regions
- Salary increases and performance-based bonuses
- Referral bonuses
- Mental health and well-being programs
- Fun and casual work environment
- Employee engagement activities and virtual gatherings
- We are a diverse, global team! 🌍
Company HQ
Capitol District, Austin, TX
Leadership
Erwan Lent
(Founding Partner & CTO)Co-Founder of Winona and Harsider. Previously the VP of Engineering at UberMedia, co-founder and CTO of Cintric and ShoutOut, and an Application Developer at UC Santa Barbara.
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