Marketing Project Manager, FareHarbor
$70-109.1k
Plus 10% bonus potential
More information about location
Booking solutions for tour operators
Job no longer available
Booking solutions for tour operators
501-1000 employees
Job no longer available
$70-109.1k
Plus 10% bonus potential
More information about location
501-1000 employees
Company mission
To make experiences better for everyone.
Role
Who you are
- 2+ years working in a digital marketing, defining campaign strategy, knowledge of various digital marketing channels and reporting systems
- 2+ years managing projects with multiple stakeholders
- 2+ years managing email marketing campaigns including list management
- 2+ years implementing SEO content strategies
- Experience with an email marketing platform such as Campaign Monitor or Klaviyo
- Previous experience pulling, segmenting, managing and cleaning email lists
What the job involves
- Project Managers on the Client Engagement and Marketing team are responsible for planning and executing marketing channels, projects and campaigns
- Your assigned projects, channels or campaigns will be directly tied to department and company objectives allowing you to see the impact you have on a regular basis
- This position is a great opportunity for an individual looking to explore multiple marketing channels and grow their skills in each
- You will support and learn from Senior Marketing Project Managers on executing content marketing, email marketing, social media, and webinar projects
- Marketing Project Managers are assigned specific campaigns, channels and/or projects to own
- Own the end to end execution of multiple limited to medium complexity level channels, projects and/or campaign strategies
- Collaborate on strategies for limited to medium complexity channels
- Project manage the creation of deliverables based on the defined strategy including defining project goals and messaging, collaborating with strategy, design and content teams
- Manage and influence stakeholders up to the Manager level, work productively with Director level
- Report on channel specific metrics and implement strategy optimizations to improve impact
- Solicit customer feedback to ensure content strategy aligns with both business and client needs
- This role will primarily support Senior Marketing Project Managers on executing Content Marketing and Email Marketing projects :
- Content Marketing - blogs, white papers, long form content
- Social media - programming and monitoring our social channels
- Webinars - producing regular webinars
- Email marketing - building emails, segmenting lists, reporting on impact
Application process
- Application Deadline: December 23rd, 2024
- Any offer of work (e.g. employment, assignment) will be subjected to the successful completion of pre-employment screening
Our take
Most holidaygoers in the US prefer to book their activities and experiences online - but when it comes to local operators, this isn’t always possible. FareHarbor has been developing software to help digitize the booking process for these smaller businesses, and over a decade, has brought more than 5,000 of them onto the books.
Along the way, FareHarbor also built up some strong momentum in the reservation management and distribution areas of the sector, which drove up the company’s valuation - making it a prime candidate for acquisition. Whilst TripAdvisor reportedly made multiple bids, FareHarbor ultimately went to Booking Holdings, the US’ largest vendor of tour company booking software.
This puts FareHarbor in a strong position. Booking Holdings is acquiring companies at a steep rate (ten in the last ten years), and good ones too - Kayak and Venga number among them. This will help FareHarbor with customer acquisition, and insulate it somewhat from any wobbles in the hospitality sector.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
8% employee growth in 12 months
Company
Funding (1 round)
May 2015
$0.2m
SEED
Total funding: $0.2m
Company HQ
Grachtengordel-Zuid, Amsterdam, Netherlands
Leadership
Matt Broten
(Software Engineer)Worked in various Software Engineering roles at Minnesota Supercomputing Institute, University of Minnesota, Open Systems International, Instant Automatic, and Artery- which they also co-founded.
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