Chief Growth Officer, Admiral Pioneer
Veygo
Share Scheme
Corporate venture studio
Job no longer available
Corporate venture studio
21-100 employees
Job no longer available
Share Scheme
21-100 employees
Company mission
To seed, launch and scale new business initiatives that will become one of the key growth engines in the future.
Role
Who you are
- Has built a modern marketing organisation / set of capabilities from scratch
- Is a growth marketer with practitioner scale-up experience
- Has experience across modern related growth competencies, e.g.., marketing channels, sales, and partnerships, UX and UI design, data and analytics, and A/B testing
- Is comfortable working with data and analytics / tools, to make higher quality decisions, and role modeling the importance of validation and optimisation to the team
- Has a curious and growth mindset, appetite for testing and learning, ability to lead through vision and action, desire to collaborate and use the team to inform decision-making, and drive for performance [of teams and suppliers]
- Is comfortable with the level ambiguity of a small scale-up business that’s moving fast, ability to flex and respond to change, and ambition to succeed
What the job involves
- Developing, upskilling and mentoring the growth marketing competency areas
- Leading on the growth strategy, planning, forecasting and commercial exploitation
- Building a deep understanding of our customer base, their needs, and motivations, and aligning that with ways to acquire, retain and leverage CRM, across all channels [online and offline] and touchpoints [Web and App]
- Developing marketing plans, content calendars, test plans, and sets of activities, while being responsive to tactical opportunities or threats
- Managing day-to-day performance and spend / activities across all funnel stages [brand, performance and own media], to deliver the best yield for the business
- Developing launch, test/learn plans and campaigns for new MVPs and products / services, that target a new customer base, and leverage a new type of campaign activities
- Performance management of internal team and agencies / suppliers to optimise the yield on any spend, via better planning, targeting, creative, execution, A/B testing, and re-mixing spend across channels, campaign types, etc
- Leveraging affiliates, and in-direct distribution channels and partnerships
- Collaborating closely with the Chief Product Officer on product conversion [on Web and App], and to better inform the innovation to execution workflow for new proposition development, MVP testing, and ongoing product and CVR optimisation
- Collaborating closely with the Ops and IT teams to fulfill the CRM opportunity, leverage the new multi-channel CRM system [Salesforce] to acquire prospects, leads, customers and improve repeat purchases and cross-sell
Application process
- Apply via Otta
- Interview with Pioneer CEO and COO
- Interview with Veygo CEO
Salary benchmarks
Our take
Admiral Pioneer is an entity within Admiral Group, a FTSE100 Financial Services company, with the objective of seeding, launching and scaling new businesses in areas of increasing societal importance.
Being part of the Admiral Group, Admiral Pioneer are able to leverage all the resources, knowledge and support of a well established enterprise company, a hugely attractive asset to many founders. For example, Veygo are a startup who benefited from Admiral's technical insurance expertise. Admiral helped the group scale and launch new propositions within the learning driver market.
They are not an incubator, instead the group provide the space and resources to building new products, business models and partnerships. Domains of focus are based around strategic interests of Admiral Group such as Mobility (electric vehicles or smart cities), Future of Work (hybrid working, gig and freelance) and Live to 101 (Physical and Financial Wellbeing).
Freddie
Company Specialist at Welcome to the Jungle
Company
Company benefits
- Up to 6% pension contribution.
- Staff and Family Insurance Discount: Up to 15% discount off insurance policies and discounted vehicle breakdown cover.
- We are flexible with remote working but we encourage some office time so to foster good working relationships and collaboration - whilst making the most of our great office space and Chess and Ping Pong competitions!
- We have great opportunities for personal development. We don't want to put a limitation on your aspirations and actively invest in your future.
- Share Schemes: After one year of service, all employees become shareholders and are awarded up to £3,600 worth of shares each year. There’s also another scheme which awards additional shares to managers and star performers.
- Tickets to Sponsored Events: Discounted and/or free tickets to a range of events around South Wales including but not limited to, rugby games, concerts and pantomimes.
- Independent Financial Advisor: Monthly visits from an Independent Financial Advisor who can advise on a range of financial matters, including mortgages, saving plans and investments.
- Socials and Team Days Out: Regular team and company social events.
Company HQ
City Centre, Cardiff, UK
Leadership
Emma Huntington
(CEO, not founder)Previously a Senior Associate at Booz Allen Hamilton, Director of Customer Strategy & Design at AMP and Managing Director of Zurich FutureYou.
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