Senior Manager of Global Events, Shield AI

• 7 or more years of experience in global event strategy and execution
• Proven ability to manage multi-event portfolios simultaneously in a fast-paced, resource-constrained environment
• Strong project management discipline; PMP certification or equivalent methodology experience is a plus
• Working proficiency with event and marketing technology platforms such as Salesforce, Asana, Lodago, or similar tools
• Experience building and maintaining pipeline attribution and event ROI reporting
• Track record of cross-departmental influence; ability to align stakeholders at multiple levels without direct authority
• Familiarity with government procurement cycles and the distinct characteristics of defense exhibition environments
• Ability to travel domestically and internationally
• Bachelor's degree in marketing, communications, business, or a related field; advanced degree a plus

Desirable

• Shield AI is seeking a Global Senior Events Manager to own the strategy, planning, and execution of its worldwide events portfolio
• This role is where Field Marketing, Business Development, and brand converge; responsible for ensuring that every event Shield AI participates in or produces advances a concrete pipeline objective
• The Field Marketing Manager is a strategic and operational leadership role that requires the ability to set priorities across a multi-market calendar, influence internal stakeholders, manage external partners, and report results in terms that the GTM teams care about
• The Senior Events Manager collaborates closely with Field Marketing counterparts across North America and
• Global program management: Plan, execute, and manage a portfolio of major tradeshows, owned events, and product demonstrations across North America, Europe, the Asia-Pacific region, and the Middle East
• Cross-functional collaboration: Serve as the primary events point of contact for Field Marketing, BD, and Product teams; coordinate logistics, messaging, and goals across departments
• Event tiering and investment prioritization: Develop and maintain a tiering framework that classifies events by strategic value, audience quality, pipeline potential, and cost; use this framework to guide annual budget recommendations and calendar decisions
• Vendor and agency management: Source, contract, and manage external vendors including exhibit houses, AV providers, event staffing firms, and creative agencies; hold partners accountable to timelines and deliverables
• Budget planning, forecasting, and reconciliation: Co-own the events budget from initial planning through final reconciliation; track actuals against forecast and provide regular reporting to Marketing leadership
• Lead capture and pipeline attribution: Implement lead capture processes for each event; work with Marketing Operations and CRM teams to ensure leads are properly tracked, routed, and attributed to pipeline within Salesforce
• Post-event reporting: Deliver structured post-event reports that include attendance data, meeting volume, pipeline influenced, cost per lead, qualitative feedback, and follow-up action items
• Playbook execution: Maintain the events playbook covering pre-event planning checklists, on-site execution standards, post-event follow-up workflows, and vendor evaluation criteria
• Process documentation: Document recurring workflows so that event execution is consistent, scalable, and not dependent on any single individual