Senior Ad Operations Manager, Moonbug Entertainment
$85-97.8k
Entertainment company for kids
Job no longer available
Entertainment company for kids
501-1000 employees
Job no longer available
$85-97.8k
501-1000 employees
Company mission
To create shows that kids & parents love.
Role
Who you are
- The successful candidate will be a creative thinker who can juggle multiple and diverse responsibilities, with a strong emphasis on organization and meticulous attention to detail
- Minimum of 5+ years using video ad servers (Google Ad Manager and Freewheel preferred)
- Strong experience of video advertising including Youtube campaign management
- Strong knowledge of CTV advertising
- Strong experience of programmatic advertising including PG, PMP
- A very strong working understanding of video ad protocols such as VAST
- An understanding of Google Ads is desirable, but not required
- Strong working knowledge across the Google workspace, including Google sheets, YouTube analytics, Google Looker studio
- Confident communication skills
- Excellent analytical skills and high attention to detail
What the job involves
- We are seeking an experienced Ad Operations Manager to run the global day-to-day operations, management, integration of inventory from various platforms and analytical reporting of media operations
- You will be working with some of the biggest brands in the Kids and Family space
- You will be based in our Los Angeles office and work closely with the team in London
- This is a demanding and fast-paced role with growth potential that requires proactivity & a strong work ethic
- Moonbug’s Media team are expected to become experts in our managed content and perform competitive analysis to gain an understanding of how we can create new offerings for the market
- The candidate will manage relationships with a small set of external partners and work closely with internal stakeholders such as the Commercial, Finance, Data and Technical teams
- Responsible for overseeing the planning, execution and delivery of direct & programmatic media campaigns across Moonbug’s digital portfolio
- Management of one paid media executive with potential for this to grow in the future
- Represent the team on behalf of the Director of Paid Media in the event of their absence
- Work and communicate collaboratively with Moonbug’s senior management team
- Proactively work with commercial and business development teams to identify and drive opportunities for monetization of Moonbug’s ad products with a particular focus on CTV
- Drive and take ownership of Moonbug’s programmatic offerings through Freewheel and Google Ad Manager
- Actively work with Moonbug’s data team on solutions that will benefit the wider paid media team
- Attend client meetings where required both in pitch and post campaign stage
- Act as point of contact with Platform ad teams
- Maintain and develop strong relationships with the Finance team to aid and improve the campaign reconciliation process
- Derive insights and trends from media campaigns to inform optimizations and identify opportunities for enhanced targeting across future campaigns
- Where possible identify opportunities around audience measurement through companies such as Nielsen
Our take
Moonbug Entertainment is a global entertainment company producing fun, engaging and safe content for kids. With bases in London and Los Angeles, Moonbug’s video and audio content is produced with the goal of teaching compassion, empathy and resilience to its young audience.
The company owns properties including Blippi, Little Baby Bum and CoComelon, content that is distributed around the world on platforms including YouTube and Netflix, with the latter’s first series generating over 30B minutes of viewing. Its market presence is strong, with accompanying merchandise sold via Walmart and Amazon, and adjacent offerings such as its CoComelon video game.
Following the acquisition of Singapore-based One Animation, Moonbug has worked to increase its footprint in Asia, as well as making plans to take on South America and the Middle East. A 2023 rebrand has helped to raise the profile and recognisability of the brand as it continues both growth and diversification - for instance by partnering with Audible on a series of family-friendly podcasts.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (2 rounds)
Jul 2020
$120m
SERIES B
Dec 2018
$145m
SERIES A
Total funding: $265m
Company HQ
Camden Town, London, UK
Leadership
John Robson
(Co-Founder & COO)Previously served as Executive Vice President of Base79, an Advisor for MTV Networks and Signet, Vice President & General Manager of Global Content for HTC, Senior Vice President & General Manager of Digital Distribution for Paramount Pictures, and served in various Marketing roles for Sainsbury's.
Rene Rechtman
(Co-Founder & CEO)Previously co-founded NN and CSSE, acting here as Management Consultant. Served as Head of Non-Linear Media for The Walt Disney Company International, President Inter for Maker Studios, CEO for goviral, Vice President and Managing Director for TradeDoubler, Business Development Director for Incentive, and as Account Director for KS Consult.
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