Product Marketing Manager, Spoiler Alert
$132-158k
Supply chain software to reduce food waste
Open for applications
Supply chain software to reduce food waste
21-100 employees
Open for applications
$132-158k
21-100 employees
Company mission
Spoiler Alert's mission is to power the waste-free economy.
Role
Who you are
- 5+ years of experience in product marketing for B2B SaaS companies; CPG industry experience is a plus
- Strong ability to translate technical capabilities into customer benefits and value propositions
- Experience launching and marketing SaaS solutions with a focus on enterprise customers
- Data-driven approach with the ability to turn insights into compelling marketing strategies
- Excellent written and verbal communication skills
- Strong project management and cross-functional collaboration skills
- Ability to thrive in a fast-paced, startup environment
- MBA is a plus but not required
What the job involves
- Spoiler Alert is a high-growth, mission-driven B2B SaaS company focused on reducing food waste and optimizing supply chains for CPG brands
- We help manufacturers, distributors, and retailers maximize value from unsold inventory through better liquidation strategies
- As we continue to scale, we are looking for a Product Marketing Manager to develop and execute go-to-market strategies, drive product positioning, and enable our sales and customer success teams with compelling messaging and materials
- As Product Marketing Manager, you will be responsible for crafting and executing our go-to-market strategy, defining our messaging and positioning, and driving successful product launches
- You will work cross-functionally with marketing, product, sales, and customer success teams to ensure a deep understanding of our customers, market trends, and competitive landscape
- Your ability to translate technical capabilities into customer value will be key to accelerating our growth
- Go-to-Market Strategy: Develop and execute product marketing strategies that drive awareness, demand, and adoption. Own product launches, ensuring alignment across teams
- Positioning & Messaging: Craft compelling narratives that clearly communicate Spoiler Alert’s unique value proposition, differentiating us in the market
- Sales Enablement: Equip sales teams with the tools they need to succeed, including pitch decks, demo with talk track, competitive analysis and battle cards, and objection handling guides
- Content Creation: Develop high-quality marketing assets, including case studies, product and company one-pagers, and web copy that resonate with enterprise audiences
- Competitive & Market Intelligence: Conduct market research, customer interviews, and competitive analysis to inform product positioning, pricing, and go-to-market efforts
- Customer Insights & Segmentation: Identify key audience segments and tailor messaging to address their needs, pain points, and decision-making criteria
- Collaboration with Product & Sales: Partner with product management to influence roadmap decisions based on market feedback and collaborate with sales to refine strategies based on customer interactions
- Thought Leadership: Drive industry conversations through blog posts, webinars, and external speaking engagements to establish Spoiler Alert as a category leader
Our take
With a good chunk of the US food supply ending up as waste, consumer packaged goods companies face potentially huge waste costs. Spoiler Alert is a company helping food and beverage brands mitigate this loss, with a sales and analytics platform that helps brands efficiently and cost-effectively manage liquidation across a private network of nonprofits and discount retailers.
Nestle, Danone, The Campbell Soup Company, Kraft Heinz, and Hello Fresh all use Spoiler Alert's software, and the company is continuing to net big players across the food industry. The company is also on the right side of the increasing shift towards eco-friendly commerce. With awareness of consumer issues steadily increasing, and more money being invested into companies tackling it, Spoiler Alert is well-established to ride the waste-reduction wave.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
16% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Dec 2021
$11m
SERIES A
Nov 2016
$2.5m
SEED
Total funding: $13.7m
Company benefits
- Stock option packages
- 20 vacation days and 10 sick days per year
- Subsidized health, dental and vision insurance
- Life insurance and paid family and medical leave
- Flexible spending and dependent care accounts
- Paid volunteer outings and civic engagement leave
- Pre-tax 401(k) and post-tax Roth 401(k) options
- Environmentally-friendly 401k fund option
- Learning & career development stipends
- Up to 16 weeks of paid parental leave
- Health & wellness reimbursements
- 17 company holidays, including an EOY rest week
- Remote first work environment
- Home office stipend
Company HQ
Columbus, Boston, MA
Leadership
Ricky Ashenfelter
(CEO)Has an MBA from MIT and worked as a Senior Associate at ClearCarbon, and as a Senior Consultant at Deloitte.
Emily Malina
(President)Studied at MIT's Sloan School of Management before working for companies such as Deloitte and Microsoft.
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