Marketing Lead, Footium
£55-75k
Tokens: 0.15% - 0.25% of total token supply
Multiplayer football management game
Job no longer available
Multiplayer football management game
1-20 employees
Job no longer available
£55-75k
Tokens: 0.15% - 0.25% of total token supply
1-20 employees
Company mission
To change the landscape of football entertainment by creating an immersive digital world of football.
Role
Who you are
- Passion for Football + Football Culture
- Extremely adaptable and willing to work on things outside of your job description when needed
- Experience creating innovative and successful marketing campaigns
- Strong ability to both plan and execute growth-focused marketing strategies for consumer audiences
- Experience leveraging organic growth channels and empowering product ambassadors
- Ability to assess and prioritise different marketing approaches given limited resources
Desirable
- Passionate about football games (particularly football management games)
- Experience and knowledge of web3 and web3 marketing
- Experience marketing games or other entertainment products
- Previously managed relationships with influencers and content creators
- Experience working in small companies and teams
- Strong communication skills - not being afraid to speak your mind
- Desire to lead a marketing team in future as Footium grows
What the job involves
- Designing and Executing Footium’s Go-To-Market Strategy
- Communications with our user base (updates, announcements, press releases)
- Managing relationships with partnered content creators + influencers
- Forming partnerships with relevant content creators + influencers
- Growth-focused marketing once the game is live to attract more users
- Managing Footium’s social media accounts
- Developing Footium’s brand with our potential userbase
- Keeping the Footium community engaged with the game across twitter and discord
Application process
- 1. Apply via Otta
- 2. Video call with CEO George
- 3. Video Call with George + Marketing Advisor
- 4. Video Call with all 3 Co-Founders
- 5. In-person afternoon in London
Salary benchmarks
Our take
Whilst the new immersive technologies of gaming have created a more social experience, blockchain is blending the social aspect with the mechanics of economics, bringing a new sector to the market. Footium is a blockchain-built football management game that gives its customers the tools to mint and own their own clubs, scout and manage their players, and compete in multiplayer competitions. Its management and minting system utilises NFTs of players, ensuring that the gamer truly “owns” their team.
The authentically multiplayer experience of Footium’s game is its main draw, effectively creating a simulation of the club football ecosystem. Nice touches such as seeing retired players become coaches add a level of authenticity and returnability to the experience.
Unsurprisingly, Footium has attracted seed funding from a range of fintech investors due to its use of NFT technology. Whilst the idea of NFTs as a viable currency has somewhat diminished in recent months, tokens have been gifted new life by the gaming sector.
Kirsty
Company Specialist at Welcome to the Jungle
Company
Company benefits
- 28 days paid holiday
- Flexible Working
- Quarterly In-person socials
- Yearly Company Retreat
- Weekly gaming session with teammates
- Yearly Health Budget
- Yearly Learning & Development Budget
Company HQ
Old Street, London, UK
Leadership
James O'Leary
(Co-Founder & COO)Graduated from the University of Oxford with a Bachelor's degree in Economics and Management. Previously worked on the Operations Team at Oxford Venture Capital Networks and as a Junior Developer at EcoSync before co-founding Footium in 2020.
Jordan Lord
(Co-Founder & CTO)Co-Founded Footium in 2020 and has served as the CTO since.
George Benton
(Co-Founder & CEO)Graduated from the University of Leeds with a BSc in Economics and Finance. Previously co-founded Leeds Finance Summit where they served as the CMO. They also co-founded Leeds University Union Cryptocurrency and Blockchain Society where they served as the President before joining Encode Club as an Operations Lead.
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