PR Manager, Amazon
16 Month Fixed Term Contract, UK Devices PR Team
The largest online retailer and technology provider
Job no longer available
The largest online retailer and technology provider
1001+ employees
Job no longer available
1001+ employees
Company mission
Amazon aims to be Earth’s most customer centric company. Their mission is to continually raise the bar of the customer experience by using the internet and technology to help consumers find, discover and buy anything, and empower businesses and content creators to maximise their success.
Role
Who you are
- Able to work at internet-speed, you will be goal-orientated, have a track record of working on major creative PR campaigns, a high level of creativity and extensive experience in dealing with consumer and technology press
- Experience in professional communications or public relations
- Several years of PR experience in agency or in-house
- Experience with working with major brands, preferably in the consumer technology sector
- Media relations experience in representing high-profile consumer brands, either in-house or agency
- Experience in dealing with consumer media, including news, technology and broadcast
Desirable
- Bachelor's degree in communications, public relations, or a related field
- Knowledge of the consumer technology sector
- Knowledgeable about media topics and trends, with the ability to marry with our products and services for maximum PR benefit
- Proactive - enjoys taking responsibility and making things happen
- Creative - able to develop hooks/angles/campaigns that will be of interest to press
- Strong written and verbal communications skills
What the job involves
- Amazon UK is seeking a smart, self-motivated and creative individual for the role of PR Manager, working on Amazon devices and services, including Amazon Echo, Ring, Blink, Alexa, Kindle, Fire tablets, Fire TV and Kuiper
- The role involves working with a Senior PR Manager, PR Managers and PR agencies to manage launches, drive product/feature awareness through a rolling programme of proactive media outreach
- Manage creative PR campaigns across owned, earned, paid, work closely with business and marketing teams, as well as day-to-day press office activity
- Managing proactive creative PR campaigns and delivering clear, results-focused reports linked back to business goals
- Working with external PR support to develop and implement proactive PR plans for devices and services
- Planning proactive product and software launches and delivering clear, results-focused reports linked back to pre-defined objectives
- Working with external PR support to develop and implement proactive PR plans
- Building and maintaining strong relationships with key media contacts
- Successfully tackling complex, fast-moving and unexpected communications challenges
Salary benchmarks
Our take
Amazon is the world's largest online retailer, and is well-known for its disruption of well-established industries. The company is present in numerous verticals, including cloud computing with Amazon Web Services, AI with its range of Alexa devices and a global marketplace more commonly referred to as 'the everything store'. Acquisitions include Ring, Twitch, Whole Foods Market, and IMDb.
More recently, Amazon has been focused on leading the "third wave in digital advertising". Many businesses are now shifting ad dollars to retailers, which before would have been spent with online media platforms. Amazon's seen great success in the space, with its revenue from advertising now higher than its Amazon Prime membership scheme, audiobooks and digital music combined. This growth is particularly impressive considering its digital ad rivals (like Snap, Alphabet, and Meta) have suffered declines due to wider macroeconomic factors and Apple's iOS privacy changes.
Despite its dominant market position, Amazon will continue to be challenged over the next decade, including sustaining AWS's cloud dominance in the face of Google and Microsoft. On top of this, the company's e-commerce division is facing profitability problems despite its 2023 post-IPO debt funding of 8 billion. It will need to find new ways to stay above their competitors.
Steph
Company Specialist at Welcome to the Jungle
Insights
16% employee growth in 12 months
Company
Company benefits
- Employees have opportunities to own Amazon stock, participate in 401(k) plans with company match, and enroll in paid life and accident insurance
- Financial counseling and estate planning services are also available, plus paid short-term and long-term disability if needed
- Medical, dental, and vision coverage to all our regular full-time employees, regardless of their level, tenure, or position
- Amazon employees have free access to a network of more than 2 million caregivers, including nannies, babysitters and special-needs caretakers
- Employees receive discounts on certain day care centers, and Amazon provides a variety of free resources for parents of children with autism, ADHD and developmental disabilities
- Adoption assistance for qualified domestic and international adoption expenses including attorney fees, court costs, and travel
- Leave Share program allows employees to give six weeks of paid parental leave to a spouse or partner who isn’t eligible for parental leave from their employer
Company HQ
South Lake Union, Seattle, WA
Leadership
Jeff Bezos
(Founder & Executive Chairman)Jeff is an American business magnate, media proprietor, and investor. As well as founding Amazon, Jeff founded Blue Origin, an aerospace manufacturer and sub-orbital spaceflight services company and also owns The Washington Post.
Andy Jassy
(President & CEO)Joined Amazon as a Marketing Manager in 1997. Developed AWS with Jeff Bezos, and became CEO of Amazon in 2021.
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