Measurement Science Manager, Instacart
$108-145k
Salary dependent on location. + New hire equity grant as well as annual refresh grants
Online grocery marketplace & grocery tech platform
Open for applications
Online grocery marketplace & grocery tech platform
1001+ employees
Open for applications
$108-145k
Salary dependent on location. + New hire equity grant as well as annual refresh grants
1001+ employees
Company mission
To create a world where everyone has access to the food they love and have more time to enjoy it together.
Role
Who you are
- We are looking for an experienced analytics professional with a background in experimentation and attribution modeling to join our Measurement Science Team in Media Analytics
- Bachelor’s Degree in a quantitative field such as Engineering, Mathematics/Statistics, Finance, Economics, Business
- 4+ years of experience in data and measurement or consulting fields with demonstrated expertise in statistical data analytics
- 2+ years of relevant experience within advertising efficacy, media/marketing measurement, and experimentation
- Proficiency with experimentation techniques, including A/B testing, holdout designs, and incrementality measurement
- Strong data storytelling and advanced visualization skills using tools like Tableau, Mode, and Excel
- Experience developing self-service tools and dashboards for stakeholders
- Strong SQL skills and proficiency in quantitative analysis programming (Python/R) to create and validate custom analytical solutions
- Track record of turning analytics insights into strategic recommendations that drive business outcomes
- Track record of operating independently, demonstrating curiosity, active listening skills, creativity, and delivering results in a highly organized manner
Desirable
- 2+ years of conducting and presenting lift measurement studies to clients
- Experience directing sales teams in an analytic/quantitative capacity
- Basic knowledge of ad auction mechanics, targeting algorithms, and attribution models
- Proficiency in leveraging AI in daily workflows for tasks including document refinement, coding, and automation
What the job involves
- As an analytics expert, you’ll develop sophisticated measurement solutions that demonstrate the effectiveness of advertising on the Instacart platform
- This role offers a unique opportunity to work with multi-retailer 1st party deterministic data to provide causal understanding of advertising impact on consumer behavior
- You’ll represent Instacart’s measurement capabilities both internally and externally to leading CPG brands and agency partners
- Success in this position requires not only analytical expertise but also the ability to build strategic partnerships with advertisers and crossed-functional partners through data-driven and recommendations
- The Measurement Science Team is our advertiser-facing team that uses experimentation and custom analytics to help our advertisers understand the effectiveness of their advertising spend
- Measurement Science is one part of our broader Media Analytics organization, whose mission is to leverage data to identify opportunities, prove value, and improve performance of Ads through impactful insights, strategic partnership and operational efficiency
- Design and execute advanced experiments that prove advertising value and optimize campaigns, delivering actionable insights that drive business decisions
- Tailor measurement approaches to meet stakeholder needs, by developing innovative metrics and data visualizations that reveal deeper business insights
- Proactively partner with advertisers to shape media measurement strategies and address complex challenges, navigating through ambiguous measurement questions
- Engage in client presentations and partner internally with cross functional teams to advise on marketing best practices using evidence based insights
- Identify strategic opportunities, including client upsell potential or internal operational improvement needs, informed by data-driven insights
- Develop customized analytical solutions, including code, dashboards, and self-service tools with data-driven enhancements either through client works and/or project initiatives
Our take
Instacart is an online grocery marketplace that operates a pick-up and delivery system in the US and Canada. Unlike standard grocery shopping, Instacart sends a “personal shopper” to your local store to buy your products, who then delivers them straight to your door on the same day via their own car. The company also supplies the Instacart Platform, with services for stores encompassing eCommerce, fulfilment, in-store, ads, and insights.
The increased modernization of society has meant more than ever that consumers are looking to buy their groceries online, making space for apps like Instacart to become daily life staples for years to come. Although the company must compete with other grocery store delivery services, such as Walmart’s own, it has expanded to cover large percentages of US and Canadian households, and is now aligned with over 900 retail banners across more than 75,000 locations.
Instacart's software offerings signify the company's focus on tech, designed to move it away from its dependence on the gig economy. To this end, the company has acquired FoodStorm, an order management system that powers end-to-end order-ahead and catering, integrating its technology into its enterprise suite. Despite an IPO in September 2023, market downturns have necessitated a 7% workforce cut in 2024, focused on middle management and creating a flatter organisational structure. With a new streamlined workforce, here's to hoping Instacart can maintain its momentum.
Steph
Company Specialist at Welcome to the Jungle
Insights
7% employee growth in 12 months
Company
Funding (last 2 of 14 rounds)
Nov 2021
$232m
LATE VC
Mar 2021
$265m
LATE VC
Total funding: $2.9bn
Company benefits
- Wellness Tailored to You: Medical, dental, vision, retirement, life & disability coverage right alongside physical & mental wellness programs, memberships and stipends to keep you and your family feeling your best.
- Family Building Benefits: No matter where you are in your family journey, we support you. Our plans cover modern family planning for all. We offer leave for all parents, flexible working schedules and an active Parents@ community.
- Work From Home Stipend: We help outfit your WFH setup and offer reimbursements so you can be your most productive while at home.
- Flexible Time Off: We all recharge differently. Take the time you need with our flexible time off policy and company-wide Self-Checkouts where we encourage everyone to sign off.
- Learning & Development: Whether you're just starting your career or leading teams, we provide customized L&D programs to help you grow and an annual allowance to pursue your development.
- Future Planning: We have you covered as you plan for your future. 401(k) matching in the US and RRSP in Canada, student loan assistance through Peanut Butter, free Rocket Lawyer membership, SoFi & First Republic financial planning and more.
- Four Year Fill-Up: We encourage our tenured employees to take longer breaks and truly unplug by doing something they love – typically four consecutive weeks around the four year mark.
- Community Connection: Support the communities you care about with volunteer weeks and get involved with our social impact program, Instacart Serves.
- Instacart Express Membership: We help keep your fridge stocked. Unlock grocery discounts with our Instacart Beta app while testing our latest features.
Company HQ
The East Cut, San Francisco, CA
Leadership
Apoorva Mehta
(Co-Founder & Chairman)Studied Electrical Engineering at University of Waterloo. Worked in Fulfillment Optimisation SDE at Amazon.com before going on to co-found Instacart.
Brandon Leonardo
(Co-Founder)Interned at Cisco Systems as an IT Engineer. Later became a Senior Web Developer at Webs and then a Venture Hacker at Angel List.
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