Senior Marketing Operations Manager, Emburse
Spend optimization platform
Posted today
Spend optimization platform
501-1000 employees
Posted today
501-1000 employees
Company mission
To humanize work by empowering employees, approvers, finance professionals and CFOs to eliminate manual, time-consuming tasks so they can focus on what matters most.
Role
Who you are
- Minimum of 6-8 years of experience in a Marketing Operations Role
- Proven ability to collect, analyze and present data
- Ability to manage and administer the marketing tech stack (Marketo - Measure and Engage, Demandbase, Drift, Salesforce, etc.)
- Experience managing and monitoring data quality between MAS and SFDC
What the job involves
- As a Senior Marketing Operations Manager, you will work to create scalable processes that ensure best practices in lead generation and database management.
- You will be working in a fast-paced environment managing multiple priorities at once
- Own, manage, administrate, and operate: Marketo (MAS), DemandBase (ABM), and Salesforce (lead-to-opportunity CRM) on a day-to-day basis to drive the marketing funnel flow (lead-to-loyal) and customer engagement
- Troubleshoot and triage the Marketing technology stack and its integrations: including but not limited to chatbots, personalization tools, list-uploads, event tech, crowdsourcing, social, and ABM and how these flow to our MAS and CRM
- Collaborate with the Marketing Data Manager to implement strong data hygiene practices and ensure ongoing efficacy of the sales and marketing data sets: managing the daily lead-to-contact flows, noting lead source, campaign attribution, and assignment plus nominal company research for accurate reporting
- Execute database segmentation and persona-driven list creation
- Implement ongoing programs to increase conversion rates, prevent contact fatigue and ensure excellent deliverability
- Work across the organization to gather business and technical requirements to ensure Marketing’s technologies meet the organization’s needs
- Gain a deep understanding of the downstream impacts of new decisions and how to retool the Marketing stack based on proposed changes and business needs
- Act as liaison between Marketing and RevOps departments to relay business requirements and needed system enhancements
Our take
Keeping track of spend is a vital capability for businesses - one that has been complicated by the switch to digital payments, an increase in remote working, and inflation, among other things. Emburse supplies a platform to manage and optimize spend, that removes the need for manual processes, speeding them up whilst keeping them compliant and delivering insights into spend trends.
Emburse's platform covers travel, employee and centralized spend, with a range of capabilities including automated purchasing, technology assisted human audit, and smart data reporting. Upwards of 18,000 organizations make use of the company's offering, with notable clients including Microsoft and Bosch, and it has been recognized as an industry leader - all boding well for its future.
Steph
Company Specialist at Welcome to the Jungle
Insights
-5% employee growth in 12 months
Company
Funding (2 rounds)
Mar 2016
$0.2m
SEED
Jun 2015
$4.2m
SEED
Total funding: $4.4m
Company benefits
- Keep work and life balanced with generous paid time off for every employee and flexible work schedules
- Every employee can volunteer for a cause that matters to them, because enriching the community matters
- New parents receive paid leave so they can focus on bonding with a new addition to their happy family
- We have medical, dental, vision, disability and life insurance plans that can fit any family size and lifestyle—including health savings accounts (HSA)
- We offer a generous match to pre- or post-tax retirement savings accounts so employees can worry less about the future—plus expert legal planning services for trusts, wills and more. We also offer financial planning services
- Our pre-tax flexible spending account (FSA) helps to pay for approved medical expenses, plus a transit benefit to ease the costs of commuting
- What’s the purpose of living without a little fun? Our offices have quarterly outings, a delicious supply of snacks and beverages, along with Friday get-togethers to build a strong community at work
Company HQ
Miracle Mile, Los Angeles, CA
Leadership
Marne Martin
(CEO)Non Executive Board Member at Riskonnect. Former CSOP and President of IFS, and CEO at WorkWave.
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