Demand Generation Manager, Bringg
Delivery and fulfillment platform
Job no longer available
Delivery and fulfillment platform
201-500 employees
Job no longer available
201-500 employees
Company mission
To help companies scale up and optimize their customer experiences and logistics operations.
Role
Who you are
- The ideal candidate is both curious and data-driven – willing to try new tactics, and then test, iterate, and test some more to find the most effective approach
- They are also a team player, comfortable collaborating across different internal and external teams. Ultimately, they are excited to build Bringg’s demand generation function
- 7+ years of experience in demand generation, digital marketing, or a similar role within the B2B tech industry
- BA in Marketing, Communications, Advertising, Digital Marketing, or related field
- Proven track record of developing and executing successful multi-channel marketing campaigns
- Experience with account-based marketing (ABM) strategies and tactics
- Proficiency in using marketing automation tools (e.g., Marketo, HubSpot, Pardot) and CRM systems (e.g., Salesforce)
- Strong understanding of digital marketing channels (PPC, SEO, email, social media, content marketing)
- Excellent written and verbal communication skills
- Strong organizational and project management skills
- Thinks creatively
- Likes to tackle and solve complex problems
- Naturally curious
- Has a proactive mindset
- Uses data to make decisions
- Unafraid of asking questions
- Strong attention to detail
What the job involves
- Bringg is looking for a Sr. Demand Generation Manager to implement, execute, and optimize integrated GTM campaigns that drive lead, pipeline and revenue generation
- Develop and execute multi-channel demand gen initiatives across digital advertising (PPC), content syndication (CPL), email, social media, content marketing, webinars, field marketing events, and trade shows/conferences that drive net-new leads and existing lead engagement
- Create and manage integrated campaign calendars to ensure timely execution and coordination
- Communicate cross-functionally with the greater marketing org, sales and account teams, and key stakeholders about campaign goals, progress, and results
- Partner across the Marketing organization to map demand generation activities to ICP’s, track and analyze campaign performance, and test messages
- Develop lead-nurture campaigns to maintain and increase lead engagement through the revenue funnel
- Continuously test and optimize marketing tactics to improve performance
- Manage lead-acquisition tools, third-party CPL vendors and sponsored content programs
Our take
Logistics optimisation solutions grew in demand as the delivery and fulfilment industry searched for a vital solution to the last-mile delivery problem. Bringg developed a cloud-based logistics platform that enables retailers and logistics providers to optimise and innovate their delivery and fulfilment models, saving its customers 20-25% on delivery costs and reducing CO2 emissions.
The company’s platform has brought efficient delivery management to some of the most well-known companies, including Walmart, AutoZone, Coca-Cola, and Panera. Bringg’s acquisition of Zenkraft and strategic partnership with Uber Direct enable the company to power last-mile solutions across a wide range of companies within the delivery industry.
The company is the first (and currently only) last-mile delivery and fulfilment cloud technology market unicorn. The company is focused on expanding through mergers and acquisitions, as well as pursuing more strategic partnerships to further secure its place as the leading provider of delivery and fulfilment last-mile management.
Steph
Company Specialist at Welcome to the Jungle
Insights
-19% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Jun 2021
$100m
SERIES E
Apr 2020
$30m
SERIES D
Total funding: $192m
Company benefits
- Flexible Work Environment - Hybrid & Remote Options
- Comprehensive Health Insurance
- Wellness Benefits
Company HQ
Tel Aviv-Yafo, Tel Aviv District
Leadership
Guy Bloch
(CEO & Board Member)Former COO EMEA at Splunk. Previously worked as Director of Sales at Hewlett Packard Enterprise, Area Manager (Solutions) at Mercury Interactive (Acquired by HP Software).
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