Global Paid Media Strategist, Achievers
ABM & Demand Generation, 12 Month Contract
Office located in Liberty Village, Toronto
Recognition and rewards software for employees
Be an early applicant
Recognition and rewards software for employees
501-1000 employees
Be an early applicant
Office located in Liberty Village, Toronto
501-1000 employees
Company mission
To change the way the world works.
Role
Who you are
- 5+ years of hands-on experience in paid social, programmatic, and/or CTV campaign management, ideally in a B2B SaaS environment
- Proven track record of launching global campaigns across platforms like LinkedIn Ads, Meta, DV360, The Trade Desk, and/or CTV providers
- Experience supporting ABM, intent-based targeting, and multi-stage buyer journeys
- Strong knowledge of tools like Google Analytics, Looker Studio, Google Tag Manager, Salesforce, Marketo, HubSpot, 6sense, Demandbase, or Bombora
- Analytical mindset with the ability to draw actionable insights from campaign data
- Strong cross-functional collaboration skills, with experience working across content, design, sales, and analytics teams
- Ability to manage multiple global campaigns in a fast-paced environment, with a proactive and self-driven approach
What the job involves
- At Achievers, we hire you for you because we value the unique perspective and individuality that each person brings to our team
- We are committed to creating an inclusive, diverse, and equitable workplace where you belong, and your contributions are celebrated
- You'll have the opportunity to collaborate with a diverse group of colleagues who appreciate your strengths and are excited to learn from your experiences
- We’re looking for a Paid Media Strategist to drive global paid media execution and strategy across paid social, programmatic platforms, and emerging channels like connected TV (CTV)
- This role plays a key part in supporting our ABM plays, accelerating inbound demand, and driving measurable pipeline impact across key regions—North America, APAC, and EMEA
- As both a strategic thinker and executional expert, you’ll plan and optimize full-funnel paid campaigns that engage high-value accounts, fuel lead generation, and support targeted regional growth
- You’ll work closely with content, design, regional marketing, and sales teams to deliver personalized, high-performing media programs
- Plan, execute, and optimize paid social, programmatic, and CTV campaigns across key global regions
- Build and manage media plans, forecasts, and test frameworks aligned to revenue goals
- Collaborate with content and design teams to produce audience-specific creatives and messaging across paid channels
- Optimize audience targeting, bidding, and performance across platforms like LinkedIn Ads, DV360, Demandbase, and The Trade Desk
- Partner with the ABM team to support account-based plays using intent signals (e.g., 6sense, Demandbase)
- Activate retargeting and nurture strategies across paid channels to move high-intent prospects through the funnel
- Work with sales and regional marketing to align campaigns with buyer behaviour, market trends, and localized messaging
- Launch full-funnel campaigns that support inbound pipeline and campaign-specific objectives(e.g., content syndication, webinarpromos, report launches)
- Collaborate with marketing automation, content, and SDR teams to align paid efforts with broader demand gen goals
- Track and report on campaign performance (CTR, CPL, ROAS, pipeline influenced) by region and segment
- Partner with analytics teams to build dashboards and surface insights that improve targeting and lead quality
- Conduct A/B testing and iterate creatives and strategies to maximize performance across markets
Our take
Employees with a strong sense of belonging are twice as likely to be engaged, productive, and resilient. Achievers' platform aims to foster this belonging while delivering smart work experiences, guiding organisations towards an employee-powered culture. The platform uses personalised, mobile-first experiences and AI-driven content to boost employee participation.
Achievers caters to organisations ranging from 500 employees to large Fortune 500 companies like Marriott, Deloitte, 3M, and Microsoft. Annually, Achievers' members share tens of millions of recognition and celebration moments, highlighting its popularity and effectiveness. Continuous product enhancement is essential for maintaining its market leadership.
Recently, Achievers became available on Google Cloud Marketplace, enhancing its strategic partnership with Google Cloud. This expansion simplifies procurement and management for customers, providing a reliable, real-time global network for exceptional user experience and performance. Integrations with Google Chat and Gmail will ensure seamless recognition within the flow of work, demonstrating Achievers' commitment to empowering employee appreciation.
Freddie
Company Specialist at Welcome to the Jungle
Insights
21% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Sep 2011
$24.5m
SERIES C
May 2009
$6.9m
SERIES B
Total funding: $39.4m
Company benefits
- Parental Leave Top-up 👶🏼
- Health Benefits and Life Insurance Coverage Upon Your First Day 🩺
- RRSP Matching 🙌🏼
- Flexible Vacation 🏖️
- Employee and Family Assistance Program 🤝🏽
- Full access to the LinkedIn Learning Library 👩💻
- Internal Mentorship Program 🎓
- Employee-Led Employee Resource Groups 👏🏼
- A beautiful office space located in Liberty Village, Toronto 🇨🇦
- Participation in our Points-based Employee Recognition Program ✨
- Opportunities for professional development and career growth 📈
Company HQ
King West Village, Toronto, ON
Leadership
Jeff Cates
(CEO, not founder)Experience as Vice President of PSG Consumer at Hewlett-Packard for 3 years, and President and CEO of Intuit Canada for 8 years.
Salary benchmarks
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