Sales Development Representative, Candidly
Contract
Student debt solutions
Be an early applicant
Student debt solutions
101-200 employees
Be an early applicant
101-200 employees
Company mission
To make trusted, intelligent and comprehensive solutions that enable Americans to reap the rewards of that investment so they can build financial wellness and wealth.
Role
Who you are
- We’re hiring hungry, competitive, metrics-driven SDRs whose primary responsibility is to hunt, create demand, and generate SQLs through disciplined outbound execution
- If you’re excited by high call volume, relentless LinkedIn outreach, weekly SQL targets, this is the role for you
- 1–3 years experience in an SDR, BDR, or high-activity outbound sales role (SaaS, fintech, or HR tech preferred)
- Proven comfort with high-volume cold calling
- Strong LinkedIn prospecting experience
- Confident, clear communicator on the phone and in writing
- Highly resilient — comfortable with rejection and pressure
- Competitive, coachable, and hungry to win
- Data-driven mindset; thrives in a metrics-first environment
- Experience using CRM and sales engagement tools (Salesforce and Apollo required; SalesNav strongly preferred)
- Highly organized with strong follow-through
- Experience prospecting into HR, benefits, fintech, or Enterprise
- Familiarity with employee benefits, financial wellness, or retirement ecosystems
- Startup or high-growth company experience
What the job involves
- This is a contract SDR role focused on driving outbound pipeline during a defined engagement period. This role is not eligible for company benefits and does not guarantee conversion to a full-time position
- Duration: 3 months, with potential to extend based on performance
- Hours: 40 hrs per week
- This is not an inbound SDR role
- You will focus almost entirely on outbound prospecting via phone and LinkedIn, supported by email and events. Inbound leads are owned and worked by Account Executives — your job is to manufacture pipeline, not wait for it
- Execute high-volume outbound prospecting with a primary focus on:
- Phone calls
- LinkedIn outreach
- Consistently hit or exceed:
- 600+ outbound dials per week
- Defined LinkedIn connection, message, and follow-up targets
- Prospect into accounts ranging from SMB employers to Fortune 50 enterprise and institutional partners
- Target HR, benefits, finance, and operations decision-makers with urgency-driven messaging
- Qualify outbound-sourced prospects into Sales Qualified Leads (SQLs)
- Book discovery calls and demos that meet clear qualification criteria
- Be held accountable to weekly SQL creation targets
- Ensure SQLs are clean, well-qualified, and positioned to convert downstream
- Use GTM tools to research accounts, identify intent signals, and map buying committees
- Personalize outreach for priority accounts and strategic verticals
- Tailor messaging to resonate with benefits, financial wellness, and compliance-driven buyers
- Partner closely with Account Executives and Partner Enablement Managers on:
- Target account lists
- Account penetration strategies
- Strategic outbound plays
- Deliver high-quality handoffs with strong notes, context, and qualification
- Maintain exceptional Salesforce hygiene, including:
- Accurate activity logging
- Clean lead and SQL statuses
- Detailed call notes and summaries
- Operate in a metrics-first environment with tight feedback loops
- Consistently exceed:
- 600-1,000 touches (inclusive of emails, linkedin, calling)
- Qualified Meetings:
- 20–25/month = solid
- 25–30/month = strong
- 30–35/month = top-quartile
- 35+ consistently = elite
- What Success Looks Like
- Consistent weekly creation of high-quality SQLs
- Strong SQL → opportunity conversion
- High outbound productivity across calls and LinkedIn
- Trusted partnership with AEs and Partner teams
Our take
A lack of access to affordable higher education is causing increasing numbers of students to fall into debt. Common advice is to simply save money incrementally, but that is easier said than done. Today, over 48M Americans struggle with over $1.75M of student debt. Candidly, rebranded from FutureFuel.io, offers payment management services for student loans in the form of employee benefits.
The company collaborates with employers to make loan repayment processes easier. Candidly claims that these services help students save between $15,000 to $40,000 and reduce loan repayment time by up to 5 years. Other companies such as Tuition.io also provide employer-paid student benefits to help contribute to debt repayments. However, Candidly's unique set of digital money saving tools provide an edge over competitors by helping students make small savings that can accumulate to big debt payments.
With increasing nationwide interest in reducing student debt, the company experienced 10x revenue growth and a 3,600% increase in payments flowing through its platform through 2022. With a fresh injection of funding in March 2023, Candidly is well-positioned to shake up this field and it will be exciting to see what it does next.
Freddie
Company Specialist at Welcome to the Jungle
Insights
51% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Mar 2023
$20.5m
SERIES B
Mar 2021
$10m
SERIES A
Total funding: $49.8m
Company HQ
Midtown Manhattan, New York, NY
Leadership
Laurel Taylor
(Founder, CEO & Chairwoman of the Board)Majored in Organizational Behaviour and Spanish at Texas State, before studying for an MBA at MIT's Sloan School. Was VP Sales at Systems Integrations Companies, and then CRO & Executive VP at TEECOM. Joined Google as Head of Industry, Health in 2013. Is a member of philanthropic organization SheGives and the Student Debt Task Force. Founded Candidly in 2016.
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