Head of Growth Marketing, Observe.AI
$205-220k
+ Equity
Contact center software
Be an early applicant
Contact center software
201-500 employees
Be an early applicant
$205-220k
+ Equity
201-500 employees
Company mission
To enable brands to enhance their customer experience, with the power of contact center AI.
Role
Who you are
- This role requires a growth leader who is highly fluent in leveraging AI tools to drive efficiency and scale, thrives in a lean and fast-moving team environment, and brings a creative, experiment-driven mindset to uncover unconventional ways to accelerate pipeline and revenue
- 10+ years in growth, demand generation, or performance marketing, with 3–5+ years in leadership roles
- Proven track record of scaling pipeline and revenue in B2B SaaS (AI, CX, infrastructure or enterprise software experience strongly preferred)
- Deep expertise in paid acquisition, lifecycle marketing, SEO, and conversion optimization
- Strong analytical mindset with experience using data to drive decisions (SQL, attribution models, etc. a plus)
- Experience partnering closely with Sales and RevOps in a high-growth environment
- Hands-on leader who can both set strategy and dive into execution
What the job involves
- We’re looking for a Head of Growth Marketing to own and accelerate Observe.AI’s end-to-end revenue engine
- This is a high-impact leadership role responsible for driving pipeline, optimizing conversion, and scaling efficient growth across all digital and lifecycle channels
- You will partner closely with Sales, Product Marketing, RevOps, and Customer Success to build a predictable, data-driven growth machine that fuels our next stage of scale
- This role is critical to Observe.AI’s growth trajectory
- In this role you will directly influence how we acquire customers, scale efficiently, and compete in a rapidly evolving AI market
- Own Pipeline Growth: Drive qualified pipeline across inbound, outbound support, and product-led motions to meet aggressive revenue targets
- Build & Scale Growth Engine: Develop and execute multi-channel growth strategies across paid media, SEO, lifecycle/email, website, and conversion optimization
- Optimize Funnel Performance: Analyze and improve conversion across the full funnel—from first touch through closed-won
- Lead Demand Generation: Oversee demand gen programs including ABM, digital campaigns, webinars, and content distribution
- Experimentation & Analytics: Build a culture of rapid experimentation (A/B testing, CRO, landing pages, messaging) grounded in data and ROI
- Partner Cross-Functionally: Align tightly with Sales and SDR teams to improve lead quality, routing, and pipeline velocity
- Own Martech & Growth Stack: Evaluate and optimize tools (e.g., HubSpot, Salesforce, attribution tools, analytics platforms)
- Build & Lead Team: Hire, mentor, and scale a high-performing growth and demand-gen marketing team
Our take
Being stuck on the phone to customer service can be time-consuming and frustrating. Observe.AI aims to improve the experience with its Intelligent Workforce Platform. This transforms contact centres through AI by automating tasks and form-filling, helping people find more information more quickly.
Unconventionally, the company gained its footing by going directly to the call centres themselves, rather than to the businesses they serve, providing valued call-optimisation tools to improve operatives' performance. It also provides an analysis engine for cross-channel customer interactions, enabling users to find new revenue opportunities, employ effective coaching, and improve quality assurance.
Observe.AI has raised huge amounts of funding, demonstrating the high levels of confidence in its market position and performance. A major technological and commercial partnership with Zoom, alongside the growing trend in businesses prioritising customer interactions, bodes well for the company's future.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
3% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Apr 2022
$125m
SERIES C
Sep 2020
$54m
SERIES B
Total funding: $223.4m
Company benefits
- Excellent medical, dental, and vision insurance options
- Flexible PTO
- Generous holiday (federal and wellness) recognition and parental leave policies
- 401K plan to save for your future
- Remote benefits including a daily meal stipend, WFH stipend, mobile & internet stipend to set you up for success in this remote environment
- Learning & Development fund to support you in your continuing education journey and professional development
- Fun events to build culture across the organization
Company HQ
Redwood Shores, Redwood City, CA
Leadership
Swapnil Jain
(Co-Founder & CEO)Previously completed an internship in Software Engineering at Google and worked at Twitter for 3 years, first as Senior Software Engineer and then as Technical Team Lead.
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