Director Regional Marketing, nCino
EMEA
More information about location
Cloud-based bank operating system
Be an early applicant
Cloud-based bank operating system
1001+ employees
Be an early applicant
More information about location
1001+ employees
Company mission
To transform the financial services industry through innovation, reputation and speed.
Role
Who you are
- The ideal candidate will be a creative problem solver, who has experience balancing internal and external stakeholders, and building winning teams who deliver effective campaigns with regionally appropriate approaches and tactics
- The successful candidate is an experienced international marketing leader who works with senior executives with confidence, collaborates effectively within global, matrixed teams, and knows how to drive results."
- Bachelor’s degree in business, marketing, communication, finance, or a related field
- Minimum of 12 years' experience in marketing inclusive of 4 years in a regional marketing capacity, preferably in a high growth SaaS environment
- Strong leadership skills with 4+ years of management experience leading and coaching talent
- Comfortable in a fast-paced, autonomous, rapidly changing environment with experience in leading from the front to drive growth and change
- Experience working at both a global or affiliate/regional marketing level
- Proven track record creating and developing marketing campaigns for B2B products and solutions that drive exceptional results
- Highly collaborative, thriving in a strong team environment with strong Influence and Presentation skills
- Excellent organization and communication skills
Desirable
- Entrepreneurial mindset with a disciplined approach and prioritization of goals and objectives
- Strong data analysis and measurement skills
- Financial services software experience
What the job involves
- The Director – Regional Marketing leverages their experience and deep global insight to bring nCino’s innovative solutions to new and expanding markets in the assigned region
- Chief responsibilities for this role include strategic planning and guidance for the implementation of Globally aligned and effectively localized business strategies
- Motivating and inspiring the region's Marketing team, adapting to rapid change and building confidence within the team, while growing trust are key behavioral characteristics required for success in this vital role
- Creating new and improving existing processes, plus managing the changes that result in driving team performance and while increasing revenue, user acquisition and adoption, expanded partnerships and increased regional awareness for nCino
- This key leadership role will oversee country marketing leads to create and maintain a “market-in"" view that guides the effective development, implementation and delivery of strategic region-wide and country specific marketing plans
- The Director – Regional Marketing reports directly to the Chief Marketing Officer and works closely with the Regional Managing Director, Regional Head of Sales, and the Global Marketing function, who are all key internal partners
- Lead the development, execution, and management of marketing plans, campaigns, and tactics at the regional and local level with the goals of growing pipeline and supporting revenue attainment
- Partner with Global Market Strategy to develop a market view, and country-specific SAM & SOM models
- Lead, grow and manage a high-performing marketing team, while coaching and developing team members for long-term organizational success
- Drive team performance through coaching and mentoring, fostering team collaboration, team building, and influence the Marketing organization by inspiring a global perspective while building strong cross-functional relationships
- Accountable for win/loss analysis and maintaining competitive landscape for regions, as well as developing and maintaining buyer experience and buyer personas for assigned geographies
- Partner with the Global Marketing Centers of Excellence (COEs) to develop and deliver campaigns and initiatives that will help the regional team(s) to meet and exceed the annual KPIs
- Partner with the Sales team to devise & implement a scalable and effective end-to-end lead generation process
- Support sales planning, account prioritization and ensure sales and marketing alignment
- Consult with internal and external experts to validate and optimize brand strategies and tactics that support regional and local objectives to strengthen the Company’s brand position in EMEA
- Analyze marketing strategies, market penetration, etc. to determine ROI and inform future planning with a focus on local pipe generation. Report findings and recommendations to marketing and region leadership
- Drive consistency of brand messaging across the international region, while ensuring alignment with Global strategy
Salary benchmarks
Our take
nCino offers financial institutions an end-to-end cloud-based operating system that integrates with their core systems, rather than supplanting them. This allows them to streamline interactions between customers and staff, which speeds up onboarding, transactions, reporting and more.
Since launching in a community bank in North Carolina in 2012, nCino’s trajectory has been extraordinary. It now boasts over 1800 global customers and even went public in 2020. Indeed, despite the tough FinTech landscape of recent years, the company's performance has remained strong.
Lately, nCino has worked to expand its presence in the global south, signing deals with major banks in Australia, New Zealand and South Africa. It has also partnered with Codat in order to speed up loan underwriting, and unveiled an AI-powered conversational copilot tool tailored specifically for banks.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-6% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Oct 2019
$80m
EARLY VC
Jan 2018
$51.5m
EARLY VC
Total funding: $213.3m
Company benefits
- Company-paid benefits: 100% premiums paid including medical, dental and vision, as well as disability insurance and life insurance. Each full-time employee also has their own company-funded HSA account.
- Career growth: Opportunity to advance your skills, knowledge and experience through career development, job growth, new opportunities and special projects both domestically and abroad.
- Work-life balance: Paid vacation, parental leave, adoption leave, company holidays, flex holidays, volunteer days and bereavement leave. Office amenities include complimentary coffee, beverages, healthy snacks and standing desks.
- Hybrid office: We know everyone is different, which is why we don't force our teams into a one-size-fits-all approach. Show us how you work best, and we'll work with you to make it happen.
- Financial benefits: Retirement plans, life insurance, student debt repayment programs, parental leave and more.
- Giving back: Two paid volunteer days per year, as well as an employee match donation program. Our community service team, nVolve, provides many opportunities to volunteer with local groups and nonprofits.
Company HQ
Mayfaire Office Park, Wilmington, NC
Leadership
Pierre Naude
(CEO)More than 35 years of Fintech experience. Previously served as Divisional President of S1 Corporation, after working as Vice President and Managing Partner of Unisys, a global information technology company.
Pullen Daniel
(EVP Corporate Development)20 years of financial services and banking experience. Previously led all US Sales before leading nCino's operations in EMEA, starting its London office and spearheading the company's expansion. Before this they were served as Vice President and Managing Partner of Unisys.
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