Event Marketing Manager, Pendo

• This is an individual contributor role for someone with solid event-marketing experience who thrives in a fast-moving, collaborative environment
• Minimum of three (3) years in event marketing (B2B or community-driven preferred)
• Experience running marketing campaigns for conferences or large-scale events
• Comfortable using Google Suite, Salesforce, and Cvent (or similar tools)
• Willingness to travel 2–3 times a year for major events
• Must have the right to work in the UK

Desirable

• We’re seeking a creative and highly organised Event Marketing Manager to bridge the worlds of Marketing and Events
• This role will help market and execute our flagship conferences as well as regional and virtual events that connect product professionals around the globe
• You’ll be tasked with ensuring our events are not only flawlessly delivered but also successfully marketed, from campaign planning to on-site brand presence
• You’ll collaborate closely with the Marketing, Events, and Creative teams to drive awareness, registration, and involvement for each event
• Mind the Product is the world’s most engaged product community, supporting the careers of more than 300,000 product people globally
• Now part of Pendo, our company organizes important conferences such as #mtpcon and INDUSTRY
• We host local ProductTank meetups, special events for executives, useful training programs, and produce online content
• These efforts aim to help product managers and leaders get better at their jobs
• Plan, build, and execute integrated campaigns to promote Mind the Product events and experiences across email, social, paid media, web, content, and other owned channels
• Partner with the Marketing Director to develop and execute audience-growth and registration-driving strategies
• Write and optimise marketing copy for ads, newsletters, landing pages, and on-site materials
• Collaborate with the Events team to craft promotional content, highlight speakers, and design pre-event and post-event attendee engagement strategies
• Assist with the organization of large conferences (#mtpcon and INDUSTRY). Tasks involve setting up signage, coordinating with vendors, managing event branding, and interacting with attendees
• Liaise with vendors and suppliers to ensure creative assets, print materials, and activations are produced on time and on brand
• Own, maintain and manage project timelines, marketing calendars, and campaign trackers to ensure seamless team coordination and on-time delivery of events and projects
• Take a leading role in event delivery and troubleshooting across all stages - from pre-event setup through on-the-day execution to post-event wrap-up
• Monitor registration, campaign performance, and engagement metrics; recommend adjustments and strategies to improve ROI
• Coordinate post-event reporting and analysis to inform future marketing and event strategy
• Collaborate cross-functionally with design, content, and sales teams to align on event goals and success criteria