Customer Engagement Manager, Starling Bank
6 Month Fixed Term Contract
1-5 days a week in office
Mobile-first bank offering personal, joint and business accounts
Be an early applicant
Mobile-first bank offering personal, joint and business accounts
1001+ employees
Be an early applicant
1-5 days a week in office
1001+ employees
Company mission
To solve our customer's problems - and build the best bank in the world.
Role
Who you are
- The successful candidate will be a self-motivated individual who can take full ownership of all aspects of the role. This includes building, designing, discovering, and testing to maximise the marketing capability from the implementation of a new platform
- Ideally 5+ years working in a customer engagement/CRM/customer lifecycle role
- Proficient in the implementation of new customer engagement platform deployments
- Practical experience with the Iterable platform is required - other platform experience will also be considered
- Extensive expertise in email design, testing and development
- Mobile marketing and new channel integration experience is essential
- Proven track record in lifecycle planning and communication journey implementation
- Experience with A/B and optimisation testing methodologies
- Excellent interpersonal and collaboration skills with data, engineering and product are necessary
- Understanding of data models and Big Query is preferred but not essential
- Meticulous attention to detail is a must
- Experience working in a regulated environment is beneficial
What the job involves
- We’re at an exciting point in time for the Customer Engagement team as we onboard a new customer engagement platform.
- This role, reporting into the Senior Customer Engagement Manager, will be hands-on and focused on supporting that project by working with our chosen vendor and leading the implementation of marketing requirements
- You will be heavily involved in the onboarding and implementation phase, mapping out and building customer communication journeys, building email templates, and integrating new mobile communication channels
- Migrate marketing communications into a new customer engagement platform
- Build a suite of robust but flexible new email templates
- Design, test and deploy customer lifecycle journeys
- Guide the data requirements for the journeys
- Lead the integration of new mobile communication channels
- Write technical guides and how-to documentation
Salary benchmarks
Our take
Starling started life focused on consumer banking, it has since found most of its success by competing in the business banking space. Its caught up with Tide and beaten the likes of Monzo and Revolut to a more complete offering for businesses.
This progress resulted in the company receiving a £100M grant in April 2019 from a body created to boost competition in SME banking, which it has used to accelerate building a full suite of digital banking products: intelligent forecasting tools, and digitally-enabled relationship management functions, as well as lending products. Since then, it has gone on to raise significant rounds of funding with leading investors such as Goldman Sachs.
As well as continuing to expand in the UK, its expanding in Europe. And its imminently launching an international bank in Dublin, which has allowed it to offer its current account across the European Union post-Brexit
Banking for small businesses has historically been ignored, even though the experience is poor. Starling is in tune with knowing what its customers want, and continues to build out its range of third-party products within its banking app thanks to support from its open API. Having achieved profitability, it currently has 26 integrations, including Xero, but that figure continues to grow.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 11 rounds)
Apr 2022
$173.1m
LATE VC
Jun 2021
$46.5m
LATE VC
Total funding: $1.1bn
Company benefits
- Time off: 25 days holiday, plus your birthday as an extra freebie. You can also opt out of bank holidays and take them when works for you!
- Health insurance: Private health insurance with Vitality Health, one of the UK's leading private medical insurers
- Pension scheme
- Paid volunteering leave: We encourage all our employees to give back. You can take up to 16 hours paid leave a year, specifically to help causes meaningful to you
- Gym & cycle to work schemes: We offer discounted gym memberships and cycle to work schemes through salary sacrifice
- Perkbox: For a wide range of retail, entertainment and leisure discounts (as well as cash back) at a huge variety of businesses
Company HQ
Spitalfields, London, UK
Articles
Leadership
Anne Boden
(Founder)Held senior roles in finance over a 30 year career, including COO for AIB and Head of EMEA for RBS. Was CEO of the company for 9.5 years.
Raman Bhatia
(Group CEO)Previously CEO of OVO, Board Member at Bud, Head of Digital Bank (UK) at HSBC and VP at HouseTrip, among other roles.
Diversity, Equity & Inclusion at Starling Bank
Manuela Torrijos-Simon (Group Financial Controller)
- In the spirit of Aiming for Greatness and Doing the Right Thing, we want to be the bank with the best approach to Diversity and Inclusion
- The Always Open Forum at Starling empowers employees to come together and own their areas of interest, supporting their agenda both internally and externally
- The forum creates a safe space for conversations about all Diversity and Inclusion topics, with the spotlight currently on 3 focus areas; Race and Ethnicity, LGBTQ+ and Mental Health.
- We’re about to launch a new group to support Disability, and all of these teams help bring Starlings together to improve our workplace
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