Senior Social Media Editor, Vox Media
The Cut
$77-100k
Independent media company
Be an early applicant
Independent media company
1001+ employees
Be an early applicant
$77-100k
1001+ employees
Company mission
To shape the future of the media industry.
Role
Who you are
- Strong writing and editing skills, impeccable attention to detail, and an intolerance for errors
- Prior experience growing an audience, preferably on a social platform
- Strong editorial and news judgment
- Proficiency in Adobe Photoshop
- A sharp sense of humor
- Creativity and a passion for new storytelling formats
- Ability to concisely translate a complicated feature or news story on social platforms
- Strong understanding of analytics and social media trends across platforms
- A deep, pre-existing knowledge of New York City and its cultural scene
- 5+ years of experience
What the job involves
- We are seeking a senior social editor to lead New York Magazine’s special projects on all platforms, with a focus on visual storytelling
- You will work across print and digital to promote, amplify, and translate our most ambitious journalism and projects in the tone and editorial sensibility of New York Magazine, and create original content and stories as well
- Partner with editors to pitch and develop sharply honed, imaginative, and sophisticated ideas and franchises for original and platform-native content that meaningfully engages our audiences on social platforms
- Package and translate our journalism to feel native to the platforms on which they are published and without sacrificing editorial voice and integrity
- Take initiative on planning social rollouts to amplify our biweekly magazine issue and our most original and ambitious journalism on a daily basis
- Possess a strong visual eye and help elevate New York Magazine’s visual storytelling on social platforms. Collaborate closely with editors and our visuals team and establish a workflow to translate our stories and visuals for social media
- Develop a content strategy and calendar for New York Magazine’s Instagram account
- Inspire and motivate editorial teams to experiment with and innovate on new storytelling formats, including user-generated content stories, Instagram Stories, live and social video, live audio, platform takeovers, and other formats on emerging platforms
- Identify opportunities to develop social talent for our platforms
- Collaborate with a team of social editors to curate the best of our journalism from across our verticals
- Support various special projects across editorial, podcasts, events, marketing, consumer revenue, and communications
- Be flexible to the demands of a newsroom schedule
- Help manage other accounts and platforms as needed, and take on other responsibilities as assigned by your manager or supervisor
Our take
Whilst magazines and newspapers are not as popular as they once were, digital journalism is alive and well. However, many people feel that digital content is becoming less natural and informative, and instead has become focused on sensationalism and ‘click-bait’ as a means of advertising.
Vox Media publishes media across various digital platforms, focussing on providing insightful and informative journalism through storytelling, commentary, and cultural conversation. Whilst the company's editorial networks are meant for entertainment purposes, they do this through a means that increases awareness and interest of affiliate brands. Generally, their digital content aims to lead readers to subscribe to a podcast, click a link, or purchase a product.
Marketing through digital publishing is nothing new, but Vox Media has approached this with an interesting perspective by focussing on producing content that inspires a reader to follow up on a brand, as opposed to being suggested to do so. This helps the content remain natural and legitimate, as opposed to feeling spammy and pushy. With numerous acquisitions at its back, and a recent and substantial investment in the company, Vox Media will continue scaling its existing brands and operations, as well as securing the resources to continue its ascent into the future.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 7 rounds)
Aug 2015
$200m
SERIES F
Dec 2014
$46.5m
SERIES E
Total funding: $307.7m
Company benefits
- Work from home opportunities
- Comprehensive and inclusive physical and mental healthcare
- 401k program for eligible employees
- Learning and development opportunities
- Employee-assistance programs
- Flexible arrangements depending on job responsibilities
- Generous paid time off
- Expansive parental leave
Company values
- Cultivate passion
- Be inclusive
- Be ambitious
- Collaborate well
- Demand quality
- Respect all
- Take risks
- Thrive on change
- Celebrate
Company HQ
Dupont Circle, Washington, DC
Articles
Leadership
Jim Bankoff
(Chairman & CEO)Jim served as President of Netscape for 2 years before joining Aol as President in 2000. They left after over 6 years to serve as Senior Advisor of Providence Equity Partners and co-found Vox Media in August 2008.
Trei Brundrett
(Senior Advisor)Trei studied at the University of North Carolina before working in Directorship at OzSearch, Mediatruck, Oak Sanderson, and Forward Together. They co-founded Vox Media in 2008, serving since 2017 as COO.
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