Director of Cloud Data Platform Product Marketing, Alteryx
$183-212k
The base salary range for this role applies to California, Colorado, Washington, Texas, and Rhode Island
Analytics & data science automation
Open for applications
Analytics & data science automation
1001+ employees
Open for applications
$183-212k
The base salary range for this role applies to California, Colorado, Washington, Texas, and Rhode Island
1001+ employees
Company mission
To empower companies and organizations to fix complex societal and business problems.
Role
Who you are
- 10+ years of Product Marketing, GTM Strategy, or Solutions Marketing experience in cloud, data, analytics, or AI
- Deep familiarity with the cloud data ecosystem (Snowflake, Databricks, Google Cloud, AWS, Azure)
- Experience owning GTM strategies, pipeline targets, and cross-functional product launches
- Strong narrative development skills — able to translate technical concepts into compelling stories
- Ability to orchestrate across Product, Partner, Sales, and Customer Success
- Experience with AI/ML technologies and modern data architectures strongly preferred
- BA/BS degree required; advanced degree (MBA or similar) a plus
What the job involves
- Team: Portfolio Marketing
- Reports to: VP, Portfolio Marketing
- We are seeking a strategic, high-impact Director of Product Marketing for Cloud Data Platforms (CDP) to lead the end-to-end go-to-market strategy for one of Alteryx’s most important growth bets
- This leader will own the messaging, positioning, and Marketing strategy, and will partner on pipeline generation, enablement, and lifecycle marketing for Alteryx’s Cloud Data Platform initiatives — including deep partnerships with Snowflake, and Databricks
- This is both a strategic and executional leadership role, ideal for someone who can synthesize complex AI + data platform trends, translate them into clear value propositions, and lead cross-functional teams to drive awareness, adoption, and revenue
- Lead Portfolio & GTM Strategy - Own and drive the global go-to-market strategy for Alteryx’s Cloud Data Platform big bet, positioning Alteryx as the intelligence layer that operationalizes context and workflows across modern cloud ecosystems
- Define and drive category messaging - Help define and evangelize Alteryx’s category within the cloud data ecosystem, reinforcing the Intelligent Enterprise narrative and our leadership in AI-Powered Analytics
- Drive Positioning, Messaging, and Narrative - Develop and maintain category messaging compelling positioning and messaging for CDP solutions, ensuring clear differentiation and consistent storytelling across marketing, sales, partners, and customer-facing teams
- Own the CDP Marketing Plan & Pipeline Targets - Build and execute the CDP marketing plan — including campaigns, plays, KPIs, and pipeline targets — partnering closely with Demand Gen and Revenue Operations to measure impact
- Lead Strategic Partnerships with Cloud Data Platforms - Collaborate with the Partner organization to create and execute co-marketing strategies with Snowflake, Databricks, Google Cloud, and other ecosystem partners
- Cross-Functional Leadership: PMM, Product, Sales, Enablement - Partner with core PMM and Product teams to influence roadmap and release plans, while enabling Sales, Partners, and Customer Success with the positioning, content, and tools needed to win CDP-related deals
- Market Insights & Competitive Intelligence - Serve as the internal expert on cloud data platforms and AI-powered analytics, translating market and competitive trends into recommendations that shape product strategy and GTM execution
- What Success Looks Like in Your First 6–12 Months
- Defined the category: Alteryx as the intelligence layer for cloud data platforms
- Unified the story: Context + workflow + AI-powered analytics
- Built the plays: End-to-end GTM motions with partners
- Enabled the field: Clear, winning messaging and competitive differentiation
- Driven growth: Real pipeline, adoption, and expansion tied to CDP motion
- Earned trust: A go-to strategic leader across Product, Sales, Partner orgs, and the exec team
- Willingness to travel (~50%) for customer meetings and events, partner engagements, and internal and internal meetings
Our take
Alteryx brings a suite of tools to automate data driven processes on a large scale, massively speeding up data based procedures. The system also uses AI to analyse data and provide insights to enable rapid decision making.
What Alteryx does differently from other data science tool developers is focus on the accessibility of its software, taking a low code / no code approach. This allows for greater collaboration between people with differing skill sets, speeding up processes for its users.
The business has made some strategic partnerships over time, most notably with Snowflake and Blue Prism. With AI becoming more, Alteryx is projected to make major inroads in its market as more companies turn to automated solutions for data analysis.
Steph
Company Specialist at Welcome to the Jungle
Insights
51% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Oct 2015
$85m
SERIES C
Oct 2014
$60m
SERIES B
Total funding: $217m
Company benefits
- Medical, Dental & Vision
- Health Savings Account
- Flexible Spending Account
- Fertility Benefits
- Paid Parental Leave
- Global Employee Support
- Short-Term & Long-Term Disability (plus Life & AD&D)
- Supplemental Employee Life (plus Spouse Life & Child Life)
- 401(K) with Matching
- Dependent Care & Commuter FSAs
- Pet Discount Program
- Tuition Assistance
- Business Travel Insurance
- Wellness Allowance
Company HQ
Quail Hill, Irvine, CA
Leadership
Dean Stoecker
(Executive Chairman)Started their career as a Sales Manager at D&B and Strategic Mapping for 6 years, before working as CEO of SRC for 13 years. In 1997, they co-founded Alteryx, serving as CEO from 2010, and has been Executive Chairman since 2020.
Share this job
View 20 more jobs at Alteryx