Growth Marketing Manager, AutoRABIT
$120k
Salesforce DevOps Solutions
Be an early applicant
Salesforce DevOps Solutions
201-500 employees
Be an early applicant
$120k
201-500 employees
Company mission
AutoRABIT's mission is to make Salesforce development easier
Role
Who you are
- 3–6 years of B2B marketing experience, ideally in SaaS or DevOps, with a focus on demand generation or growth
- Hands-on experience managing paid media and web conversion paths
- Strong familiarity with Salesforce ecosystem and technical audiences is a plus
- Proficiency in tools such as Google Ads, Google Analytics, Salesforce, and LinkedIn Campaign Manager
- Responsible to adhere to set internal controls
- Must live in and be eligible to work in the United States
What the job involves
- The Growth Marketing Manager will own the execution, and optimization of full-funnel marketing programs to drive qualified leads, pipeline, and revenue growth. You'll work cross-functionally with content, product marketing, and sales to identify scalable growth opportunities—particularly in the mid-market and enterprise segments
- We’re looking for someone who blends analytical rigor with creative execution, thrives in a fast-paced SaaS environment, and is excited to make a direct impact on AutoRABIT’s growth trajectory
- Design and lead digital marketing campaigns across paid and SEO channels to generate qualified leads
- Manage multi-touch nurture campaigns that engage prospects throughout the buyer journey
- Identify, test, and scale new acquisition tactics tailored to Salesforce and DevOps buyer personas
- Own and optimize paid digital channels (LinkedIn, Google Ads, review platforms, retargeting) to improve CAC, pipeline velocity, and ROI
- Conduct A/B testing across landing pages and ads to improve conversion rates
- Use marketing automation and CRM tools to track and analyze campaign performance and attribution (Salesforce)
- Partner with SDRs and AEs to build and execute Account-Based Marketing (ABM) campaigns targeting key industries and accounts
- Deliver campaign support to accelerate pipeline growth and sales cycles
- Build dashboards and regular reporting on performance KPIs such as MQLs, SQLs, pipeline contribution, and channel ROI
- Use insights to continuously iterate and improve campaign performance and budget allocation
Our take
Fortune 1000 companies in regulated industries now need to manage their Salesforce environments and Salesforce development with the same rigor and vigilance they have learned to apply to the rest of their more traditional IT apps and systems.
AutoRABIT helps them do this with DevSecOps solutions that are created specifically for the differences in the Salesforce environment. The company is distinguished by its impressive array of products and services from Salesforce data recovery to merging of CRM code from different developers.
The startup is now shifting its focus from operational and security capabilities to cost-reduction strategies. That means investing a portion of new funding into AI and machine learning technologies for automation.
The difficulty for AutoRABIT will be competing on so many fronts. Salesforce tooling is now an incredibly large industry with many individualised use-cases, each with their own startups developing powerful, cutting-edge products. Perhaps the company’s impressive growth will give it the opportunity to acquire some of these new players and protect its market share.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 3 rounds)
May 2022
$26m
SERIES B
Jun 2021
$7.3m
EARLY VC
Total funding: $45.8m
Company benefits
- A chance to grow within the company
- An opportunity to make a real difference in a dynamic work environment
- A work community that supports your personal development and wellbeing
- An internationally diverse team of technically strong professionals
Company HQ
Financial District, San Francisco, CA
Leadership
Vijay Rayudu
(CTO & Co-Founder)Previously Director of Operations at TechSophy. Before that worked as a Senior Development Manger at Cordys Hyderabad.
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