Head of Marketing, Springpod
+ Performance bonus + share options
Work experience and education recruitment platform
Job no longer available
Work experience and education recruitment platform
501-1000 employees
Job no longer available
+ Performance bonus + share options
501-1000 employees
Company mission
To support and guide people through their early careers.
Role
Who you are
- This role demands a blend of creative thinking, analytical prowess, and leadership skills to effectively manage our marketing team and contribute to our company’s growth
- Proven experience in a senior marketing leadership role, preferably within the Higher Education or Employment sectors (5+ years)
- Strong strategic and analytical skills, with the ability to turn insights into actionable strategies
- Demonstrated success in brand management, demand generation, and B2C marketing
- Exceptional leadership qualities with experience in managing and developing high-performing teams
- Excellent communication and stakeholder management abilities
What the job involves
- We are seeking a highly strategic and dynamic Head of Marketing to join our Senior Leadership Team
- This individual will play a crucial role in steering Springpod’s marketing vision and strategy across all channels and platforms
- As the Head of Marketing, you will be responsible for enhancing our brand positioning, spearheading both B2B and B2C marketing efforts, driving demand generation, and leading our sales enablement initiatives
- Leadership and Strategy: Serve as a key member of the senior leadership team, contributing to the overall strategy and direction of Springpod
- Strategic Marketing Planning: Lead the development and execution of a comprehensive marketing plan that addresses our dual-market focus, ensuring alignment with the company’s strategic goals
- Brand Management: Champion brand positioning, manage the value proposition, and oversee the refinement and validation of our brand to enhance recognition and trust across all stakeholders
- Demand Generation: Devise and implement a robust demand generation plan that effectively attracts and engages our target audiences in the Higher Education and Employer sectors
- B2C Marketing: Develop and execute channel-specific B2C marketing strategies that drive student engagement and conversion, utilising a mix of digital and traditional marketing tools
- Team Leadership: Provide line management and performance management for a dedicated team of 6 marketing professionals, fostering a culture of excellence, innovation, and continuous improvement
- Budget Management: Oversee the marketing budget, ensuring optimal allocation of resources for maximum impact and ROI
Application process
- Start date: ASAP
Salary benchmarks
Our take
Working out where to start when looking for higher education or work experience opportunities can be tough. Springpod’s aim is to make it that bit easier, with its opportunities platform for young people.
Think LinkedIn for Gen Z - young people build their profile and CV and can browse opportunities from big name businesses and institutions. The platform helps your business or institution build brand-specific campaigns, lead virtual events or partner with existing careers fairs to help reach out to an online generation.
The scale of its partnerships speak to its success. With over 150,000 students in the UK browsing the platform to find opportunities from the Universities of Oxford, Durham, Southampton and many more, as well as placement from companies like Vodafone, Deloitte, the NHS, Jaguar Landrover, Barclays and Nestlé.
Springpod was awarded £4 million in Series A funding in 2023, and will use this investment to further enhance its platform for young people.
Freddie
Company Specialist at Welcome to the Jungle
Insights
13% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Oct 2024
$2.5m
EARLY VC
May 2023
$4m
SERIES A
Total funding: $12.5m
Company benefits
- 23 days holiday and an additional day off on your birthday and two summer refresh days
- Very sociable team with monthly team incentives
- The ability to work remotely
- Training & CPD budget
Company HQ
Bermondsey, London, UK
Leadership
Sam Hyams
(CEO)Former Founder and Managing Direcor of UTC Hub.
Oliver Fisher
(CPO)Previously Digital Marketing Assistant at vast:visibility, Digital Marketing Manager at 4040 Media, Marketing Manager at Incisive Edge and Head of Growth Marketing at Glisser.
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