Manager of Website Optimization, Grammarly
$123-169k
Actual Salary Range is dependent on location
More information about location
AI-powered writing assistant
Open for applications
AI-powered writing assistant
1001+ employees
Open for applications
$123-169k
Actual Salary Range is dependent on location
More information about location
1001+ employees
Company mission
Grammarly's mission is to improve lives by improving communication.
Role
Who you are
- Someone who has at least 5 years of experience
- Is a constant source of new ideas, champions out-of-the-box thinking, and has a track record of innovating new methods to achieve a goal
- Thinks strategically and weighs alternative scenarios based on strategic objectives. Can anticipate problems and enjoy tackling them
- Thinks on their feet and always has a backup plan for their backup strategy
- Likes organization but can be flexible
- Enjoys piecing a project together like a puzzle, involving the right people at the right time to achieve optimum results
- Searches for answers to questions. Able to synthesize quantitative and qualitative data, make data-driven decisions, and use (sometimes incomplete) data to identify gaps and opportunities
- Understands how people use websites, the information presented on site, and how that information significantly impacts what users experience with user segmentation and personalization is appreciated
- May have experience in UX, web design, product management, and content strategy
- Embodies our EAGER values—is ethical, adaptable, gritty, empathetic, and remarkable
- Is inspired by our MOVE principles: move fast and learn faster; obsess about creating customer value; value impact over activity; and embrace healthy disagreement rooted in trust
- Is able to meet in person for their team’s scheduled collaboration weeks, traveling if necessary to the hub where their team is based
What the job involves
- To achieve our ambitious goals, we’re looking for a Website CRO manager to join our Acquisition Marketing team
- This person will be responsible for optimizing potential customers' experiences from when they land on our marketing website (both desktop and mobile) to when they enter the product conversion funnel
- As a Manager of Website Conversion, you will help create and drive the strategy to optimize conversion from first visit to first contact
- You will be a key player on our acquisition marketing team and instrumental in helping Grammarly build web conversion rate optimization into a vibrant and performative channel
- You will be able to directly impact the business by improving the experience of millions of visitors weekly
- Be an advocate for optimizing marketing web pages (on both desktop and mobile) to best meet visitors’ needs, balancing conversion rate optimization with user experience and long-term brand sentiment
- Drive both individual and team user signups
- Use data and other insights to develop the web page optimization roadmap, execute on this roadmap, and track the performance
- Has good testing knowledge, including A/B and multivariate, and knows when to apply different methodologies
- Work hands-on with testing tools and data analysis
- Set goals for conversion rate optimization that help meet broader website and Acquisition team objectives
- Develop best practices, guidance, and templates for building new marketing web pages; consult with partners in marketing and other departments to optimize web pages
- Collaborate with other members of the Organic Acquisition team, including SEO managers and content marketers, to drive our overall website growth strategy and identify new landing page opportunities
- Partner with data science and human insights teams to better understand visitor behavior on our website
- Build cross-functional partnerships with product, engineering, design, and other marketing teams to create a seamless first-touch-to-website-to-conversion funnel experience
- Be the knowledge holder of industry trends, best practices, and innovation in the Web CRO space, and advocate for bringing new techniques and technologies to the company to keep us on the cutting edge
Our take
From professional writing to everyday correspondence, effective communication is critical. Grammarly is an AI-powered writing assistant that helps people write clearly and without mistakes, checking spelling, grammar, and other potential pitfalls.
Grammarly was originally launched as a subscription service for students, although the platform has moved into the mainstream in the last decade. It went freemium in 2015 and now works across more than 500,000 applications and websites including email clients, enterprise software, and word processors. Paid tiers give users more tools beyond grammar and spelling checks to include things like word choice, sentence rewrites, tone adjustments, fluency, and formality level.
The company has been profitable since the beginning and now has a valuation of more than $13 billion, placing it among the 10 most valuable startups in the US. The AI writing assistant space is heating up, and Grammarly is hoping to defend its positions against offerings including Scalenut, Ginger and Microsoft's Editor by the release of its SDK, making it far easier to integrate Grammarly into other applications. So far this has been used in over 4,000 products and earned excellent ratings and increased user numbers of Grammarly's service.
Steph
Company Specialist at Welcome to the Jungle
Insights
Some candidates hear
back within 2 weeks
44% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Nov 2021
$200m
LATE VC
Oct 2019
$90m
LATE VC
Total funding: $400m
Company benefits
- Support for professional development with training, coaching, and regular feedback
- Global, local, and team-specific events and programs
- Catered lunches
- Gym and recreation stipends
- Admission discounts
- Work from home opportunities
- Medical, dental, vision, financial, and other benefits, as well as equity
- Support to set up a home office
- Ample and defined time off
- 401(k) matching
Company values
- Ethical - Be honorable and earn trust by doing the right thing even when no one is watching, every time.
- Adaptable - Embrace change to evolve and succeed, with a positive, problem-solving attitude.
- Gritty - Achieve with passion and perseverance for goals, by doing whatever it takes to get the job done, whenever it’s necessary.
- Empathetic - Treat others as they want to be treated to work well together, by actively listening to put yourself in their shoes and then responding accordingly.
- Remarkable - Always be learning to develop quickly and be exceptional yet humble, by continually seeking out mentors and learning opportunities.
Company HQ
Financial District, San Francisco, CA
Articles
Leadership
Alex Shevchenko
(Board Member)Studied at Vienna's International University before receiving an MBA from the University of Toronto. Co-founded MyDropBox.com in 2006. The company was bought by Blackboard Inc. three years later. Co-founded Grammarly in 2009.
Max Lytvyn
(Head of Revenue & Board Member)Studied for an MBA at Vanderbilt University before joining Blacboard Inc. as Director of Product Strategy in 2007. Was General Manager and then Partner at Sciworth Labs from 2004 to 2013. Was a Board Member at Uniweb and invested in farmland investment platform FarmTogether.
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