Performance Marketing Manager, Sumo Logic
Brand
$121-164k
Continuous intelligence platform for DevSecOps
Job no longer available
Continuous intelligence platform for DevSecOps
501-1000 employees
Job no longer available
$121-164k
501-1000 employees
Company mission
Sumo Logic's mission is to create the leading machine data analytics platform that delivers continuous intelligence for modern applications.
Role
Who you are
- We are looking for a talented Performance Marketing Manager who enjoys social media and can create content to expand our brand awareness and early stage target account engagement
- The successful candidate must also have design skills sufficient for creating display ads and social posts
- Experience implementing “Revenue R&D” strategies across paid media campaigns
- Cyber-security, IT, or related industry background preferred
- Excellent verbal and written communication skills
- Excellent interpersonal and customer service skills
- Excellent organizational skills and attention to detail
- Proven work experience as a Performance Marketing Manager in the B2B space
- Experience in optimizing social content for LinkedIn, X and Reddit
- Hands-on experience in design (Canva, Adobe, Creatopy, etc.)
- Out of the box thinking for creative
What the job involves
- The primary responsibility of the Performance Marketing Manager is to manage advertising across paid social properties.
- The secondary responsibility is to manage our organic presence on social media content, creating an interactive relationship between end users/influencers and the company.
- In addition, this role will run our employee advocacy platform to drive more employee engagement across social channels
- Grow pipeline through performance marketing programs across LinkedIn, Facebook, Twitter, Reddit and other properties
- Use your creative mindset and sharp sense of humor, to craft engaging and witty ads and memes
- Collaborate with other marketers handling Paid Search, SEO, Email, and Marketing Ops
- Acquire a working understanding of Sumo Logic’s products
- Acquire a deep understanding of our customers and the problems/challenges they face
- Design and implement paid and organic social media strategy to align with business goals
- Generate, edit, publish and share engaging content daily
- Grow employee advocates and manage our employee advocate platform
- Cross-collaborate with product, field and partner marketing, HR and others to develop and diversify social content
- Monitor and manage conversations and questions with followers
- Oversee social media accounts’ design and work with Brand to keep fresh
Our take
Sumo Logic is a secure, cloud-native, machine data analytics service, delivering real-time, continuous intelligence from structured, semi-structured, and unstructured data across the entire application lifecycle and stack. More than 2,000 customers around the globe rely on Sumo Logic, including Pokemon, Canary, and Greenhouse.
Customers gain a multi-tenant, service-model advantage to accelerate their shift to continuous innovation, increasing competitive advantage, business value and growth.
After its IPO in 2020, February 2023 saw Sumo Logic agree to a $1.7 billion valued acquisition deal from Francisco Partners. This comes after a year that saw its stock drop by 40%. This marks an exciting new chapter for Sumo Logic, its parent company has a track record for acquiring successful tech and software businesses such as MyHeritage and Renaissance Learning. Exemplifying its potential in its new Francisco Partners era, Sumo Logic was named a "Challenger" company in the 2024 Gartner Magic Quadrant for Security Information and Event Management.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 6 rounds)
May 2019
$110m
SERIES G
Jun 2017
$80.1m
SERIES F
Total funding: $345.1m
Company benefits
- Vision & Dental Benefits
- Generous Parental Leave
- Unlimited paid time off policy
- Work from home opportunities
- Health insurance
Company HQ
Redwood City, CA
Leadership
Christian Beedgen
(CTO)Previously worked for 9 years at ArcSight, holding various positions such as Lead Software Engineer, Software Development Manager and Chief Architect, Director of Engineering
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