Director of Digital Product, Blueland
$150-175k
Plus stock options
Eco-friendly cleaning products
Job no longer available
Eco-friendly cleaning products
101-200 employees
Job no longer available
$150-175k
Plus stock options
101-200 employees
Company mission
To make it easy to be eco with innovative products in reusable packaging that are convenient, effective and affordable.
Role
Who you are
- Passionate about the environment, sustainability and Blueland’s mission
- 5+ years in product management; startup & direct-to-consumer experience preferred
- Driven self-starter with a passion for building and optimizing eCommerce experiences leveraging data
- Track record in launching successful, consumer-facing acquisition and retention experiences
- Strong cross-functional collaborator experienced in working closely with Developers and Designers as well as Functional Leaders and teammates across the company (e.g. Brand, Customer Experience, Finance, Operations, etc.)
- Familiarity with web analytics, A/B testing, and user testing tools is required and experience in business intelligence tools is strongly preferred (Looker, Tableau, etc.)
- Strong organizational and time management skills
- Strategic, professional, and energized by doing the work everyone else thinks is impossible
- High tolerance for ambiguity and ability to quickly change perspectives
- Ability to work independently and part of a team
- A desire and humility to always improve, learn and grow
- Advanced proficiency with Google Slides, Powerpoint and Excel is required. Experience with Slack, Google Suite, Asana, and Notion is preferred
What the job involves
- We are seeking an entrepreneurial Director of Digital Product to set our product vision, define and execute on a strategic roadmap driving key growth initiatives, and manage a small team (Engineers, UX Designer, Product Manager)
- You will lead the planning, prioritization, experimentation and execution of successful experiences and integrations, to achieve growth KPIs and optimize our end-to-end eCommerce experience
- You will join our Growth Marketing team and report to our VP of DTC
- Define and execute our Product Roadmap in conjunction with Growth Marketing, Designers and Engineers
- Understand and prioritize needs across Growth Marketing, cross-functional stakeholders (Brand, Creative, Retail, Operations, Innovation, Customer Experience) and customers
- Develop a Product Testing roadmap to promote a culture of continuous learning and optimization
- Build delightful customer experiences that achieve growth KPIs
- Manage a small team consisting of Engineers, UX Designers, and a Product Manager
- Manage agile development and sprint planning to bring solutions to life and enable iterative learning
- Drive the success of digital projects from preliminary ideation to launch and post-launch testing, analysis and optimizations
- Define KPIs and leverage data through the product lifecycle from evaluation, development to launches to share results and impact to business
- Oversee QA, new feature, and bug submission processes
Our take
Blueland is re-imagining conventional household cleaning and personal care products as it answers the call for more sustainable products. Its product eliminates the need for wasteful plastic packaging and obtains an overall lower carbon footprint.
Blueland’s tablet-based refill system was initially focused on household cleansers. It expanded into personal products in early 2022 and has released several new products in both categories since then. The company is B Corporation Certified, Climate Neutral Certified, and has helped divert more than 1 billion single-use plastic bottles from landfills and waterways.
Featured on the US’s Shark Tank, which secured an investment by Kevin O’Leary, the company enjoyed further investment from big names like Prelude Growth Partners, Gwyneth Paltrow, and Justin Timberlake. Blueland has already proven its ability to diversify its product offerings and launch into new markets, a sure sign that the company is well set to continue expanding its global presence and overall market reach.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (2 rounds)
Feb 2022
$20m
GROWTH EQUITY VC
Oct 2019
$0.3m
ANGEL
Total funding: $20.3m
Company benefits
- Health benefits
- Stock options
- Generous PTO
- Paid holidays
- Paid civic engagement days
- Paid parental leave
- 401k (employee contribution)
- Professional development stipends
- Remote work reimbursements
- Various discounts to like-minded companies
- And More!
Company HQ
Chelsea, New York, NY
Leadership
Sarah Paiji Yoo
(Co-Founder & CEO)Co-Founder & former CEO of Snapette Inc. and Founding Partner of LAUNCH. Worked in Private Equity at Berkshire Partners and Goldman Sachs, and was a Business Analyst at McKinsey & Co.
John A. Mascari
(Co-Founder & President)Co-Founder & former CEO of Bundle Organics. Previous Project Manager at VOX Supply Chain. Was a Mergers & Acquisitions Analyst at both Barclays Capital and Lehman Brothers.
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