Performance Marketing Manager, traide

B2B SaaS

Salary not provided

Figma

Hubspot

Canva

Zapier

Google AdWords

Mid and Senior level

Berlin

3+ days a week in office (Senefelder Platz, Berlin )

AI automation for industrial trade

Be an early applicant

AI automation for industrial trade

21-100 employees

B2BArtificial IntelligenceDeep TechSaaSAutomationCloud Computing

Be an early applicant

Salary not provided

Figma

Hubspot

Canva

Zapier

Google AdWords

Mid and Senior level

Berlin

3+ days a week in office (Senefelder Platz, Berlin )

21-100 employees

B2BArtificial IntelligenceDeep TechSaaSAutomationCloud Computing

Company mission

To make trade compliance effortless and scalable through AI - empowering teams across industries to trade with confidence, clarity, and control.

Job

Company

Role

Who you are

You'll be a well-rounded marketer who can wear multiple hats: managing paid campaigns, building marketing automations with AI tools, analysing performance data, and handling other marketing tasks as they arise
4+ years of hands-on marketing experience, with demonstrable success managing paid advertising campaigns
Strong proficiency with Google Ads and analytics tools (GA4 or similar)
Genuine familiarity with automation platforms (n8n, Zapier, Claude Code, or equivalent) and comfort working with AI tools
Experience with HubSpot or similar CRM platforms
Analytical mindset, you can extract insights from data and use them to make decisions
Ability to work independently and manage competing priorities in a small team environment
Nice-to-haves: Bing Ads experience, familiarity with design tools like Canva or Figma, LinkedIn Ads experience
We value diversity and are committed to creating an inclusive environment for all employees. If you're passionate about making a difference and eager to learn, we'd love to hear from you – even if you don't meet every requirement

What the job involves

We're looking for an experienced Marketing Manager to join our growing team. You'll own our performance marketing channels, primarily Google Ads and Bing Ads, while building automation workflows that free us up to focus on strategy and creative
Manage and optimise our Google Ads, Bing Ads, and LinkedIn campaigns, driving performance through A/B testing, bid management, and continuous campaign refinement
Build automated marketing workflows and integrations using tools like n8n, Claude Code, and Zapier to streamline lead management, nurturing, and reporting
Set up and interpret analytics dashboards using GA4 and HubSpot, tracking key metrics and converting data into actionable insights to guide strategy
Maintain our CRM hygiene and segment audiences in HubSpot to ensure campaigns are targeted and personalised
Create or manage landing pages, ad copy, email sequences, and other marketing assets as needed
Contribute to broader marketing initiatives like campaign planning, budget forecasting, and channel experimentation
Stay current with platform updates (Google Ads, Bing, HubSpot, GA4) and emerging automation opportunities to keep our tech stack efficient

Our take

Navigating customs processes can be a cumbersome challenge for businesses, often involving manual efforts and potential compliance pitfalls. With traditional methods being both time-consuming and prone to errors, traide is stepping into the arena to streamline and automate customs procedures for companies of all sizes and industries.

traide's SaaS platform employs advanced AI models to interpret and translate individual product information into the necessary customs data. This approach not only ensures accuracy but also automates what has traditionally been a manual process. By offering this cloud-based, AI-driven tool, traide allows companies to create secure and automated customs declarations, providing a more efficient and reliable alternative to conventional methods.

The infusion of recent capital earmarks the company for further development and scaling of its solution. With a solid foundation in place, traide is now poised to shape the future of customs processes by reaching a broader market and expanding its capabilities at the intersection of AI, cloud technology, and international trade facilitation.

Freddie

Company Specialist at Welcome to the Jungle

Company

Funding (1 round)

Aug 2023

$1.2m

SEED

Total funding: $1.2m

Company HQ

Kollwitzkiez, Berlin, Germany

Leadership

Leonie Althaus

(Co-Founder & CEO)

Currently serving as the Strategic Partnership Development Manager at Girls in Tech. Prior to this they co-founded Mellon Services where they served as the COO.

Hendrik Niemann

(Co-Founder & CTO)

Previously founded Leasy. They also taught as a Freelance Lecturer at CODE University of Applied Sciences. Prior to this, they were a Software Engineer and then Head of Learning Analytics at Kiron Open Higher Education.

Philipp Friebertshäuser

(Co-Founder & Managing Director)

Previously co-founded Markov Solutions where they served as the Managing Director. They also worked as an AI Software Engineer at Charité.

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