Senior Director of Growth Marketing, Checkr
$240-333k
OTE
Salary dependent on location. Plus competitive cash and equity compensation
3+ days a week in office
Automated background checks
Posted today
Automated background checks
1001+ employees
Posted today
$240-333k
OTE
Salary dependent on location. Plus competitive cash and equity compensation
3+ days a week in office
1001+ employees
Company mission
To build a fairer future by designing technology to create opportunities for all.
Role
Who you are
- 15+ years of growth or performance marketing experience
- Proven track record of delivering revenue targets in B2B SaaS with a self-serve or PLG motion (required)
- Deep multi-channel expertise across paid media, SEO/AEO, affiliate, and lifecycle marketing — able to set strategy and hold internal teams and external partners accountable on execution
- Experience owning a corporate website as a growth asset, with fluency in experimentation, attribution modeling, and analytics tools (Salesforce, Google Analytics, Omni, or equivalent)
- Excellent executive presence with the ability to translate complex data into clear narratives for senior stakeholders; experience in fintech, HR tech, or compliance is a plus
- An A-player mindset with a strong bias for action: you raise the bar, move with urgency, stay resilient through ambiguity, and take ownership to deliver meaningful outcomes
What the job involves
- Reporting to the VP of Marketing, the Senior Director, Growth Marketing will own and scale Checkr's online revenue engine across Checkr Workforce and Checkr Mortgage at a pivotal moment in the company's growth
- You'll set strategy and deliver results across the full self-serve funnel — paid media, affiliate, SEO/AEO, lifecycle, and Checkr.com as a conversion asset — while building and leading a high-performing growth team
- You'll partner closely with Product, RevOps, Finance, and Operations to align growth investment with company priorities and accelerate revenue across our newest and fastest-growing product lines
- Serve as DRI for online revenue across Checkr Workforce and Checkr Mortgage — set the strategy, own the forecast, and deliver against quarterly revenue targets
- Build and scale Checkr's paid media program (search, social, display, retargeting) and affiliate program; allocate investment across channels to optimize CAC and pipeline contribution
- Own Checkr.com as a growth and conversion asset, leading a disciplined experimentation program across landing pages, pricing, and signup flows
- Define and operate PLG lifecycle marketing for Checkr Workforce and Checkr Mortgage — onboarding, activation, and expansion — in close partnership with Product
- Set Checkr's SEO and AEO strategy to grow organic traffic and ensure Checkr surfaces in AI-driven search results, featured snippets, and large language model outputs
- Build, develop, and lead a high-performing growth team; partner across Product, RevOps, Finance, and Operations to align growth initiatives with company objectives
Our take
Checkr addresses the unpleasant and time consuming process of background checks so that companies using on-demand employees can make safer, more informed hiring decisions in less time. Background checks are a critical part of the hiring process, and CEO Daniel Yannisse noticed that they were painfully slow, resulting in loss of work for candidates and productivity downturns for employers.
Before Checkr entered the market in 2014 with its innovative AI technology and a solid $50m in venture capital funding, companies were waiting upwards of two weeks for their checks. Checkr substantially reduces this time frame and has grown to receive a $5 billion valuation.
Checkr has accelerated growth by making several highly advantageous acquisitions of competitor companies, GoodHire and Inflection. As the world of work embraces diversity and inclusion, the company announced an end-to-end service for candidates wishing to expunge their criminal records, furthering the company’s ‘fair chance’ mission and clearing 1000s of candidates for free since 2021. New products launched at the end of 2023 include Checkr Pay (providing access to payment right after a shift) and Checkr Onboard (unified onboarding processes), exemplifying how Checkr is keeping pace with a rapidly changing, flexible, and mobile-first workforce.
Freddie
Company Specialist at Welcome to the Jungle
Insights
18% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Sep 2021
$250m
SERIES E
Sep 2019
$160m
SERIES D
Total funding: $556.1m
Company benefits
- Parental leave
- Stock optoins
- Work from home opportunities
- Comprehensive Health Plans | We cover 100% of insurance premiums and offer generous parental and family leave
- Competitive Compensation | We offer competitive salaries and meaningful equity
- A Variety of Food and Snacks | Our culinary team serves a rotating menu for lunch each day, along with unlimited snacks and drinks
- Wellness Programs | We invest in the holistic well-being of every team member through education reimbursements, onsite massages, and physical therapy
- Flexible Paid Time Off | We want you to take the time you need to relax and recharge
- Fitness and Public Transport Reimbursement | We’ll cover your commute and help you stay active with our onsite gym or fitness provider of choice
Company HQ
Financial District, San Francisco, CA
Leadership
Jonathan Perichon
(Co-Founder)After an MSc in Computer Science, Jonathan worked as a Software Engineer at Mogreet and deliv for a combined year and a half. He co-founded Checkr in May 2014, serving as CTO since.
Daniel Yanisse
(Co-Founder & CEO)Daniel worked as a Software Engineer at Mogreet and Deliv before co-founding Checkr.
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
Submit your salary to help other candidates with crowdsourced salary estimates.
Share this job
View 41 more jobs at Checkr