Field Marketing Manager, At-Bay
$100-125k
More information about location
3 days a week in office
Insurance for the digital age
Be an early applicant
Insurance for the digital age
201-500 employees
Be an early applicant
$100-125k
More information about location
3 days a week in office
201-500 employees
Company mission
To help businesses meet digital risk head-on.
Role
Who you are
- 5-10 years of B2B field or channel marketing, preferably within insurance or cybersecurity
- Proven success planning and executing successful events, tradeshows, or conferences
- Excellent project management skills, with a sharp eye for detail and quality
- Comfortable working in fast-paced environments and managing multiple time-sensitive projects
- Experience presenting to senior leaders and securing stakeholder alignment
- Experience with marketing automation tools (e.g. Salesforce, Hubspot, Iterable, Marketo, Eloqua) and project management tools (e.g. Asana, Monday.com, JIRA)
- Strong writing and copy editing skills – samples welcome
- Demonstrated ability to use data to influence strategy and decision making
- Hands-on experience with CRM tools (e.g. Salesforce, Microsoft Dynamics) and gifting software (e.g. Sendoso, Reachdesk) is a plus
- Ability to report on a hybrid basis (3x per week in our NYC office)
- Ability to travel for in-person events as needed (up to 30% of time)
What the job involves
- At-Bay’s Insurance Marketing Team is focused on building our brand with brokers, communicating our innovative InsurSec approach, and helping drive new business growth
- You’ll be part of a collaborative, fast-paced team that combines creativity and strategy to tell At-Bay’s story, strengthen broker relationships, and deliver measurable business impact
- As a Field Marketing Manager, you’ll lead the strategy and execution of marketing programs that drive broker engagement and support business growth through field events, campaigns, and sales enablement initiatives that showcase the value we deliver to brokers and their clients
- This is a highly visible, hands-on role ideal for someone who thrives in a fast-paced, hypergrowth startup environment and isn’t afraid to roll up their sleeves to make an impact. This role reports to the Director of Insurance Marketing and works closely with the entire go-to-market team
- Own the strategy, planning, and execution of in-person broker events, including At-Bay-hosted events, industry conferences, and tradeshows
- Manage all event logistics end-to-end; venue selection, contract negotiation, catering, AV, speakers, branding, and onsite experience
- Build and manage event budgets, ensuring high-quality experiences that stay within budget and meet goals
- Oversee onsite execution and troubleshoot potential issues that arise
- Manage virtual broker events and webinar programs from ideation to completion
- Collaborate with cross-functional stakeholders on event strategy and secure buy-in
- Own event (in-person and virtual) promotion, including drafting copy, building campaigns in HubSpot, and creating supporting graphics in Canva (in collaboration with our design team as needed)
- Develop and execute sales enablement strategies in collaboration with underwriting and sales, equipping the team with tools, messaging, and campaigns that resonate with brokers
- Own broker gifting programs from strategy through fulfillment, including ideation, sourcing, and vendor management
- Manage all insurance-related social media, in partnership with social media manager
Our take
At-Bay offers insurance tailored for the modern era, addressing the growing cyber security threats that businesses encounter today. With the increasing risk of cybercrime, having the right protection is essential. At-Bay has revolutionized the insurance industry by providing solutions that allow businesses to confront digital risks with ease.
Founded in 2016, At-Bay tripled its headcount in recent years and now has offices in New York, Los Angeles, Dallas, Atlanta, Portland, and Chicago. The continuous expansion is not surprising as experts predict the cybersecurity insurance industry will grow to $23B by 2025 as more businesses discover the importance of protecting themselves online.
What makes At-Bay stand out is that its brokers can provide quotes to interested businesses in seconds and will devise modern risk management plans which are paid for in instalments. Its policies can cover up to $10M in limits for commercial businesses and up to $5B for Cyber and Tech E&O coverage. In 2023, At-Bay added an Admitted Cyber Insurance Product for use by small businesses and a Miscellaneous Professional Liability feature, exemplifying it's continued commitment to innovating the insurance sector.
Steph
Company Specialist at Welcome to the Jungle
Insights
47% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Oct 2021
$20m
SERIES D
Jul 2021
$185m
SERIES D
Total funding: $292m
Company benefits
- Medical/private health insurance
- 401k with 4% match or retirement plan
- Hybrid or flexible remote work
- Paid parental leave
- Fitness benefits
- Learning & development
- 20 days paid vacation and 2 floating holidays
- Quarterly wellness days
- Monthly happy hour, team outings & events
- New hire stipend
- 2 free lunches a week and meal budget
- Company retreat
Company HQ
Rincon Hill, San Francisco, CA
Leadership
Rotem Iram
(Co-Founder & CEO)A former McKinsey Consultant who was also a Software Engineer at RAD Data Communication. Served as COO at K2 Intelligence.
Roman Itskovich
(Co-Founder & CRO)Began their career at McKinsey before moving to Bain Capital as a Senior Associate. Was also the VP of Financial Products at Ebury.
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