Customer Marketing Manager, Gong
$125-157k
Revenue intelligence platform
Be an early applicant
Revenue intelligence platform
1001+ employees
Be an early applicant
$125-157k
1001+ employees
Company mission
To help companies transform their revenue organizations by harnessing customer interactions to increase business efficiency, improve decision-making and accelerate revenue growth.
Role
Who you are
- Bachelor’s degree in Marketing, Communications, Business, or a related field
- 6+ years of experience in customer marketing, advocacy, or related roles, with a proven track record of managing customer marketing programs
- Demonstrated experience in executive customer relationships, customer storytelling or advocacy programs for B2B companies
- Strong project management skills, with the ability to handle multiple projects and collaborate across teams effectively
- Excellent written and verbal communication skills, with a talent for crafting compelling customer narratives
- Ability to thrive in a fast-paced, dynamic environment with a customer-focused mindset
What the job involves
- As a Customer Marketing Manager, you’ll build and execute impactful strategies to elevate Gong’s brand by amplifying customer voices and driving loyalty and engagement. Reporting the Head of Customer Marketing, you’ll own key programs—including customer storytelling, lifecycle advocacy, strategic references, reviews, and referral management—that support go-to-market success
- Develop and execute scalable advocacy programs for lifecycle advocacy, strategic customer references, reviews, and referrals, engaging customers and enhancing brand loyalty
- Align program objectives with broader company and marketing goals, maximizing the impact of customer stories and proof to demonstrate Gong’s category leadership
- Own the end-to-end strategy for customer engagement, identifying high-impact advocates to share their stories across various channels and programs
- Manage and optimize the referral program, driving customer engagement and ensuring high satisfaction among advocates
- Curate and develop compelling customer stories and testimonials to support content, sales, and product initiatives, aligning with Gong’s strategic messaging
- Collaborate cross-functionally with product, sales, and customer success teams to identify and leverage customer advocates, ensuring smooth integration of advocacy efforts
- Regularly track, report, and improve advocacy metrics to measure success, continuously refining programs to achieve desired results
Our take
In the world of sales, relying on traditional methods like CRM notes for customer insights can be a time-consuming nightmare. Sales reps often spend hours sifting through data, yet crucial details get lost and decisions end up being based on guesswork. Recognizing this challenge, Gong founders saw the potential of AI to bridge the information gap.
Gong's innovative solution goes beyond simply recording customer interactions 0 it analyzes them as well. Gong identifies potential red flags and offers recommendations on the fly, helping reps navigate conversations toward successful closures.
With a proven track record and a global customer base that includes tech giants like LinkedIn, Slack, and Shopify, Gong is making its mark on the industry. The company is now focused on expanding its reach internationally and forging new partnerships, solidifying its position as a leader in AI-powered sales intelligence.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Some candidates hear
back within 2 weeks
8% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Jun 2021
$250m
SERIES E
Aug 2020
$200m
SERIES D
Total funding: $586.1m
Company benefits
- Mental health support resources
- Weekly wellness events
- Work from home stipend
- Generous vacation days
- Quarterly recharge company shutdowns
- Parental leave
- Employee equity
- Retirement savings
- Commuter & parking benefits
- Training & development programs
- Employee resource groups
- Mentorship opportunities
Company values
- Customer service
- Trust
- Diversity
- Innovation
Company HQ
The East Cut, San Francisco, CA
Articles
Leadership
Amit Bendov
(CEO)Former CMO at Panaya and CEO at SiSence.
Eilon Reshef
(CPO)Initially served as CTO at the company before transitioning into their current role. Co-founder and former VP of Webcollage (acquired by Answers in 2013).
Salary benchmarks
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