Senior Manager of Performance Marketing, Rabot Charge
Dynamic electricity tariffs
Posted today
Dynamic electricity tariffs
21-100 employees
Posted today
21-100 employees
Company mission
To make smart and sustainable electricity consumption accessible to everyone and drive forward the expansion of renewable energy to combat climate change.
Role
Who you are
- 5+ years of experience in analytic roles, with 3+ in performance marketing (pref: Meta focus)
- Strong command of Meta Ads Manager and working knowledge of Google Ads, Google Analytics etc
- Experience designing and interpreting A/B tests strategically - balance boldness & learning
- Comfortable in early-stage, high-growth environments - quick thinking, quick doing
- Demonstrated analytical rigor - you can quickly from 80/20 view of the root causes of campaign performance and identify pockets that can scale - with perfect data
- You can ownership - of outcomes, of blockers, and of whatever needs doing - and get things done
- Proven track record of bothe hands-on campaing execution and mentorship
- Experience in complex, low-awareness, or high-friction categories in a big plus
What the job involves
- You won't just be managing CPAs - you'll be building the growth engine from the ground up, in a space that genuinely matters.
- If you're energized by turning strategy into fast, focused execution - and making an outsized impact along the way - we'd love to talk
- Our performace marketing across Meta (Facebook/Instagram), Paid Search and Affiliates (AWIN etc.)
- Scale Meta advertising - test and iterate across audiences, creative, and user journeys to educate and convert customers about a high-impact and smarter product in a traditionally low-engagement category
- Manage and coach the Affiliates Manager - help them plan, optimize, and grow the channel
- Maintain paid search (Google/Bing) - low-touch oversight and optimization
- Collaborate cross-functionally with Brand, Product, and BI to get the data and inputs you need
- Experiment fast - we prefer testing multiple things this monthe over perfecting one idea for a quarter
Our take
To support the transition to renewable energy, Rabot Charge supplies AI-powered dynamic tariffs that enable consumers to use electricity when it is its cheapest. This is more environmentally friendly because it also corresponds to when more solar and wind power is available.
The company enables this because it buys electricity at short notice via the day-ahead and intraday energy markets, allowing it to make use of hourly price fluctuations. Rabot's customer can power large appliances or charge their electric vehicles when prices are at their lowest, thus saving them money on their energy bill. This also means that more households can access renewable power without major changes to their energy usage habits.
Although it is not the only company delivering dynamic pricing for electricity, Rabot Charge has seen consistent investment over the years which suggests it is doing something right. The latest influx will support the further development of its algorithm to enhance its ability to find the best prices.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
Jan 2024
$20.3m
SEED
Apr 2023
$1.8m
SEED
Total funding: $25.6m
Company benefits
- Be part of a motivated team with a flat organizational structure and openness to new ideas and solutions
- Modern and very well-equipped offices
- Hybrid work
- Comprehensive training, regular team meetings and transparent communication
- Urban Sports Club membership
- Deutschlandticket
- Free hot and cold drinks, snacks and fruit in the office
- Great startup atmosphere with table tennis and team events
- “Employees recruit employees” bonuses
- Grow with us and shape the energy supply of the future
Company HQ
Altstadt, Hamburg, Germany
Leadership
Jan Rabe
(CEO)Also Co-Founder of Wechselpilot, and Co-Founder and Managing Director of Rabot Energy. Former Senior Portfolio Manager for Kom-Solution, and Energy Trading Analyst at BKW FMB Energie.
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