Marketing Operations Senior Associate, Vimeo
All-in-one video experience platform
Be an early applicant
All-in-one video experience platform
1001+ employees
Be an early applicant
1001+ employees
Company mission
Vimeo's mission is to empower video creators to tell exceptional stories, and connect with their audiences and communities.
Role
Who you are
- Are you passionate about marketing automation and streamlining processes?
- Are you looking to gain experience to become a Marketo Administrator?
- 2-3 years of experience working with Marketo
- Strong understanding of Marketo functionalities, including database health, overall platform maintenance, and reporting
- Experience with Salesforce data management (a plus, but not required)
- Proven ability to work independently and manage multiple projects simultaneously
- Excellent analytical and problem-solving skills
- Strong attention to detail and commitment to data accuracy
- Excellent written and verbal communication skills
- Experience working in a cross-functional team environment
- Familiarity with SDR Operations (Sales Development Representative) a plus
- A passion for marketing automation and technology
Desirable
- 1+ Years Experience in Marketo
What the job involves
- We're a leading high-tech company looking for a skilled Marketing Operations Associate to join our growing team
- In this role, you'll play a pivotal role in ensuring seamless data flow between Marketo and Salesforce and optimizing our marketing automation efforts
- Assist with Marketo administration tasks, including user management, form creation, and cross-platform orchestration. (Opportunity for growth into Marketo Admin responsibilities)
- Manage and maintain the Marketo and Salesforce integration, ensuring accurate and consistent data flow between the two platforms
- Troubleshoot and resolve any data sync issues that arise
- Collaborate cross-functionally with Marketing, Sales Development, and Business Intelligence teams to ensure alignment and achieve marketing goals
- Create and manage automated workflows within Marketo to streamline marketing processes
- Analyze marketing campaign performance data and generate reports to identify areas for improvement
- Participate in the development and implementation of new marketing initiatives
- Stay up-to-date on the latest Marketo features and best practices. (Bonus points for Salesforce knowledge!)
Our take
Vimeo was founded by filmmakers who wanted an efficient way to share videos with others. It is more creator-oriented than YouTube, with professional software, technology, and tools for creators to produce, share, and sell their videos.
In 2007, it became the first online video sharing site to support HD playback for consumers, updating to 4K playback in 2016. Vimeo's app has also been updated to allow recording and live streaming as well as watching video. This service is aimed predominantly at enterprise customers although they have millions of small-time users too.
Vimeo has risen to become the world's biggest ad-free open video platform, with significant funding that has allowed it to expand operations and build up the business. Recently, however, the company has found itself struck by the effects of the economic downturn felt by much of the industry, and has been forced to reduce its workforce - a step taken to ensure it comes out of this rough time "a stronger company". On top of this, it received a hefty fine for failure to remove copyrighted content back in 2019, after losing an appeal against the initial ruling.
In 2024, Vimeo is rumoured to be in the process of acquisition by leading mobile app developer Bending Spoons, which could signify a major shift in the tech landscape.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-9% employee growth in 12 months
Company
Funding (2 rounds)
Jan 2021
$300m
GROWTH EQUITY VC
Nov 2020
$150m
GROWTH EQUITY VC
Total funding: $450m
Company benefits
- Unlimited paid time off
- Medical and dental
- Daily breakfast, plus snacks and drinks aplenty
- Company outings and events
- Tuition reimbursement
- Company equity
- Company-matched charitable donations
- Parental leave and adoption assistance
- Company-matched 401k
Company values
- Start with Users: Understand our users’ goals, and make them your own. Solve for what users need, not what they ask for.
- Ask Why: Respectfully challenge ideas and embrace open debate. Validate intuitions with evidence.
- Aim High: Be willing to take risks to deliver outsized impact. Greatness only comes from making bold decisions.
- Own It: Commit to targets. Take the initiative, follow through and own the outcome. If processes are slowing you down, introduce better ones.
- Be Real: Seek feedback and give it generously. Be direct. Be candid. Most of all, be you.
Company HQ
Midtown South, New York, NY
Articles
Leadership
Adam Gross
(Interim CEO)Currently Board Member at Buildkite. Previously Chair of the Board of Directors at Democracy Works and the CEO of Salesforce.
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