Account Executive, GWI
$80-100k
+ Commissions
More information about location
2 days a week in office
Consumer insights for media businesses
Posted today
Consumer insights for media businesses
501-1000 employees
Posted today
$80-100k
+ Commissions
More information about location
2 days a week in office
501-1000 employees
Company mission
To help everyone become an expert on their audience.
Role
Who you are
- Deep experience in SaaS or subscription sales, with a history of navigating and closing complex, enterprise-level deals
- A strategic mindset, able to see the bigger picture and connect technology solutions to real business challenges across multiple stakeholders
- A consistent track record of achieving (and often exceeding) ambitious goals
- First-hand experience bringing innovative, category-defining products to market in highly competitive spaces
- The ability to understand client needs and deliver value through both subscription and tailored solutions
- Familiarity with a structured sales methodology such as MEDDPICC, to guide opportunities through the pipeline with clarity and purpose
- Strength in multithreading, building trust, and fostering alignment across diverse buying groups
- Proficiency in Salesforce for managing pipeline, forecasting, and driving visibility across the sales process
- Clear and confident communication skills, with a talent for making complex ideas simple and compelling
- A proactive attitude - someone who thrives on building relationships and opening new opportunities, not just responding to inbound leads
- Confidence and credibility in engaging with senior executives and decision-makers
- Resilience and adaptability, with experience in the fast-moving world of start-ups and scale-ups
What the job involves
- Be a part of our dynamic global Revenue team reporting to Senior Sales Manager, US Mid-Market. You’ll be responsible for helping develop, drive and execute an account plan for generating new business revenue as well as year-on-year expansion and growth for your existing accounts within your remit, in-line with GWI’s growth strategy across your book of business
- Working within your dedicated market segment you will be focused on winning new customers and driving growth & expansion in existing customers in an assigned book of business
- Own the development and execution of a GTM strategy for your assigned territory, including existing customers and net-new accounts, to build a pipeline to ensure you can meet and exceed your sales quota
- Lead the entire sales cycle with your clients from initial opportunity creation to close
- Establish and build credibility with prospects from the outset. You’ll form a unique understanding of business challenges and present needs-based solutions that meet their business objectives
- Partner closely with your Outbound SDR to craft and execute a winning outbound prospecting strategy that sparks conversations and generates high-quality opportunities
- Build strong collaborative relationships with CSMs for your assigned customer accounts to ensure you are collectively helping customers drive value using GWI's solutions and identifying further opportunities for expansion
- Collaborate cross-functionally with Marketing, Insights, Leadership and other supporting teams to maximise success in live opportunities
- Track and update all sales activity within the CRM and accurately forecast revenue attainment via Salesforce/Clari
- Follow best practices, engaging fully with the available tech stack and continually refine and optimise your approach for maximum impact
- Stay informed about industry trends, competitive landscape, and emerging technologies
- Utilise market insights to refine sales strategies, differentiate our offerings, and maintain a competitive edge
Our take
Consumer insights have always been a linchpin of good marketing strategy. However, with the pace of digital transformation picking up and some major upheavals throwing additional change into the mix, the ability to closely track the rapidly changing consumer landscape might just be more crucial than ever.
GWI provides consumer insights to media agencies, marketers, and publishers globally. The company claims that its data sets, analysts, and reports represent billions of people worldwide, based on in-depth market research questionnaires with millions of respondents.
Boasting major corporate clients like Microsoft, Google, and Twitter, it is clear the company has got something right. The avenue for its growth is wide, and it will be interesting to see how the rise of disruptive tech like wearables, Internet of Things, and Web3 will affect its data gathering. With over a decade’s worth of experience, GWI has no reason not to be confident about its future.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (2 rounds)
Feb 2022
$180m
SERIES B
Jul 2018
$40m
SERIES A
Total funding: $220m
Company benefits
- Perks: There;s free fruit and breakfast when you hourney into the office. And for the days you don't, you'll have the latest tech and a home-office budget to hit the ground running. Plus, you'll glove all the free swag
- Training: Everyone wants to be their best self - and feel comforatble enough bringing their best self to work. Diversity and inclusion is at the heart of everything we do. We offer continuous development opportunities, both personand professional
- Flexible working: We take pride in our flexible workplace. We're big fans of hybrid working, early finishes on Fridays, flexitime to balance work and life, and a 'work from anywhere' option for the jet setter in you
- WellbeingL Happiness is everything. We've got mental health awareness months and wellbeing weeks, counseling through Spill, charity and volunteering days, social outings, and virtual clubs. Feeling good mentally, physically, and socially matters. We get it
Company HQ
Farringdon, London, UK
Leadership
Tom Smith
(Founder & CEO)Worked as Head of Consumer Features at Universal McCann, before founding Trendstream (the company that went on to build GWI).
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
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Diversity, Equity & Inclusion at GWI
OneGWI (Global DE&I Committee)
- At GWI, we want employees to inspire and be inspired. We believe that diversity is the heart of what drives innovation and creativity. Together, we continue to build an inclusive culture that supports all employees to bring their best selves and stand out. We do that by creating a culture that celebrates the diverse voices of our employees where they all have equal opportunities. We believe that it is the right thing to do and it is fundamental to who we are, what we do and our success.
- The foundation of a truly diverse and inclusive organisation is one where the principles of psychological safety are applied and where diversity and inclusivity are baked into everything it does. Without that, you end up with a revolving door of talent. We approach things with respect and openness. We acknowledge that we won’t get everything right all the time, so we listen and learn and do better next time. This is the same approach that we expect from all of our employees.
- We have OneGWI, an Employee Resource Group (ERG), that focuses on driving educational, systemic change and advisory support across the organisation. We are also in the process of revising several of our policies to make them more inclusive, such as parental leave and compassionate leave. We also have tools like an inclusive language guide, and various guidance pieces for things ranging from the menopause to Ramadan
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