Growth Marketing Associate, Rocket Money
Product & Data
$80-100k
+ Team Member Stock Purchasing Program
1-2 days a week in office
Smart financial management and spending analysis app
Open for applications
Smart financial management and spending analysis app
201-500 employees
Open for applications
$80-100k
+ Team Member Stock Purchasing Program
1-2 days a week in office
201-500 employees
Company mission
To empower people to live their best financial lives.
Role
Who you are
- 2+ years experience in growth marketing (in-house or agency) or product management
- You are a self-starter, naturally scrappy & curious, and enjoy diving deep into unfamiliar topics
- Understanding of growth KPIs (ROAS, CAC, LTV:CAC) and the ability to translate learnings into actionable strategy
- Experience communicating with and working collaboratively with cross-functional teams and stakeholders/clients, ideally with data and engineering teams
- Ability to translate nuanced data and engineering concepts to marketers using everyday, intuitive language
- You are self-sufficient with data: you have experience pulling data tables yourself using basic SQL queries and enjoy analyzing that data in Excel using pivot tables
- Experience with web attribution & tracking (tracking via pixels, conversion APIs)
- Experience with mobile app attribution & tracking (Apple SKAdNetwork, deterministic tracking via mobile measurement partners) is a plus
What the job involves
- Reporting to our Senior Growth Marketing Manager - Product & Data, you will play a central role in managing and improving the marketing technology systems at Rocket Money
- You will support the growth marketing team by ensuring they have all information and data needed to make decisions
- You will constantly challenge our status quo and hunt for new tools to fold into our stack
- This is a role that will put you in the center of three teams (growth, engineering, and data), and you will give you a chance to make both immediate and sustained impact to our bottom line
- Manage Rocket Money’s marketing technology processes and help guide strategy
- Constantly research, recommend, build, and implement new tools to add to our toolbox
- Build quarterly marketing technology roadmaps, with an eye to optimize implementation effort against implementation payoff
- Collaborate with a team of growth marketers to improve their data literacy
- Work cross-functionally with our growth engineering team and data team to define and deliver growth goals
- Never stop at “good enough”; you will always be on the lookout for issues with our current systems or processes and won’t stop until they’re solved
Our take
Managing finances has become increasingly difficult in the last couple of decades, despite access to online banking and other financial apps. The mass of subscriptions, standing orders and utility bills the average American is subject to ultimately makes it difficult to assess and manage their finances within one place.
Rocket Money (formerly Truebill) provides a mobile application that includes a variety of tools that aim to simplify financial management. Tools include an automatic subscription tracker which aims to increase transparency and simplicity for canceling unwanted subscriptions, in addition to monthly spending analytics and budgeting plans.
Whilst there seems to be an app for just about every form of financial management, Rocket Money has taken much-needed action by unifying everything into a single app. Whilst the company initially focused on financial management tools, it's now branched out to more direct financial tools such as utility bill comparison services, autopilot saving and paycheque advance loans.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
17% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Jun 2021
$45m
SERIES D
Nov 2020
$17m
SERIES C
Total funding: $84m
Company benefits
- Health, Dental & Vision Plans
- Competitive Pay
- Matching 401k
- Unlimited PTO
- Lunch daily
- Snacks & Coffee
- Commuter benefits
Company HQ
Downtown Silver Spring, Silver Spring, MD
Leadership
Haroon Mokhtarzada
(CEO & Chairman)They worked as CEO of Webs for 10 years, while studying at Harvard Law School, before working as VP at Vistaprint. They left this role in 2016 having co-founded Truebill (which later became Rocket Money) in November 2015.
Yahya Mokhtarzada
(CRO)Having studied at the University of Maryland, they worked in Business Development for Webs.com, SGN, appssavvy, and Nanigans for a combined 9 years. In November 2015 they co-founded Truebill.
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