Senior Director of Marketing, Linux Foundation
$146-183k
Open source hub for developers
Job no longer available
Open source hub for developers
501-1000 employees
Job no longer available
$146-183k
501-1000 employees
Company mission
To create new technology categories by identifying trends, accelerating the growth of nascent technologies, and removing barriers to adoption.
Role
Who you are
- 12–15 years of experience in marketing and communications, preferably in technical or B2B environments, with a proven track record of driving measurable results through multi-channel campaigns
- Deep knowledge of cloud and infrastructure technologies; container-specific expertise and familiarity with the open-source ecosystem are highly desirable
- Strong skills in crafting compelling messaging for technical and business audiences, with experience developing effective communication strategies for complex technical topics
- Expertise in integrated marketing strategies, including aligning paid media, content marketing, email, events, and demand generation campaigns to drive cohesive results
- Demonstrated success in engaging global developer communities and creating campaigns that resonate with technical audiences, particularly software developers
- Proven ability to conceptualize and execute events, including speaker recruitment, sponsorship engagement, and attendee experience
- Exceptional project management skills, with the ability to prioritize and execute multiple initiatives effectively
- Experience building trust-based relationships with internal teams, external stakeholders, and community members
- Strong collaboration, leadership, and team mentoring skills, with a growth mindset and adaptability
What the job involves
- The Linux Foundation is looking for a Senior Director of Marketing to develop and execute on strategic marketing initiatives to support the CNCF
- This individual will play a key leadership role within both CNCF and The Linux Foundation
- This role provides an opportunity to be the marketing leader for the CNCF, supporting one of the world’s largest open source communities
- You’ll be responsible for developing the marketing framework for the CNCF, overseeing a team of marketing and communications professionals and supported by an expanded team of creative, event and content professionals
- This individual will work closely with the foundation leadership team, general board and marketing committee
- Communications and marketing at the Linux Foundation helps expand awareness of incredible innovations that our community builds together
- New and amazing stories of innovation, creativity and community come to us every week
- Your expertise will help to tell these stories to a wide audience, drive engagement in developer communities, spread knowledge of cool new releases, generate media coverage for regional and national events, and promote training and certification on new technologies
- Establish, monitor, and report on key KPIs across campaigns, content, events, and membership growth (e.g., MQLs, engagement rates, attendance, sponsorship revenue, ROI)
- Lead CNCF’s integrated marketing and communications strategy, balancing top, middle, and bottom-of-funnel activities to drive awareness, engagement, and conversions
- Manage and optimize the CNCF marketing budget to deliver impactful campaigns and events
- Oversee and mentor marketing teams (CNCF staff, LF services, and contractors), fostering accountability, collaboration, and professional growth
- Collaborate with the LF events team to conceptualize, plan, and execute high-impact events that drive attendance, engagement, and sponsorship opportunities
- Lead vision and strategy for events. Identify compelling speakers and topics to enhance attendee experience
- Design and execute campaigns to maximize event registrations and sponsorships
- Work with the central marketing and events teams to align messaging and outreach for CNCF’s flagship and community events
- Develop and maintain audience personas to guide the creation of impactful content, including user stories, tutorials, case studies, webinars, and presentations
- Ensure all content supports CNCF’s strategic objectives and resonates with technical and business audiences
- Analyze content performance metrics to refine strategies, ensuring high engagement and measurable outcomes
- Tailor messaging for developer audiences and community stakeholders to build trust, credibility, and advocacy
- Design and execute targeted campaigns, including ABM initiatives, to drive member acquisition, event attendance, and community growth
- Partner with CNCF leadership to align campaigns with strategic goals, including membership sales and renewals
- Build trust-based relationships with CNCF members and community stakeholders to enhance engagement and collaboration
- Serve as the primary liaison to CNCF’s marketing committee, co-leading initiatives to foster member participation and satisfaction
- Work closely with leadership, LF counterparts, and CNCF teams (education, community, research, and events) to ensure cohesive and aligned marketing efforts
- Regularly report on marketing and event performance metrics, leveraging insights to optimize campaigns and inform strategic planning
- Demonstrate ROI through robust reporting, ensuring alignment with CNCF’s goals
Our take
The Linux Foundation powers decentralized innovation through its neutral, open-source hub for developers to code, manage, and scale open technology products and ecosystems. The company has a long-standing reputation as one of the most trusted sources on the market.
Utilized by a wide range of organizations, including some of the top enterprises in the world (such as Intel, Fujitsu, Microsoft, and Samsung), the company has over 17,000 organizations contributing to its hub, adding 51M+ lines of code each week.
The company also leads education programs, providing users with training & certification focused on area-specific technical competencies, called SkillCreds, to empower professionals to find new ways to stand out in the highly competitive technology landscape.
With a consistent and ever-growing portfolio of partnerships and innovative projects, along with its recently launched European division, The Linux Foundation is well-set to be a core contributor to open-source innovation around the globe for years to come.
Freddie
Company Specialist at Welcome to the Jungle
Insights
10% employee growth in 12 months
Company
Company benefits
- 100% Paid Health Care for Families & Individuals
- Unlimited PTO
- 12 Fully Paid Weeks of Parental Care for Primary and Secondary Caregivers
- Full 401(k) Match (up to the government maximum)
- Virtual Workforce
- Stipend for Home Office Setup, Buying Computers, and Renting Co-Working Spaces
Company HQ
Presidio of San Francisco, San Francisco, CA
Articles
Leadership
Jim Zemlin
(CEO, not founder)Founder & former Director of Marketing at Corio. Previous VP of Marketing at Covalent.
Salary benchmarks
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